According to a report by newtelegraphng on April 17th, the African Centre for Corporate Responsibility and Public Accountability (CAPPA) has criticized Nigerian singer Burna Boy's company BrkFst for entering into a five-year partnership agreement with e-cigarette company Ispire Technology Inc.'s subsidiary, Aspire North America LLC, to manufacture and distribute e-cigarette products in Nigeria, Ghana, South Africa, and Europe.
CAPPA is concerned that the deal could fuel aggressive marketing of e-cigarettes or marijuana e-cigarettes. In addition, CAPPA points out that the BrkFst brand explicitly mentioned in news reports that it will promote marijuana culture. However, Nigeria currently classifies marijuana as an illegal substance due to its potential to worsen the country's issues with drug abuse, drug trafficking, and drug-related violence.
Akinbode Oluwafemi, Executive Director of CAPPA, expressed disappointment in Burna Boy for choosing to deviate from a healthy lifestyle and engaging in behaviors that could potentially harm his health.
Notice
1. This article is provided exclusively for professional research purposes related to industry, technology and policy. Any reference to brands or products is made solely for the purpose of objective description and does not constitute an endorsement, recommendation, or promotion of any brand or product.
2. The use of nicotine products, including but not limited to cigarettes, e-cigarettes, and heated tobacco products, is associated with significant health risks. Users are required to comply with all relevant laws and regulations in their respective jurisdictions.
3. This article is strictly restricted from being accessed or viewed by individuals under the legal age.
Copyright
This article is either an original work by 2Firsts or a reproduction from third-party sources with the original source clearly indicated. The copyright and usage rights of this article belong to 2Firsts or the original source. Unauthorized reproduction, distribution, or any other unauthorized use of this article by any entity or individual is strictly prohibited. Violators will be held legally responsible. For copyright-related matters, please contact: info@2firsts.com
AI Assistance Disclaimer
This article may have utilized AI to enhance translation and editing efficiency. However, due to technical limitations, errors may occur. Readers are advised to refer to the sources provided for more accurate information.
This article should not be used as a basis for any investment decisions or advice, and 2Firsts assumes no direct or indirect liability for any errors in the content.
