Urgent action for e-cigarette epidemic

Events
Jul.06.2022
A number of Victorian health organisations are calling for urgent action to protect current and future generations from becoming dependent on harmful e-cigarettes and start smoking.

Quit Victoria, VicHealth and Cancer Council Victoria are calling for urgent action to protect current and future generations from becoming dependent on harmful e-cigarettes and start smoking.

 

The Four Corners program on ABC recently showed the extent to which importers and retailers in a multi-billion-dollar industry are breaking the law, by selling e-cigarettes to children.

Urgent action for e-cigarette epidemic

Recently the National Health and Medical Research Council (NHMRC) released a comprehensive evidence review, which concluded that e-cigarette aerosol is harmful to health and that people who use e-cigarettes are highly likely to go on to smoke.

 

“The NHMRC review found that e-cigarettes present very real dangers to children and youth,” said VicHealth Chief Executive Officer Dr Sandro Demaio.

 

“We’re hearing from parents and community leaders, and teens themselves, that vaping is a huge issue for communities around Victoria.

 

“The liquid in e-cigarettes contains dozens of toxic chemicals including formaldehyde, nicotine and heavy metals. These are chemicals that are known to cause cancer and damage the brain and do not belong in our lungs.”

 

Cancer Council Victoria Chief Executive Officer Todd Harper said that surveys conducted by the Cancer Council had shown high levels of community support for measures that protect children from vaping and smoking.

 

“There are serious community concerns right now and strong support for action,” Mr Harper said.

 

“The need for a licensing scheme for cigarette and e-cigarette retailers in Victoria, to simplify and strengthen enforcement of laws, is now critical.

 

“We need the federal government to do more to stop unlawful e-cigarette imports, sure, but we also need to ensure there are consequences for retailers in Victoria who are knowingly doing the wrong thing and illegally selling harmful e-cigarettes to children.

 

“The Victorian Government has the opportunity to introduce a gold-standard licensing scheme and really show the way in Australia.”

 

The content excerpted or reproduced in this article comes from a third-party, and the copyright belongs to the original media and author. If any infringement is found, please contact us to delete it. Any entity or individual wishing to forward the information, please contact the author and refrain from forwarding directly from here.

2Firsts Data|China Vape Exports Sink to Three-Year April Low After Tax Rebate Ends, Falling to $694 Million
2Firsts Data|China Vape Exports Sink to Three-Year April Low After Tax Rebate Ends, Falling to $694 Million
China’s e-cigarette export value declined to $694 million in April 2026, marking the lowest April level in the past three years. The data is notable because April was the first full month after China removed export VAT rebates for certain e-cigarette products. Compared with April 2025, export value fell 20.9%; compared with April 2024, it was down 22.3%. Month-on-month, exports dropped 23.2% from March 2026.
Special Report
May.23
Hawaii Restricts Vape Sales to FDA-Authorized Products, Disposable E-Cigarettes to Be Banned
Hawaii Restricts Vape Sales to FDA-Authorized Products, Disposable E-Cigarettes to Be Banned
Hawaii has enacted two new e-cigarette laws that significantly tighten market access requirements, requiring products to meet FDA authorization standards and banning disposable e-cigarette sales starting in 2027.
Jul.08
Opinion | As EU Reviews Tobacco Rules, Experts Warn Against Overlooking Smokers’ Alternatives
Opinion | As EU Reviews Tobacco Rules, Experts Warn Against Overlooking Smokers’ Alternatives
As the European Commission reviews its tobacco and advertising rules, two experts who provided written comments to 2Firsts argue that future EU policy should not overlook adult smokers’ alternatives. Dr Garrett McGovern and Dr Carmen Escrig say regulators should weigh relative risk, adult switching, flavours, consumer behaviour and scientific uncertainty alongside youth protection.
Industry Insight
Jun.01
South Korea’s Cigarette Smoking Rate Falls to 17.9%, E-Cigarette Use Continues to Rise
South Korea’s Cigarette Smoking Rate Falls to 17.9%, E-Cigarette Use Continues to Rise
Data released by the Korea Disease Control and Prevention Agency (KDCA) showed South Korea’s conventional cigarette smoking rate fell to 17.9% in 2025, while heated tobacco and liquid e-cigarette use continued to rise, particularly among young adults and women.
Jun.01
Michael Olise’s World Cup Locker-Room Photo Puts Nicotine Pouches in the Sports Business Spotlight
Michael Olise’s World Cup Locker-Room Photo Puts Nicotine Pouches in the Sports Business Spotlight
Several European sports outlets have reported on a suspected nicotine pouch seen in French footballer Michael Olise’s locker photo, bringing football’s long-running “snus” culture back into public view and highlighting brand visibility, product classification and public-health debate around nicotine pouches in sports settings.
News
Jun.25 by 2Firsts Perspectives
PMI’s ZYN Launches Loyalty Platform in Mexico, Tapping World Cup Viewing Scenes for Nicotine Pouch Marketing
PMI’s ZYN Launches Loyalty Platform in Mexico, Tapping World Cup Viewing Scenes for Nicotine Pouch Marketing
PMI’s nicotine pouch brand ZYN has launched the ZYN Club loyalty platform in Mexico and introduced ZYN Live Stadium viewing experiences around football matches, showing how nicotine pouch brands are using rewards, limited benefits and offline consumption settings to reach adult consumers.
Jun.29