Key Takeaways
- Ireland’s government approved publication of the Public Health (Tobacco Products and Nicotine Inhaling Products) (Amendment) Bill 2026
- The bill would prohibit sales of nicotine pouches and other nicotine consumption products to under-18s
- It would prohibit retail advertising and ban point-of-sale display in mixed retail outlets
- It would restrict device and packaging colours and imagery and bar devices resembling or functioning as toys or games
- It would ban flavour descriptors beyond basic flavour names and limit flavours in nicotine inhaling products to tobacco
2Firsts, March 5, 2026
According to Irish Examiner, Ireland’s Minister for Health Jennifer Carroll MacNeill and Minister for Public Health, Wellbeing and the National Drug Strategy Jennifer Murnane O’Connor announced on Tuesday that the Government has approved publication of the Public Health (Tobacco Products and Nicotine Inhaling Products) (Amendment) Bill 2026.
The bill would further regulate nicotine vaping products and introduce measures addressing other “novel” nicotine products such as nicotine pouches. It would prohibit the sale of nicotine consumption products such as pouches to those under 18; prohibit the advertising of nicotine inhaling products like vapes and nicotine consumption products in all retail outlets and prohibit point-of-sale display in mixed retail outlets; restrict colours and imagery on devices and packaging and prohibit devices resembling or functioning as other products such as toys or games; ban all flavour descriptors and language other than basic flavour names for vapes; and limit flavours in nicotine inhaling products to tobacco.
A Department of Health statement said the provisions on novel nicotine products are designed to be “future proofed” and will apply to products currently on the market as well as new nicotine products that may emerge. Carroll MacNeill said the laws represent a comprehensive package to limit the promotion and sale of addictive products and referenced Ireland’s ongoing tobacco and nicotine control efforts.
Image Source:Irish Examiner
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