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Product highlights:
Increase in puff count: The IVG Smart Max e-cigarette has increased its puff count from 5,500 puffs to 10,000 puffs.
Battery display feature: The product now includes a small LED screen to show the remaining battery life.
Price advantage: The IVG Smart Max is priced £1 lower than the IVG Smart.
Sustainability: Once the e-liquid in the IVG Smart Max runs out, users can continue using the product by replacing the refill pack.
2Firsts observed that the e-cigarette brand IVG recently launched a new "2+10" e-cigarette IVG Smart Max on e-cigarette distributors' websites in the UK region. This product is an iteration of the IVG Smart e-cigarette with reusable functionality.
Product specifications
2Firsts collected the parameter comparison information of IVG Smart e-cigarette and the new IVG Smart Max. The details are shown in the table below.
From a product specification perspective, the new IVG Smart Max has been upgraded in terms of the number of puffs, from the previous 5500 puffs to 10000 puffs. It also includes a new small LED screen that displays battery level. Although there has been a reduction in flavor options, the price of the IVG Smart Max is one pound lower than the IVG Smart on the e-cigarette distributor website vapesourcing.
Product features
The product information page on the e-cigarette distributor website Vapeconnect shows that after using up the e-liquid in IVG Smart Max, all that is needed is to replace it with a new IVG Smart Max refill.
It is reported that the packaging dimensions for the IVG Smart Max kit are 52mmW * 124mmH * 266mmD, while the packaging dimensions for the refill pods are 52mmW * 124mmH * 26mmD.
Compliance information
According to a search of the Medicines and Healthcare products Regulatory Agency (MHRA) e-cigarette product announcement database, it was found that the IVG SMART MAX device kit and pre-filled pods were both registered on April 10, 2025.
Sales information
Currently, IVG SMART MAX has been listed on several well-known e-cigarette retailers' websites in the UK, such as vapesourcing and vapeconnect, with a selling price of around £7.99.
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Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn
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