High-Level Changes and Layoffs at FDA Spark Controversy

Apr.02.2025
High-Level Changes and Layoffs at FDA Spark Controversy
FDA mass layoffs and leadership changes: Tobacco regulator Brian King fired, dozens of experts dismissed, sparking controversy and legal battles.

Key Points:

 

FDA Layoffs and Leadership Changes:

The FDA conducted widespread layoffs, removing Brian King, head of the Center for Tobacco Products, and dismissing dozens of experts.

Nearly all senior FDA officials have changed in recent months, mainly through resignations and retirements.

 

Tobacco Regulation Controversy:

Brian King faced criticism for banning fruit- and candy-flavored e-cigarettes, though youth vaping rates have dropped to a 10-year low.

The FDA has rejected millions of flavored e-cigarette applications, leading to multiple lawsuits, one of which has reached the Supreme Court.

 

Challenges for the New Commissioner:

New FDA Commissioner Marty Makary inherits a workforce lacking top experts and must navigate the consequences of the layoffs while shaping tobacco policy.

 

E-Cigarette Industry Reactions:

The Vapor Technology Association welcomed Brian King’s removal, calling it a first step toward correcting FDA’s regulatory missteps.

Tobacco and e-cigarette companies have criticized the FDA for its slow approval process, particularly for low-risk products.

 

Other High-Level Departures:

Several senior officials have recently left or retired, including Deputy Commissioner for Human Foods Jim Jones and Director of the Center for Drug Evaluation and Research Dr. Patrizia Cavazzoni.


According to an April 2 report by the Associated Press, the US Food and Drug Administration (FDA) recently conducted a comprehensive downsizing operation, resulting in the dismissal of tobacco regulation chief Brian King on Tuesday, April 1st. This action has affected top experts in various fields such as food, drugs, vaccines, and nicotine-containing products.

 

Brian King, the head of the FDA Center for Tobacco Products (CTP), wrote in an email to his team,

 

"It is with a heavy heart and profound disappointment that I share I have been placed on administrative leave."

 

Dozens of other employees in FDA’s tobacco center also received notices Tuesday morning that they were being dismissed, including two entire offices responsible for drafting new tobacco regulations and setting policy.

 

The FDA’s former tobacco chief Mitch Zeller said in an interview,

 

"If you make it virtually impossible to create and draft policy, then you are eviscerating the role of the center. From a public health perspective it makes absolutely no sense."

 

Elsewhere at the FDA, the entire press office was also given notice. Senior officials who help oversee new drug reviews and vaccines were also let go, according to FDA staffers who spoke on condition of anonymity because they did not have permission to speak publicly.

 

In 2022, King, who joined the FDA, faced strong criticism from e-cigarette lobbyists for forcing thousands of companies to remove fruit and candy flavored e-cigarettes from the market. During his tenure, the proportion of American teenagers using e-cigarettes has dropped to a new low in 10 years.

 

His removal comes just days after FDA vaccine chief Dr. Peter Marks was forced out, citing Health Secretary Robert F. Kennedy Jr.'s support for vaccine “misinformation and lies” in his resignation letter.

 

This latest change indicates that in recent months, there have been almost complete turnovers in the top leadership of the FDA, responsible for regulating drugs, food, vaccines, medical devices, and tobacco products, mainly through resignations and retirements.

 

Former FDA Commissioner Robert Califf wrote online, “history will see this as a huge mistake.”

 

"The FDA as we’ve known it is finished, with most of the leaders with institutional knowledge and a deep understanding of product development and safety no longer employed," said Califf, who stepped down at the end of the Biden administration.

 

Kennedy is preparing to dismiss 3,500 FDA employees and advance plans to review highly processed foods, children's vaccines, antidepressants, and other longstanding products, all while facing leadership vacancies at the FDA.

 

This wave of resignations signifies that the newly appointed FDA Commissioner, Marty Makary, confirmed last week, will be taking over an agency lacking many top experts and a staff team that has been in turmoil following weeks of layoffs and chaotic rehiring processes. Only a few FDA employees are political appointees, with the majority of the agency's scientific reviews and decisions being overseen by career officials.

 

During the confirmation hearing, Makary told Senate members that he hopes to "evaluate the recent layoffs during the probation period".

 

Both Makary and Kennedy did not elaborate much on how tobacco policy would be integrated into their "Make America Healthy Again" plan. Despite smoking rates being at historic lows, tobacco-related diseases still remain a leading preventable cause of death in the United States, resulting in over 490,000 deaths each year.

 

In recent years, CTP has been under pressure from various critics. Politicians, parents, and anti-tobacco groups are urging the FDA to further crack down on unauthorized e-cigarette products, which may appeal to young people, many of which come from China. Tobacco and e-cigarette companies argue that the FDA is approving new products targeted towards adult smokers (including e-cigarettes) too slowly, with the risks of these products often being much lower than traditional cigarettes.

 

Under King's leadership, the FDA has refused to approve applications for millions of flavored e-cigarettes, citing a lack of data to prove that these products help adult smokers. These rejections have led e-cigarette manufacturers to file multiple lawsuits against the FDA, one of which is scheduled to be heard by the Supreme Court in December 2024.

 

The Vapor Technology Association, which holds a highly critical stance towards Jin's leadership, stated that king's dismissal "is the first step in correcting the broken mindset that has crippled the FDA and the Center for Tobacco Products over the past four years."

 

Other recent departures of FDA leaders include:

 

— Deputy commissioner for foods, Jim Jones, who resigned in February after dozens of his staffers were fired.

