Russia to Mandate Electronic Cigarette Labeling on December 15th

Dec.02.2022
Russia to Mandate Electronic Cigarette Labeling on December 15th
Russia to introduce mandatory labeling for e-cigarette liquids from December 15th to tackle illegal market. Possible price increase expected.

The Russian Ministry of Industry and Trade has announced that the mandatory labeling of e-cigarette liquids, originally scheduled for November 1, will now begin on December 15.

 

Labels are required for e-cigarette cartridges, pods, and liquid, which are part of disposable e-cigarettes. Labeling measures are necessary because currently 95% of the e-cigarette liquid market is illegal.

 

Maxim Korolev, a member of the board of directors of the professional alliance for participants in the electronic cigarette market in Nizhny Novgorod, Russia, emphasized the legal position, stating that they had successfully conducted label experiments at the beginning of 2022. He stated that all of these had been tested and resolved, and that manufacturers had proposed expediting the introduction of these standards to the Ministry of Industry and Trade. The main issue in the electronic cigarette market, according to Korolev, is the prevalence of illegal products making it difficult for legitimate businesses to operate amidst high taxation rates. Discussions are ongoing regarding the possibility of further substantial increases.

 

To put it concretely, the introduction of labels does not affect the final price, but it may have a serious impact on reducing the share of illegal markets. In this case, prices will naturally rise, but not because the products themselves become more expensive, but because the tax-free share decreases.

 

If we only talk about importers and manufacturers and ignore retail delays, the quality of the market will not improve drastically. Additionally, if labeling becomes mandatory for retailers, prices will increase even more significantly, and there are two reasons for this.

 

Firstly, all levels of trade are starting to incur new costs. Secondly, some individual players who may be engaging in illegal online activity may also exit the market, resulting in fewer retail outlets and naturally causing prices to rise. All levels of trade are starting to incur new costs.

 

Experts have stated that the introduction of mandatory liquid labels could lead to a doubling of prices for e-cigarettes. This assessment was conducted as an initial study of the e-cigarette consumption market.

 

2FIRSTS will continue to follow this topic and update it on the "2FIRSTSAPP". Scan the QR code below to download the app.

 

This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

2Firsts Insights | From Limited-Edition Frenzy to Interactive Lead-Gen: The 2025 Halloween Shift in Vape Marketing
2Firsts Insights | From Limited-Edition Frenzy to Interactive Lead-Gen: The 2025 Halloween Shift in Vape Marketing
For Halloween 2025, leading vape brands such as HQD and ELFBAR are running overseas social-media engagement campaigns—covering points programs and UGC giveaways with age/region restrictions. Unlike 2024’s wave of themed devices, no brand-new Halloween limited editions have appeared on major U.S. channels this year; only RAZ has restocked last year’s version.
Oct.31 by 2FIRSTS.ai
ACT Government Bill Targets Illicit Tobacco and Vapes with Tougher Powers
ACT Government Bill Targets Illicit Tobacco and Vapes with Tougher Powers
ACT Government Health Minister Rachel Stephen-Smith introduced the Tobacco and Other Smoking Products Amendment Bill 2025, expanding authorised officers’ inspection, seizure and penalty powers to address illicit tobacco and vaping. The Bill enables $1,600 infringement notices for selling prohibited smoking products and classifies illicit tobacco as a prohibited smoking product under Territory law.
Oct.23 by 2FIRSTS.ai
Product | 2× “2+10” configuration, rated 36,000 puffs — VOZOL launches NEON PLUG MAX
Product | 2× “2+10” configuration, rated 36,000 puffs — VOZOL launches NEON PLUG MAX
VOZOL has listed a new product, NEON PLUG MAX, on its official website, featuring dual 2 ml prefilled pods and dual 10 ml refill bottles (24 ml total), a claimed maximum of 36,000 puffs, and two-flavour switching. The device was previously shown at InterTabac 2025 and was listed by the UK MHRA in March 2025; however, as of publication it was not yet available on overseas retail sites.
Oct.22 by 2FIRSTS.ai
State Tobacco Monopoly Administration Chief Meets with President of South Korean Tobacco Company Wang Gongcheng also in attendance; friendly talks held between the two parties.
State Tobacco Monopoly Administration Chief Meets with President of South Korean Tobacco Company Wang Gongcheng also in attendance; friendly talks held between the two parties.
State Tobacco Monopoly Administration director Zhang Jianmin met with Korean Tobacco Company president Fang Jingwan in Beijing on October 31.
Nov.03 by 2FIRSTS.ai
Philip Morris and R.J. Reynolds Face Trial Over Woman’s Lung Cancer Death in Massachusetts
Philip Morris and R.J. Reynolds Face Trial Over Woman’s Lung Cancer Death in Massachusetts
According to Law360, the family of Maria Petruzziello has taken Philip Morris and R.J. Reynolds to trial in Massachusetts, alleging the companies are responsible for her 2019 lung cancer death after decades of smoking. Plaintiffs argue her experience mirrors many smokers, while the defense points to her years-long cessation and personal choice.
Dec.03 by 2FIRSTS.ai
British American Tobacco’s Irish unit says VELO pouch sales hit 29m, net revenue climbs to €33.75m
British American Tobacco’s Irish unit says VELO pouch sales hit 29m, net revenue climbs to €33.75m
British American Tobacco’s Irish subsidiary PJ Carroll & Co Ltd reported that sales of its Velo nicotine pouches nearly quintupled in 2024 to 29 million units, driving an 11% year-on-year increase in net revenue to €33.75 million. However, amid a heavy tax burden and declining traditional cigarette volumes, the company’s pre-tax profit fell 8% to €5.69 million.
Dec.01 by 2FIRSTS.ai