![Yinghe Technology Expands Global Sales and Plans for Future](https://static.2firsts.com/uploads/20240821/229794d9595f3f3581f828afb810b3b1.jpg?x-oss-process=style/origin)
On August 20th, investors inquired on the investment interactive platform "Interactive Easy" about Yinghe Technology (300457.SZ). They asked about the response from offline customers on the opening of the global flagship store of its brand SKE in Manchester, UK on June 20th. They also wanted to know if the company plans to increase offline sales in the future, and how the progress is going for Sikary's entry into the US market.
Yinghe Technology responded by stating that Sikary's offline experience stores in the UK are operating normally. Building on valuable experiences gained from the successful development of its brand business in the UK and other European countries, Sikary plans to gradually promote and sell Sikary e-cigarette products in more key regions globally, including the United States.
Regarding Yinghe Technology's half-year performance report, the company mentioned that it will disclose the "2024 Interim Report" on August 24, 2024.
Another investor inquired: Is the rapid growth in labor expenses in the company's sales costs in recent years due to increased bonuses? Looking at the annual report, it is not evident that the number of sales personnel has increased significantly, with a decrease even reported in 2023.
Yinghe Technology stated that in recent years the company has been focusing on expanding its domestic and international markets, leading to an increase in main business revenue. The growth in labor expenses in sales costs is attributed to this.
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