2Firsts Global NGP Brand & Market Development Forum Will Take Place on March 21 in Shenzhen

Mar.13.2025
2Firsts Global NGP Brand & Market Development Forum Will Take Place on March 21 in Shenzhen
Global NGP Brand & Market Development Forum to be held in Shenzhen on March 21, focusing on shaping NGP brand future.

On 21 March, 2Firsts Global NGP Brand & Market Development Forum will be held in Shenzhen, China. The theme of the forum is ‘Building Trust, Driving Change: Shaping the Future of NGP Brands’. Registration is now open, and we warmly welcome industry professionals to join.

 

The forum will focus on key topics such as cutting-edge experiences and insights in global brand development, key market trends for 2025, and innovative marketing technologies and approaches. Corporate representatives and experts from China and the world in the field of branding and marketing will be invited to deliver speeches.

 

By building an efficient communication platform, the symposium aims to connect domestic and international NGP brand owners, distributors and channel players, and promote information sharing and cooperation expansion. This will not only provide attendees with a wealth of industry insights, but also provide an important reference for the development of NGP in 2025.

 

Key Insights and Highlights

 

Three highlights of the event:

 

1. Sharing of experience in brand internationalisation: The event invited the well-known e-cigarette company, OXVA/OXBAR, to share its valuable experience and practical strategies in the process of brand internationalisation.

 

2. Sharing of cutting-edge information in key markets: This event invites experts and frontline practitioners from Russia, Pakistan, South Korea and other important markets to bring the latest market dynamics and practical industry insights, helping enterprises accurately grasp the pulse of the international market.

 

3. Professional and AI Empowerment: This event invites ECigIntelligence, Euromonitor International, senior IP lawyers, as well as experts and scholars in the field of marketing, to provide participants with a full range of professional support and in-depth empowerment. Meanwhile, in order to cope with the opportunities and challenges brought by the AI era, the event also invited experts in the field of AI to share the application of cutting-edge technology and industry insights, helping participants to seize the first opportunity in digital transformation and realise the deep integration of technology and business.

 

Forum Agenda

 

Morning Session

 

Global Nicotine Industry Insights and Outlook

Guest: Erwin Henriquez, global nicotine industry research manager, Euromonitor International

 

Nicotine Market Sharing in South Korea
Guest: il young, Hwang, CEO of Connected Korea, a South Korean e-liquid company, industry practitioner

 

Brand Case: OXVA's Road to Internationalisation
Guest: OXVA

 

From ‘Sell Out’ to ‘Nail In’: The Upward Road of Electronic Cigarette Brands Going Overseas
Guest: Gao Yang, doctor of advertising, Communication University of China

 

Afternoon Session

 

Global E-cigarette Market Trend Analysis
Guest: Mercedes Gorgni, market analyst from ECigIntelligence

 

Pakistan Market Forum
Guests: Pakistani market experts, supply chain enterprises, Pakistani channel partners

 

Branding of Supply Chain Enterprises
Guest: 2Firsts

 

The Application and Innovation of AI in E-cigarette Brand Going Overseas
Guests: Smart Dog AI

 

The heavyweight guest lineup is constantly upgraded and continuously updated ......

 

Guest Invitation

 

The forum provides a platform for industry leaders and emerging powerhouses to showcase cutting-edge ideas, share practical experience and expand global networks. Participants will have the opportunity to network with global brands, distributors, channel players, experts and scholars to discuss the future direction of the industry.

 

There are few speaking slots left for the event. Each seat offers a potential opportunity for participants to increase brand influence and set industry trends.

 

Interested companies can contact 2Firsts to learn more about the registration details, grab a seat and seize the speaking opportunity.

 

Contact details:
Email: info@2firsts.com

Manager Zhang: +86 137 5654 6265
LinkedIn: 2Firsts CEO Alan Zhao

 

2Firsts events have become a key platform for global industry exchange.
 

2Firsts is a leading global vaping industry media and consultancy, providing the industry's latest news, data, and insights to regulators, entrepreneurs, researchers, media, and other stakeholders worldwide. 2Firsts is committed to promoting NGP technological innovation, compliance development, and the fulfillment of social responsibility. 

 

In recent months, 2Firsts has successfully organised "Looking Ahead to 2025" - 2Firsts Open Day, "2025 Global NGP Compliance Development New Year Symposium" and "2Firsts Global NGP Innovation & Tech Forum". These events were attended by international tobacco companies, headline supply chain companies and internationally renowned experts, and were attended by nearly 1,000 participants, bringing together key Chinese headline companies and organisations.

