China Prohibits Sale of Fruit-Flavored E-Cigarettes to Safeguard Public Health

China has banned the sale of flavored electronic cigarettes citing public health concerns. However, this change will not affect the foreign market. The production and distribution of fruit and other flavored electronic cigarette products is a multibillion-dollar industry in China, which will continue to export electronic cigarette products globally.

Other countries that have banned the use of electronic cigarette flavorings, excluding tobacco or menthol, include:

Hungary, the Netherlands, Finland, Ukraine, Denmark, Lithuania, and the United States are expected to enforce a ban on American flavors starting in January 2023. However, implementation varies by state, with only New York, New Jersey, Massachusetts, and Rhode Island currently enforcing the ban. What will happen as a result of the American flavor ban in the United States remains to be seen.

In 2020, the federal government implemented a flavor ban in response to the unregulated market increase in underage vaping and sale of unsafe, untested products. The Chinese ban does not impact the export of flavored products to other countries, therefore American e-cigarette users can still purchase them.

However, some states have also banned flavored electronic cigarettes. For example, the city of San Francisco does not allow the sale of flavored electronic cigarettes. Massachusetts, New Jersey, and New York also have flavor bans, with exceptions for tobacco and menthol. There is no indication that these state or federal bans will be lifted anytime soon.

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