AVCA Questions Legality of New Zealand Tobacco Control Amendments

Dec.16.2022
AVCA Questions Legality of New Zealand Tobacco Control Amendments
New Zealand's proposed tobacco regulations may unintentionally promote a black market and make smoking more attractive to youths.

Earlier this year, the New Zealand Parliament's health select committee reviewed proposed amendments related to smoke-free environments and tobacco control products submitted by members of the public. The Aotearoa Vapers Community Advocacy (AVCA) has claimed that one aspect of the proposed legislation may even be illegal.


The Smoke-free Environments and Regulated Products (Smoking Tobacco) Amendment Bill in New Zealand has limited the number of retailers who can sell tobacco products and banned sales to anyone born after 2009, in an effort to reduce the appeal and addiction of tobacco products.


The tobacco ban passed down through generations may potentially fuel the already existing black market, and inadvertently make smoking more attractive to young people.


Last year, AVCA was one of the local groups publicly calling for stronger enforcement. "Retailers have had plenty of time to distinguish right from wrong. I respect the government's initial focus on providing new legal education to retailers, but now it is time to start enforcement," they stated.


The AVCA has tentatively agreed to support the "smoke-free generation" initiative but expresses concern about potential overreach. The organization reminds us that New Zealand's current youth smoking rates are already well below the 2025 goal of 5% or less of regular smokers. AVCA co-founder Nancy Loucas made this statement.


At the same time, she emphasized the need for members of the select committee to study whether a ban on intergenerational tobacco would fuel existing black markets and inadvertently make smoking more attractive to typically rebellious youth.


Furthermore, when implemented on a large scale, a ban on smoking across generations may even be illegal. "All adults have the right to make wise choices. The government needs to be sure that this will be legally viable before implementing it. I am concerned that banning a consumer product when a group of people reach adulthood, while allowing access to other adult products such as alcohol, may not be fair," said Lucas.


Low-nicotine cigarettes also pose problems.


The AVCA also stated that the proposal to reduce nicotine levels in cigarettes by forcing the sale of very low nicotine cigarettes (VLNC) could pose problems. There is insufficient research to suggest that VLNCs help people quit smoking. In fact, data from countries that have set nicotine limits indicate that they may be harmful.


The government's strong stance on tobacco is good news, but it needs to ensure that generational bans and measures like VLNC are legally implemented while being closely watched worldwide. New Zealand is leading the way in promoting electronic cigarettes as an effective tool for quitting smoking. Now, it has the opportunity to showcase best practices in eliminating deadly smoking," added Lucas.


This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

Two Taunton Shops Closed After Seizure of Illegal Tobacco and Vapes
Two Taunton Shops Closed After Seizure of Illegal Tobacco and Vapes
Two shops in Taunton have been ordered to close for three months after authorities found illegal tobacco and vape products worth around £50,000. The seizures followed joint operations involving Trading Standards officers, police and tobacco detection dogs. Magistrates ruled that closing the premises was necessary to prevent further criminal activity.
Dec.23 by 2FIRSTS.ai
Philip Morris Japan launches new IQOS SENTIA “Icy Red” flavor with icy menthol and red berry notes
Philip Morris Japan launches new IQOS SENTIA “Icy Red” flavor with icy menthol and red berry notes
Philip Morris Japan has announced the launch of a new SENTIA Icy Red tobacco stick for its IQOS ILUMA i and IQOS ILUMA heated tobacco devices, featuring an intense menthol profile with red fruit notes. The new product will roll out in stages from December across physical IQOS outlets, online channels and tobacco retailers nationwide in Japan, priced at 530 yen (approx. USD 3.4) per pack.
Dec.01 by 2FIRSTS.ai
Tobacco-Free Kids Condemns PMI for Marketing Zyn to Youth via F1 Sponsorship
Tobacco-Free Kids Condemns PMI for Marketing Zyn to Youth via F1 Sponsorship
Yolonda C. Richardson, President and CEO of the Campaign for Tobacco-Free Kids, issued a statement on December 10, 2025, condemning Philip Morris International (PMI) for partnering with Ferrari to promote Zyn nicotine pouches on Formula 1 cars. She said PMI’s claim that the sponsorship targets adults is misleading, as F1’s audience has become increasingly young—with over 4 million children aged 8–12 now following the sport.
Dec.12 by 2FIRSTS.ai
Singapore sentencing: 17,000+ vape pods seized; man convicted of multiple offences
Singapore sentencing: 17,000+ vape pods seized; man convicted of multiple offences
A 28-year-old man in Singapore was sentenced on Jan 22 after admitting to six offences spanning 2021 to 2024, including possessing vapes and vape pods for sale.
Jan.23 by 2FIRSTS.ai
NZ Government Eyes Sale of Smokeless Tobacco; Critics Warn of “Backslide”
NZ Government Eyes Sale of Smokeless Tobacco; Critics Warn of “Backslide”
Associate Health Minister Casey Costello faced renewed scrutiny in Parliament’s health select committee over her handling of tobacco-related policy and alleged ties to the tobacco industry. The government is considering allowing smokeless nicotine products such as snus and nicotine pouches, provided they meet safety and youth-access regulations.
Dec.05 by 2FIRSTS.ai
Morocco Aligns Cigarette Pricing Structure with New 2026 Tax Adjustment
Morocco Aligns Cigarette Pricing Structure with New 2026 Tax Adjustment
Morocco will raise retail cigarette prices by 1–2 dirhams (≈ US$ 0.10–0.20) per pack starting January 1, 2026, as part of the final phase of its tobacco tax reform. The adjustment mainly affects value-category cigarette brands; premiums remain largely unchanged.
Dec.01