 

Through 2Firsts' media network covering the global industry, relevant event information and guest speakers were exposed more than 100,000 times. The various types of industrial activities of 2Firsts have also become an important platform for global industrial exchanges, attracting the participation and attention of more and more enterprises, organisations, scientists, experts and other parties, and playing a more and more irreplaceable value in the promotion of global information transfer, exchange of ideas, industrial consensus, exchanges and co-operation.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Special Report | China Opens Draft Mandatory Heated Cigarette Standard for Comment, Multiple Heating Technologies Remain in Scope
Special Report | China Opens Draft Mandatory Heated Cigarette Standard for Comment, Multiple Heating Technologies Remain in Scope
China’s State Tobacco Monopoly Administration (STMA) has released a draft mandatory national standard for heated cigarettes, setting out detailed requirements for tobacco sticks, heating devices and aerosols. The proposal treats the stick and device as parts of the same product system, focuses on minimum safety and quality requirements, and leaves several heating architectures within scope.
Special Report
Jul.29
Illegal Vape Sellers Still Use TikTok and Other Platforms to Drive Sales Despite Australia’s Ad Ban
Illegal Vape Sellers Still Use TikTok and Other Platforms to Drive Sales Despite Australia’s Ad Ban
Illegal vape sellers are still promoting nicotine products on TikTok, Instagram and YouTube despite Australia’s 2024 advertising ban, while illicit tobacco sales are increasingly moving from physical stores to online marketplaces.
Jul.15
FDA Foreign Tobacco Registration Proposal Could Strengthen ENDS Import Oversight, Azim Chowdhury Says
FDA Foreign Tobacco Registration Proposal Could Strengthen ENDS Import Oversight, Azim Chowdhury Says
FDA’s proposed rule requiring foreign tobacco manufacturers to register establishments and list products is more than routine paperwork, Keller and Heckman LLP partner Azim Chowdhury told 2Firsts. He said it could strengthen FDA’s import enforcement, inspections and market surveillance. Chinese e-cigarette OEM/ODM manufacturers, specification developers, brand owners and component suppliers may need to review their roles, product data and U.S. market authorization status.
Special Report
Jun.29
PMI Expands IQOS and VEEV Presence at Frankfurt Airport Through Travel Retail Pop-Ups
PMI Expands IQOS and VEEV Presence at Frankfurt Airport Through Travel Retail Pop-Ups
According to The Moodie Davitt Report, PMI Global Travel Retail and Frankfurt Airport Retail have launched new IQOS and VEEV retail spaces at Frankfurt Airport. The installations, located inside and outside duty-free areas, showcase IQOS heated tobacco products and VEEV e-vapor products through product education, consumer interaction and brand experiences. Frankfurt Airport Retail, operated by Fraport Group and Gebr. Heinemann, manages key retail activities at Frankfurt Airport. The initiative follows PMI’s broader strategy of expanding smoke-free products through global travel retail channels. PMI has previously introduced VEEV products across multiple European airports while continuing to expand IQOS and VEEV availability in international markets.
Jul.17
Product | OXVA Launches ONEO Pro in France, Upgrading Its Open-Pod Platform
Product | OXVA Launches ONEO Pro in France, Upgrading Its Open-Pod Platform
Vape brand OXVA has introduced the ONEO Pro, a refillable open-pod system that entered the French market in July 2026. The device features a 2,100mAh battery, up to 40W output, a 4ml refillable cartridge, multiple coil options and a 0.96-inch color TFT display. The launch reflects continued performance upgrades within the refillable open-pod segment, with brands adding higher capacity, adjustable output and smarter device interaction.
Aug.03
Science | International Experts Propose a New Smoking Cessation Pathway, Citing Higher Quit Rates With E-Cigarettes Than Nicotine Replacement Therapy
Science | International Experts Propose a New Smoking Cessation Pathway, Citing Higher Quit Rates With E-Cigarettes Than Nicotine Replacement Therapy
A new expert paper in JAMA urges U.S. clinicians to include nicotine e-cigarettes in smoking-cessation discussions, citing higher quit rates than nicotine replacement therapy. It also stresses that products must deliver enough nicotine to replace cigarettes, dual use should be brief, and complete switching is the goal. 2Firsts argues the recommendations matter beyond clinics: public-health professionals should reassess relative risk, regulators should preserve sufficient product appeal for adult smokers, and manufacturers should focus on helping users quit cigarettes more sustainably.
SCIENCE
Aug.03 by 2Firsts Perspectives