Russia's E-cigarette Market Sees Surge in Imports in 2024, E-liquid Taking 40% Market Share

Industry Insight by 2FIRSTS.ai
Aug.06.2024
Russia's E-cigarette Market Sees Surge in Imports in 2024, E-liquid Taking 40% Market Share
Russian e-cigarette liquid imports nearly double in the first half of 2024, hitting 3.2 million equivalent packages, reports "Businessman.

Recently, according to the Businessman's Journal, the import volume of e-cigarette liquid in Russia in the first half of 2024 nearly doubled, reaching 3.2 million equivalent packages. This data was provided by the Advanced Technology Center responsible for the "Honest Label" project.


According to data, in the first half of 2024, the import volume of e-cigarette liquid in Russia nearly doubled, reaching 3.2 million equivalent packages. 60% of this market is made up of disposable devices, mainly from China. This growth is related to the legalization of the product and expansion of market demand. Bottled e-liquid holds about 40% of the market share, mainly produced in Russia. According to Sergei Grigoryev, Chairman of the Russian e-cigarette market professional alliance, the average retail price of bottled e-liquid has dropped to 1000 rubles (about 84.12 yuan), a decrease of 51.6% compared to the previous year.


According to the Federal Customs Service of Russia, the import volume of tobacco products in the first half of 2024 increased by 35.1% to a total of 2.155 billion packs. The main category supplied to the market is cigarettes, with cigarette imports in the second quarter reaching 93.3 million packs, a 27.3% year-on-year increase. At the same time, the import volume of small cigars has significantly increased to 12.4 million packs, which is 6.6 times higher than last year. Cigarette sales revenue increased by 8.3% year-on-year, while small cigars increased by 15.8%.


According to Maxim Korolev, the general manager of the Russian tobacco company, quarterly fluctuations in imported tobacco do not always reflect market trends, primarily due to the long and uneven import cycles of tobacco.


We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Bangladesh Approves Philip Morris Factory for Nicotine Pouches, Sparks Controversy: Regulator Says It’s “Completely Legal”
Bangladesh Approves Philip Morris Factory for Nicotine Pouches, Sparks Controversy: Regulator Says It’s “Completely Legal”
Philip Morris Bangladesh Limited (PMBL) has received approval to invest USD 5.82 million in a nicotine pouch factory in Narayanganj. Regulators say the project is legal under existing laws, while health groups argue it breaches a 2016 Supreme Court order and poses youth addiction risks.
Nov.07 by 2FIRSTS.ai
Vietnam to Ban Investment and Trade in E-cigarettes and Heated Tobacco, with Exceptions for Export and Research
Vietnam to Ban Investment and Trade in E-cigarettes and Heated Tobacco, with Exceptions for Export and Research
Vietnam’s finance vice minister proposes banning investment and business in e-cigarettes and heated tobacco under a 2024 resolution, with possible exceptions for export-only products and research/medical/defense uses.
Oct.17 by 2FIRSTS.ai
Alan Zhao of 2Firsts: Combustibles Still Hold Strategic Value — JTI Offers New Insight into Global Tobacco Transition
Alan Zhao of 2Firsts: Combustibles Still Hold Strategic Value — JTI Offers New Insight into Global Tobacco Transition
As reduced-risk products emerge as the industry’s inevitable future, the question of how to transition has become a defining challenge for tobacco companies. In recent years, JTI has continued to invest in the combustible segment while gradually advancing its next-generation products — a path distinct from that of PMI and BAT, yet one that offers valuable insights for other legacy tobacco companies around the world.
Sep.29
Russia’s Environmental Operator Proposes Raising Eco Levies on E-Cigarette Manufacturers: “Fee-Driven Remediation” for Hazardous Waste
Russia’s Environmental Operator Proposes Raising Eco Levies on E-Cigarette Manufacturers: “Fee-Driven Remediation” for Hazardous Waste
Because disposable e-cigarettes (with onboard batteries) are difficult to recycle, costly to process, and pose environmental risks, the Russian Environmental Operator (REO) has proposed increasing the environmental (eco) levy on manufacturers and importers of e-cigarettes. REO says the proceeds would fund compliant disposal firms and push improvements in product design and take-back capacity. The funds collected would be directed to support licensed processors, and REO is currently working with
Sep.25 by 2FIRSTS.ai
BAT acquires state-owned shares of UZBAT in Uzbekistan for $22.3 million
BAT acquires state-owned shares of UZBAT in Uzbekistan for $22.3 million
British American Tobacco (BAT) acquires state-owned shares of UZBAT, a joint venture in Uzbekistan, for $22.3 million.
Oct.15 by 2FIRSTS.ai
Interview with Vabeen CEO Shuai: Full-Portfolio Push, Compliance-First Strategy to Build Global Competitiveness
Interview with Vabeen CEO Shuai: Full-Portfolio Push, Compliance-First Strategy to Build Global Competitiveness
At InterTabac 2025, Vabeen CEO Shuai told 2Firsts that Vabeen has launched two flagship products—the multi-flavor pod-mod iPlex and the open-system Billow Pro—while showcasing a complete lineup spanning disposables, pod systems, and open systems. In his view, Vabeen treats “compliance-first” as a long-term strategy and sees strict regulation as an opportunity for industry upgrading. Over the next two to three years, Vabeen will continue to focus on three pillars—compliance, user experience, and
Sep.19