The Consistent Regulation of E-Cigarette Flavor in the Philippines

Apr.14.2025
The Consistent Regulation of E-Cigarette Flavor in the Philippines
Philippine Justice Secretary clarifies no conflict between RA 11467 and RA 11900 in e-cigarette flavor regulation.

Key points:

The Filipino Justice Secretary emphasized that RA 11467 and RA 11900 do not conflict in regulating e-cigarette flavors.

RA 11467 prohibits e-cigarette products with flavors other than tobacco and mint, while RA 11900 regulates the use of flavor descriptions. Both laws work together to enforce strict regulation of e-cigarette flavors.

Two pieces of legislation jointly regulate the sale and promotion of e-cigarette products.


According to Malaya Business Insight on April 14th, Filipino Justice Secretary Jesus Crispin Remulla stated that the ban on flavored e-cigarette products remains in effect under Republic Act 11467. Despite the implementation of the Vaporized Nicotine and Non-Nicotine Products Act (RA 11900), these two laws do not conflict when it comes to regulating e-cigarette flavors.

 

Remulla stated in a legal opinion publicly released on April 13 that Republic Act 11467 and RA 11900 are consistent in regulating the flavors of e-cigarette products.

 

Two years ago, former President Rodrigo Duterte signed RA 11467 into law, while RA 11900 automatically took effect two years later. Health Minister Teodoro Herbosa has therefore requested legal guidance to clarify the relationship between the two laws regarding the regulation of e-cigarette flavors.

 

Hebosa pointed out that RA 11467 prohibits the use of flavors other than original tobacco and mint, while RA 11900 regulates the use of flavor descriptors. Legal guidance is needed to clarify whether the flavor descriptor ban in RA 11900 conflicts with the flavor ban in another law. The opinion of the Department of Justice on this issue is crucial, as Section 29 of RA 11900 stipulates that any laws inconsistent with it will be repealed or amended.

 

Remulla emphasized that the purpose of the two laws is to regulate the sales and distribution of e-cigarette products, including those containing nicotine and those that do not. RA 11900 provides specific guidelines for the marketing of these products but does not repeal the provisions of RA 11467 regarding the ban on flavors.

 

Remulla pointed out in a four-page legal opinion that,

 

Previously, the ban on e-cigarette products applied to the products themselves, while the new law now regulates the packaging, labeling, display, or marketing of e-cigarette products. Therefore, we can harmonize the regulations of the two laws.

 

Given that there appears to be no contradiction between the two laws, and the legislative body has not clearly indicated an intention to repeal RA 11467, both laws should be appropriately applied.

 

Remulla further stated that the advertising guidelines in RA 11900 complement the prohibitions on the manufacturing, importation, sale, and distribution of products in RA 11467, collectively regulating the sale of products with flavors other than pure tobacco and mint menthol.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Zhang Xiaotang Appointed Deputy Director of China’s Tobacco Regulator, Adding Another Finance-Background Official to Top Leadership
Zhang Xiaotang Appointed Deputy Director of China’s Tobacco Regulator, Adding Another Finance-Background Official to Top Leadership
China’s State Council has appointed Zhang Xiaotang as deputy director of the State Tobacco Monopoly Administration, with the regulator’s official website now listing him as a Party leadership group member and deputy director. Zhang previously led Hebei China Tobacco and earlier headed the STMA’s finance and audit department. His appointment follows the elevation earlier this year of former tax official Yao Laiying to head the STMA, adding another senior official with a strong fiscal or financial-management background to China Tobacco’s top leadership in 2026.
News
Sep.20
Cochrane 2026 Update Adds Nine Trials, Keeps High-Certainty Finding That Nicotine E-Cigarettes Improve Quit Rates Over NRT
Cochrane 2026 Update Adds Nine Trials, Keeps High-Certainty Finding That Nicotine E-Cigarettes Improve Quit Rates Over NRT
Cochrane’s 2026 update of its living review on electronic cigarettes for smoking cessation included 80 randomized controlled trials involving 29,861 adult smokers, with nine trials added in this update. The review retained its high-certainty conclusion that nicotine e-cigarettes increase smoking cessation rates compared with nicotine replacement therapy. In absolute terms, about 10 in 100 people using nicotine e-cigarettes may quit smoking for at least six months, compared with about 6 in 100 using NRT. The review found no clear difference in serious adverse event rates between the two groups, while longer-term safety and the relative effectiveness of newer device types remain less certain.
Sep.07
2Firsts Interview | Cigarette Sales Fall as Smokeless Alternatives Gain in U.S. Convenience Stores, NACS Says
2Firsts Interview | Cigarette Sales Fall as Smokeless Alternatives Gain in U.S. Convenience Stores, NACS Says
Ahead of the 2026 NACS Show, 2Firsts interviewed Chris Rapanick, NACS managing director of research, on changes reshaping the U.S. convenience-store tobacco and nicotine market. NACS data show cigarette sales declining while smokeless alternatives, including nicotine pouches, continue to grow. The interview also examines higher OTP margins, shifting backbar space, weaker store traffic, regulatory uncertainty and NACS’ outlook for 2027, offering a retailer-side view of one of the world’s largest nicotine markets.
Interview
Oct.03
Swedish-Founded Nicotine Pouch Retailer GotPouches Shifts to U.S.-Based Operations, Reaching Over 25 States
Swedish-Founded Nicotine Pouch Retailer GotPouches Shifts to U.S.-Based Operations, Reaching Over 25 States
Swedish-founded online nicotine pouch retailer GotPouches has completed the localization of its U.S. operations under UpNorth Retail LLC, with corporate operations in Franklin, Tennessee, domestic fulfillment from Nashville and U.S.-based customer support. The company says its catalog covers more than 20 nicotine pouch brands and it currently serves customers in more than 25 U.S. states.
Sep.18
Product | PMJ Adds Bold Ruby to IQOS ILUMA i Lineup in Japan, Convenience-Store Rollout Starts Sept. 29
Product | PMJ Adds Bold Ruby to IQOS ILUMA i Lineup in Japan, Convenience-Store Rollout Starts Sept. 29
Philip Morris Japan (PMJ) launched Bold Ruby as a new regular color for the IQOS ILUMA i and IQOS ILUMA i ONE in Japan on September 16, 2026, priced at JPY 6,980 and JPY 3,980, respectively. Initial sales began through IQOS online and physical channels, with convenience stores and selected tobacco retailers set to follow from September 29. Bold Ruby is a regular rather than limited-edition colorway and is available for the ILUMA i and ILUMA i ONE, but not the ILUMA i PRIME. The release does not involve changes to the devices' core hardware or functions.
Sep.22
Malaysia’s Vape Rules Face Review as Health Minister Dzulkefly Ahmad Addresses Dropped Nicotine Appeal
Malaysia’s Vape Rules Face Review as Health Minister Dzulkefly Ahmad Addresses Dropped Nicotine Appeal
According to Free Malaysia Today on August 26, 2026, Malaysia’s Health Minister Dzulkefly Ahmad said the Health Ministry would explain the government’s decision to withdraw its appeal against a High Court ruling involving the exemption of liquid nicotine used in vape products from the Poisons List. The High Court previously ruled that the exemption decision was irrational. Dzulkefly said withdrawing the appeal did not mean the government would stop regulating vaping, and that future regulatory approaches would continue under existing legal frameworks.
Aug.28