Dutch E-cigarette Consumers Stock Up on Flavored Products

Market by 2FIRSTS.ai
Jan.02.2024
Dutch E-cigarette Consumers Stock Up on Flavored Products
Dutch e-cigarette consumers are stockpiling flavored products ahead of a flavor ban effective January 1, 2024, according to Esigbond chairman Emil 't Hart.

According to a report by the Dutch newspaper, the Chairman of the Dutch e-cigarette industry association Esigbond, Emil 't Hart, has stated that individuals who use e-cigarettes are engaging in bulk purchases of flavored e-cigarettes in order to prepare for the flavor ban that will come into effect on January 1, 2024. He has observed that certain flavored products have already sold out in stores.

 

Tehart said, "You will see consumers stockpiling as much as possible in specialty stores. Especially those 'true smokers' who have already switched from traditional cigarettes to e-cigarettes, they are hoarding in large quantities."

 

According to him, nearly 250,000 people usually purchase flavored e-cigarettes and e-liquids through tobacco shops or e-cigarette stores. Tehart believes that almost all of these individuals will store extra products.

 

Starting from January 1, 2024, sellers of e-cigarettes will no longer be allowed to sell flavored e-cigarettes or e-liquids, such as peach, mango, or mint. Only products with flavors like tobacco will be permitted for sale. The government's decision to ban flavored tobacco is aimed at preventing young people from purchasing fruit-flavored e-cigarettes before transitioning to regular cigarettes.

 

Hart believes that this measure could have unintended consequences. Individuals who have switched from regular tobacco to e-cigarettes may be tempted to return to traditional tobacco. He also predicts that the ban on flavored tobacco will not have an impact on young people.

 

"Young people claim they are not concerned. They typically purchase disposable tobacco online from China," stated Tahaat.

 

Tehart reported that elderly e-cigarette users have been seen preparing for the ban in France and Spain by purchasing from foreign online stores, or by crossing the borders to Belgium and Germany.

 

In April 2022, Esigbond filed a lawsuit against the Dutch government regarding a taste ban. The trade association is against such a prohibition. It is anticipated that this substantial legal case will reach a resolution in the summer of the following year, according to Techart.

 

The National Institute for Public Health and the Environment (RIVM) in the Netherlands also agrees that e-cigarettes are detrimental to health.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

German Environment Minister Plans Bill to Ban Disposable E-Cigarettes This Year
German Environment Minister Plans Bill to Ban Disposable E-Cigarettes This Year
German Federal Environment Minister Carsten Schneider said he is preparing legislation to ban disposable e-cigarettes and will present a bill this year. Industry data estimated that legal e-cigarette sales in Germany rose by about one quarter in 2025 to €2.4 billion. Refillable devices are not expected to be affected by the ban.
May.09 by 2FIRSTS.ai
Special Report|Haypp’s Nicotine Pouch Volumes Rise 40%: Who Controls the Digital Shelf for Modern Oral?
Special Report|Haypp’s Nicotine Pouch Volumes Rise 40%: Who Controls the Digital Shelf for Modern Oral?
Haypp Group reported a 40% year-on-year increase in nicotine pouch volumes in the first quarter of 2026, with U.S. and U.K. volumes rising 123% and 102%, respectively. Haypp says around 97% of its consumer traffic is organic and that its Media & Insights business provides brand owners with on-site visibility, trial activation and consumer intelligence. For international tobacco companies, Haypp may be both a growth partner for modern oral products and a new source of channel leverage.
Special Report
May.22
Turning Point Brands Reports Q1 2026 Net Sales of $124.3 Million as Modern Oral Net Sales Rise 133%
Turning Point Brands Reports Q1 2026 Net Sales of $124.3 Million as Modern Oral Net Sales Rise 133%
Turning Point Brands reported first-quarter 2026 results on May 7, covering the period ended March 31, 2026. Total consolidated net sales were $124.3 million, up 16.8% year on year. Gross profit was $68.3 million, up 14.6%, while net income fell 19.0% to $11.7 million. Adjusted EBITDA declined 6.5% to $25.9 million.
May.08 by 2FIRSTS.ai
BAT AGM Highlights Smokeless Strategy, AI Capability and Regulatory Engagement
BAT AGM Highlights Smokeless Strategy, AI Capability and Regulatory Engagement
BAT Chair Luc Jobin told shareholders at the company’s 2026 Annual General Meeting that BAT delivered on its plans in 2025 despite a challenging external environment, with the U.S. business returning to growth, smokeless consumers increasing by more than 15%, improved New Categories contribution, and GBP 6.3 billion returned to shareholders.
Apr.16 by 2FIRSTS.ai
Canada Faces Growing Debate as Youth Nicotine Pouch Use Reaches 34.8%
Canada Faces Growing Debate as Youth Nicotine Pouch Use Reaches 34.8%
New Canadian research shows that 34.8% of people aged 17 to 27 have tried nicotine pouches, up more than fourfold from 7.6% in 2022. The findings come as Conservative politicians, Alberta’s government and the tobacco industry push Ottawa to relax current restrictions on pouch sales.
Jun.12
Malaysian Tobacco Control Groups Call for Annual 5% Tobacco Tax Hike
Malaysian Tobacco Control Groups Call for Annual 5% Tobacco Tax Hike
According to The Star and The Edge Malaysia, tobacco control groups in Malaysia have urged the government to raise tobacco taxes by at least 5% annually, saying the measure could reduce smoking rates and fund public health and social programmes.
News
May.26