On December 10, 2022, the VAPE CLUB SHOW, an electronic cigarette exhibition in Russia, officially opened in Moscow. Due to factors such as policy regulation and market transparency, the Russian electronic cigarette exhibition is shrouded in unfamiliarity and mystery compared to exhibitions in more well-known regions such as Europe and the United States. The exhibition kicked off with appearances by doll-like figures and brand dancers who handed out gifts, while vibrant music and colorful visuals collided to depict the true nature of the Russian exhibition.
Looking at the exhibitions in the second half of 2022, the German Dortmund Tobacco Trade Show exhibited a reserved and professional approach as representative of the 2B2 exhibitions. In contrast, the British Birmingham Electronic Cigarette Exhibition and IECIE exhibition were characterized as a fusion of B2B and B2C. The atmosphere at the first day of the Russian Electronic Cigarette Exhibition was also lively despite being primarily focused on 2B business.
The Steady Business of Dortmund Tobacco Exhibition in Germany.
The design of the Tobacco Exhibition Center in Dortmund, Germany appears to be more dignified, in keeping with the serious, conservative, and cautious nature of the German people.
The Tobacco Expo in Dortmund, Germany spans over 40,000 square meters and features exhibitors from around 47 different countries. The exhibition boasts 475 brands, with 58% of them from Europe, and welcomed 12,000 professional visitors.
The overall style of the exhibition, the attire of the attendees, and the booth construction of various brands all lean towards a more "business-oriented" approach.
The exterior view of the tobacco exhibition hall in Dortmund, Germany, image source: 2FIRSTS.
Visitors line up for entry at Dortmund Tobacco Expo, dressed in more formal business attire. Image source: 2FIRSTS.
The German Electronic Cigarette Association held an exhibition, image source: 2FIRSTS.
The POD SALT e-liquid booth, image source: 2FIRSTS.
Source: 2FIRSTS. Image of NCS dealer booth.
To read more news and updates on the Dortmund tobacco exhibition in Germany, please click on the link below.
The dual-themed Birmingham exhibition in the United Kingdom.
The Birmingham exhibition hall in the UK combines the attributes of both B and C, resulting in a dynamic and versatile overall style. With a strong focus on the mid-range consumer, considerable effort has been made in layout to explore the latest and most sought-after forms of exhibition in order to establish brand awareness.
At the entrance of the Birmingham electronic cigarette exhibition hall, image source: 2FIRSTS.
Luxury cars at the Birmingham Electronic Cigarette Exhibition, image source: 2FIRSTS.
The JUST CBD booth at the electronic cigarette exhibition in Birmingham, UK attracted a large audience with its green teddy bear and free product samples. Image source: 2FIRSTS
To read more about the latest updates on the Birmingham e-cigarette exhibition in the UK, please click on the link below.
Indonesia IECIE Exhibition: Practical and Useful
The Indonesian IECIE exhibition is emphasizing its practicality and highlighting its commercial attributes. The design of each booth also focuses on showcasing products and conducting business negotiations.
The IECIE exhibition in Indonesia covers an area of over 12,000 square meters and attracted more than 100 exhibitors and over 10,000 professional visitors.
At the entrance of the Indonesian IECIE electronic cigarette exhibition, source of the image: 2FIRSTS.
The FEELM booth at the IECIE exhibition featured blue and white as its primary colors and included a designated area for business negotiations. Image source: 2FIRSTS.
The IECIE booth features a predominantly white color scheme and includes an area for negotiations. Image source: 2FIRSTS. For more information on the IECIE Jakarta electronic cigarette exhibition, please click on the featured image topic to be redirected.
The trade shows for 2022 have mostly come to a close, but in 2023, 2FIRSTS will continue to focus on electronic cigarette exhibitions in various countries and regions. Through observing local markets at these events, we can stay up-to-date on global e-cigarette industry trends and provide real-time coverage of industry developments for practitioners in the vaping industry. Additional updates will be available through the 2FIRSTS app, which can be downloaded by scanning the QR code below.
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