Special statement:
This article is for internal industry communication only and does not make any recommendations for brands or products.
The images presented in this article are solely used to describe facts and are not intended as advertisements for any products.
This article is prohibited for minors from accessing.
Product highlights:
Increase in puff count: The IVG Smart Max e-cigarette has increased its puff count from 5,500 puffs to 10,000 puffs.
Battery display feature: The product now includes a small LED screen to show the remaining battery life.
Price advantage: The IVG Smart Max is priced £1 lower than the IVG Smart.
Sustainability: Once the e-liquid in the IVG Smart Max runs out, users can continue using the product by replacing the refill pack.
2Firsts observed that the e-cigarette brand IVG recently launched a new "2+10" e-cigarette IVG Smart Max on e-cigarette distributors' websites in the UK region. This product is an iteration of the IVG Smart e-cigarette with reusable functionality.
Product specifications
2Firsts collected the parameter comparison information of IVG Smart e-cigarette and the new IVG Smart Max. The details are shown in the table below.
From a product specification perspective, the new IVG Smart Max has been upgraded in terms of the number of puffs, from the previous 5500 puffs to 10000 puffs. It also includes a new small LED screen that displays battery level. Although there has been a reduction in flavor options, the price of the IVG Smart Max is one pound lower than the IVG Smart on the e-cigarette distributor website vapesourcing.
Product features
The product information page on the e-cigarette distributor website Vapeconnect shows that after using up the e-liquid in IVG Smart Max, all that is needed is to replace it with a new IVG Smart Max refill.
It is reported that the packaging dimensions for the IVG Smart Max kit are 52mmW * 124mmH * 266mmD, while the packaging dimensions for the refill pods are 52mmW * 124mmH * 26mmD.
Compliance information
According to a search of the Medicines and Healthcare products Regulatory Agency (MHRA) e-cigarette product announcement database, it was found that the IVG SMART MAX device kit and pre-filled pods were both registered on April 10, 2025.
Sales information
Currently, IVG SMART MAX has been listed on several well-known e-cigarette retailers' websites in the UK, such as vapesourcing and vapeconnect, with a selling price of around £7.99.
2FIRSTS is dedicated to providing readers with the latest product information in the field of new tobacco products. We welcome readers to submit articles to us and share the latest products in the e-cigarette industry.
If you have any insights or information to share, please feel free to contact us at info@2firsts.com, or reach out to 2Firsts CEO Alan Zhao on LinkedIn.
Notice
1. This article is provided exclusively for professional research purposes related to industry, technology and policy. Any reference to brands or products is made solely for the purpose of objective description and does not constitute an endorsement, recommendation, or promotion of any brand or product.
2. The use of nicotine products, including but not limited to cigarettes, e-cigarettes, and heated tobacco products, is associated with significant health risks. Users are required to comply with all relevant laws and regulations in their respective jurisdictions.
3. This article is strictly restricted from being accessed or viewed by individuals under the legal age.
Copyright
This article is either an original work by 2Firsts or a reproduction from third-party sources with the original source clearly indicated. The copyright and usage rights of this article belong to 2Firsts or the original source. Unauthorized reproduction, distribution, or any other unauthorized use of this article by any entity or individual is strictly prohibited. Violators will be held legally responsible. For copyright-related matters, please contact: info@2firsts.com
AI Assistance Disclaimer
This article may have utilized AI to enhance translation and editing efficiency. However, due to technical limitations, errors may occur. Readers are advised to refer to the sources provided for more accurate information.
This article should not be used as a basis for any investment decisions or advice, and 2Firsts assumes no direct or indirect liability for any errors in the content.
