Promoting Alternative Tobacco Products as a Solution for Smokers

According to Indonesian news website Liputan6, the Chairman of the Indonesian E-Cigarette Association (AKVINDO), Paido Siahaan, has expressed his support for promoting alternative tobacco products in Indonesia as one of the solutions for adult smokers seeking to quit their smoking habits.

In an interview with the media, Pado expressed that the majority of alternative tobacco products are designed to reduce the health risks associated with smoking. He also acknowledged that convincing adult smokers to switch to alternative tobacco products is not easy. The main obstacle lies in the fact that the public holds numerous misconceptions about these products.

As a result, AKVINDO actively provides accurate and reliable knowledge to minimize negative perceptions and misinformation. Additionally, they utilize social media as a medium for education.

As a consumer association, we carry out educational awareness campaigns with the aim of disseminating information that helps the public understand the truth about alternative tobacco products. Through creative and persuasive marketing initiatives, the consumer association is able to foster support and trust for alternative tobacco products among the public.

Scientific research has demonstrated that alternative tobacco products such as heated tobacco products, e-cigarettes, and nicotine pouches carry lower risks compared to traditional cigarettes. Therefore, in order to assist adult smokers in quitting, they require accurate access to information.

In addition, the association also pointed out in its latest report in November 2022 that the effectiveness of alternative tobacco products, especially e-cigarettes, in helping adult smokers quit smoking has been confirmed.