— The director of FDA’s drug center, Dr. Patrizia Cavazzoni, who stepped down days before President Donald Trump took office.

— The agency’s second-ranking official, Dr. Namandje Bumpus, who resigned late last year.

— FDA’s longtime medical devices director, Dr. Jeffrey Shuren, who retired last summer.

 

Many deputies and senior scientists have also retired or stepped down in recent weeks.


 

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

U.S. Health Groups Seek to Overturn FDA Enforcement Discretion for Pending PMTAs as Altria's Helix, NJOY and AVM Move to Intervene
U.S. Health Groups Seek to Overturn FDA Enforcement Discretion for Pending PMTAs as Altria's Helix, NJOY and AVM Move to Intervene
American Vapor Manufacturers (AVM) and Altria subsidiaries Helix Innovations and NJOY filed separate motions on October 7, 2026, seeking to intervene on the FDA's side in a lawsuit challenging its enforcement guidance for certain e-cigarette and nicotine pouch products with pending premarket tobacco product applications (PMTAs). Seven public health and tobacco-control organizations, including the Campaign for Tobacco-Free Kids, sued the agency in July to overturn the policy. AVM argues that vacating the guidance could disrupt orders, inventory, retail distribution and investments in regulatory submissions.
Regulations
Oct.09
Sweden Finds ZYN Ingredient Labels Noncompliant Over Generic Flavoring Disclosure, Swedish Match Faces SEK 2 Million Monthly Penalty
Sweden Finds ZYN Ingredient Labels Noncompliant Over Generic Flavoring Disclosure, Swedish Match Faces SEK 2 Million Monthly Penalty
Sweden's Public Health Agency has found ingredient labels on ZYN nicotine pouches sold by Philip Morris International subsidiary Swedish Match to be noncompliant, according to Dagens industri. The products' packaging listed 10 to 13 ingredients, compared with 11 to 42 in regulatory submissions, with multiple flavoring ingredients grouped under the generic term "aromer." The agency ordered corrective action, warning of a conditional penalty of SEK 2 million per month for noncompliance. The order applies only to products manufactured after the decision becomes legally effective and does not require recalls. Swedish Match disputes the agency's interpretation and plans to appeal.
PMI
Oct.22
FDA Unifies Tobacco Registration and Product Listing Form Across Product Categories
FDA Unifies Tobacco Registration and Product Listing Form Across Product Categories
The U.S. FDA has consolidated two tobacco establishment registration and product listing forms into a redesigned Form FDA 3741 covering all regulated product categories, including e-cigarettes, heated tobacco products and nicotine pouches. The current requirements remain limited to domestic establishments. Separately, the FDA has proposed extending registration and product listing requirements to foreign manufacturers, signaling greater regulatory attention to manufacturing entities and product-level information across the tobacco and nicotine supply chain.
FDA
Sep.30
Kumulus Vape2026 H1 Revenue Falls 8.3% but Profit Rises 24% as B2B Weakens and Consumer Channels Grow
Kumulus Vape2026 H1 Revenue Falls 8.3% but Profit Rises 24% as B2B Weakens and Consumer Channels Grow
French vaping company Kumulus Vape reported first-half 2026 revenue of €25.5 million, down 8.3% year over year, as its core B2B distribution business fell 11% to €21.6 million. B2C and store-network revenue rose 5.6% and 17.8%, respectively. Commercial margin increased to 26.3% from 21.7%, while net profit rose 24.1% to €0.8 million. The company attributed the profitability improvement to catalog optimization, logistics restructuring and the ramp-up of Labster, its in-house production unit for proprietary brands.
Market
Sep.17 by 2Firsts Perspectives
UK Extends Age-18 Rules to Zero-Nicotine Vapes and Nicotine Pouches From Oct. 29, Bans Vending Machines and Promotional Giveaways
UK Extends Age-18 Rules to Zero-Nicotine Vapes and Nicotine Pouches From Oct. 29, Bans Vending Machines and Promotional Giveaways
Key provisions of the UK's Tobacco and Vapes Act 2026 will take effect on Oct. 29, extending an age-18 sales restriction to all vaping and non-medicinal nicotine products. In England, Wales and Northern Ireland, the change brings zero-nicotine vapes within statutory age-of-sale rules and also covers products including nicotine pouches, strips and pearls. The law will also prohibit proxy purchasing for under-18s, consumer-facing vending machines, promotional giveaways and substantial discounts intended to promote vaping and nicotine products.
Regulations
Oct.10
Huabao International Buys Indonesian HNB Manufacturer for RMB 90 Million, Adding OEM/ODM Capacity
Huabao International Buys Indonesian HNB Manufacturer for RMB 90 Million, Adding OEM/ODM Capacity
Huabao International Holdings Limited will acquire 100% of PT Broad Far Indonesia through two wholly owned subsidiaries for approximately RMB 90 million. The Indonesian company manufactures and sells heat-not-burn tobacco sticks and provides OEM/ODM services. The sellers are part of a related-party group controlled by Huabao International Chair and controlling shareholder Zhu Linyao. PT Broad Far Indonesia generated $4.37 million in revenue and $177,000 in profit after tax in the first half of 2026, while net assets stood at about $326,000 at June-end. An independent valuer assessed the company’s equity at approximately RMB 93.06 million. Following completion, the HNB manufacturing operation will be consolidated into Huabao International.
News
Sep.29 by 2Firsts Perspectives