Concerns raised by Malaysian e-cigarette consumers towards upcoming smoking law

Sep.20.2024
Concerns raised by Malaysian e-cigarette consumers towards upcoming smoking law
Malaysian e-cigarette consumers express concerns over upcoming smoking law, with majority opposing retail display ban, survey finds.

According to a report by Focus Malaysia on September 19, a group of e-cigarette consumers in Malaysia have expressed concerns about some key provisions of the upcoming Public Health (Control of Smoking) Act 2024 (Act 852). Recently, the Malaysian Vape Association (MVA) conducted a survey to gather opinions on the legislation, receiving almost 500 responses.


The results of the investigation indicate that...


71.3% of respondents are against the ban on retail display. Among them, the inability to browse products before purchasing (39.7%) and difficulties during the purchasing process (38.3%) are the main reasons for dissatisfaction; if the ban on retail display takes effect, consumers may seek illegal alternatives (47.4%) or return to smoking (44.5%). Only 8.1% of respondents said they would completely quit using e-cigarettes under restrictions; the majority of e-cigarette users are former smokers or those transitioning from traditional cigarettes to e-cigarettes (74.4%), and 81.9% of users use e-liquid containing nicotine, with 96.5% using e-liquids with nicotine levels below 40 milligrams.


The President of the Malaysian Vape Association, Khairil Azizi Khairuddin, stated that the investigation results indicate that the ban on retail display is not a solution. Restricting consumers' ability to browse and choose legal products will only push them towards a black market with questionable quality and safety.


Kairil also stated that regulatory agencies should consider the impact of such restrictions on consumer behavior. E-cigarette users should have the right to make informed choices, and implementing a retail display ban would strip away this right.


Kairil calls on the Ministry of Health to reconsider the implementation of the ban on retail displays.


The Bill No. 852 should prioritize measures to encourage smokers to switch to e-cigarettes, rather than imposing strict requirements on e-cigarettes and treating them no differently than tobacco regulations. Otherwise, smokers will continue to smoke, or e-cigarette users will turn to the black market, weakening the potential impact of e-cigarettes in reducing smoking rates in Malaysia.


We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

2Firsts Flash|PMI Reports 2025 Results as Smoke-Free Products Account for 41.5% of Net Revenues
2Firsts Flash|PMI Reports 2025 Results as Smoke-Free Products Account for 41.5% of Net Revenues
Philip Morris International reported full-year 2025 results on February 6, with smoke-free products accounting for 41.5% of adjusted net revenues, up from 38.7% a year earlier. Total net revenues rose 7.3% to $40.65 billion, while shipment volumes increased 1.4%, widening the gap between revenue and volume growth. Cigarette shipments declined as smoke-free volumes rose 12.8%, driven by heated tobacco, oral nicotine and e-vapor products. Results were released alongside a 9:00 a.m. EST webcast.
Feb.06
Perak to stop issuing new vape licences, aiming for a phased “zero sales” outcome after October
Perak to stop issuing new vape licences, aiming for a phased “zero sales” outcome after October
Perak executive councillor Datuk Sivanesan said the state government aims to progressively reach a “zero” level of vape sales no later than after October, noting vape operators were clearly informed in October 2025.
Jan.05 by 2FIRSTS.ai
Austintown PTA hosts “Live Vape Free” town hall to discuss teen vaping risks and prevention
Austintown PTA hosts “Live Vape Free” town hall to discuss teen vaping risks and prevention
The Austintown Parent Teacher Association hosted a “Live Vape Free” town hall to discuss the dangers of vaping devices among middle and high schoolers, the report said. The event was funded by the National PTA Vape-Free Futures Challenge Grant, provided in collaboration with the Campaign for Tobacco-Free Kids, and Austintown was one of seven PTAs nationwide to receive it.
Feb.27 by 2FIRSTS.ai
UK South East Seized 3.1M Illegal Vapes Since 2021 as Crackdown Intensifies
UK South East Seized 3.1M Illegal Vapes Since 2021 as Crackdown Intensifies
Illegal vape seizures in the UK South East have risen sharply over the past five years, with 2023 marking the high point. While single-use vapes were banned from sale in June 2025, enforcement teams say disposable products remain in circulation, fueling renewed calls for licensing and stronger enforcement funding.
Jan.23 by 2FIRSTS.ai
Thai Research describes e-cigarettes as a “first gateway” for ages 15–20, linked to appearance and flavors
Thai Research describes e-cigarettes as a “first gateway” for ages 15–20, linked to appearance and flavors
A Thai report says Minister attached to the Prime Minister’s Office Santi Piyatat is advancing efforts toward a vape-free society. On Jan. 12, a seminar at the Thai Health Promotion Foundation’s learning center presented a study covering six regions of Thailand on spending related to cigarettes and e-cigarettes and the behavior of different smoker groups.
Jan.13 by 2FIRSTS.ai
BAT says a U.S. import block on some disposable vapes could cut illegal sales by about a third
BAT says a U.S. import block on some disposable vapes could cut illegal sales by about a third
Reuters reported that British American Tobacco (BAT) CEO Tadeu Marroco said a potential U.S. move to block imports of some disposable vapes could reduce the market for unregulated e-cigarettes by as much as a third, though any impact is unlikely before 2027.
Feb.13 by 2FIRSTS.ai