Empowering 00s in Advanced Manufacturing: Smoore's Story

Aug.11.2022
Empowering 00s in Advanced Manufacturing: Smoore's Story
Chinese manufacturing company, SMORE, provides opportunities and pathways for Gen Z to become skilled and versatile professionals.

Every summer, it is the busiest time for the recruitment team of Simore.


This year has been especially busy, as we are not only accepting new hires but also welcoming past partners. The "new" refers to the nearly 200 university graduates who have recently joined our organization. The "old" pertains to the visits we have received from nearly ten university leaders who are part of our initiative to expand connections with businesses and promote job opportunities.


Since the outbreak of the COVID-19 epidemic, the task of "maintaining employment and ensuring job security" has been extremely challenging. Faced with the severe situation of the first-ever graduating class of over 10 million students in 2022, vocational schools, university graduates, and enterprises are taking active measures, hoping to provide more job opportunities and a more attractive future for these post-2000 generation individuals.


During this year's National People's Congress and Chinese People's Political Consultative Conference, Zhang Xinghai's proposal of "encouraging young people to work in factories instead of delivering takeout" became a trending topic on Weibo. With a shortage of skilled labor in the technology industry, new manufacturing enterprises in the Greater Bay Area, led by companies such as SMIC, are doing their utmost to retain younger workers born after 2000. They are providing a dual career development path for management and professional skills, as well as more opportunities for training, cross-site development, job experience, and high potential for promotion. Of course, these companies are also offering decent salaries and long-term, specialized job security.


In SMIC's 15 automated, digitized smart factories, the performance of post-2000s new intelligence makers is constantly challenging the perceptions of the SMIC recruitment team.


Simoer's new intelligent manufacturing production line.


Li Changzheng, who graduated from Guangxi Vocational and Technical College's Mechatronics Engineering program, has been with Simer for three years. His career plan is clear: to continuously improve his skills and become an electrical engineer as soon as possible. In just three years, he has made significant progress, becoming proficient in the equipment debugging and assembly work for automation line projects. He has even taken on the role of an "internship mentor" to share his expertise and has grown from a grassroots technician to an electrical technician.


Grassroots technicians are the first label for these post-2000 workers who enter the factory. Last July, Xie Wenqiang graduated from Guangzhou Mechanical and Electrical Technician College with a major in automotive inspection and maintenance. He joined SMOLE as a campus recruiter and became a production automation technician. After entering the company, he found a mentor who was very enthusiastic about teaching and provided hands-on guidance, making him feel a sense of belonging. Although he has only been with the company for a year, he can now independently solve common equipment failures. Engineers all praise Xie for his strong learning ability, quick adaptation, and comparable technical level to senior technicians.


Compared to Li Changzheng and Xie Wenqiang who focus on technical research, Duan Huimin is more willing to explore new directions. She graduated from Hunan University of Finance and Economics in 2019 and became an intern as a production reserve cadre through campus recruitment. In her first month of internship on the production line, she volunteered to take on the "stretching" work and efficiently helped dozens of employees complete production tasks every day. In 2020, she transitioned from "stretching" to become a marketing assistant and is now a trusted assistant to the project manager. She was also awarded the Outstanding Staff of 2021. She said her career plan is in project management and she plans to take the PMP certification next.


More and more post-2000s are continuing their journey in the field of technology. In January 2019, Huang Haimei joined the Engineering Equipment Department of Smore as a campus recruitment intern with the clear goal of becoming a manufacturing engineer. Over the past two years, she has worked hard and achieved the "Excellent Technician" award for two consecutive years. In April 2021, she was successfully promoted to IE Assistant Engineer. Her colleagues say that she is one of the few outstanding examples in the company who has been able to transition from a staff member to a full-time employee within two years.


According to a research report from 58 Hiring Research Institute, the post-95s generation prefer new second- and third-tier cities for employment, while the appeal of traditional first-tier cities has decreased. 54% of employed individuals lean towards careers as livestream hosts and internet celebrities, with less than 10% entering the manufacturing industry.


Compared to their peers, the post-2000 generation working on Sumaor's production line highly value opportunities to work in advanced manufacturing. They do not want to become mere industrial workers like cogs in a wheel. Instead, they aspire to be multifaceted talents, combining their future prospects with advanced technology. They aim to master all the skills involved in the production process and become the cornerstone of China's economy.


Smoore has stated that the company is committed to creating value for society and making all its employees happy. This commitment is reflected in their cultural activities and efforts to create a sense of togetherness within the company. Additionally, Smoore has been investing heavily in automation, information technology, and intelligent development in order to free up its front-line workers. Over the past two years, Smoore has established partnerships with 15 colleges and universities, providing training and support to over 1,000 skilled workers to help the company improve its manufacturing capabilities.


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