Japan Tobacco Unveils New Ploom EVO Honey Lemon Smoke Stick, Nationwide Launch in Japan from January 2026

Dec.16.2025
Japan Tobacco Unveils New Ploom EVO Honey Lemon Smoke Stick, Nationwide Launch in Japan from January 2026
Japan Tobacco (JT) has announced a new flavor for its Ploom brand’s premium EVO smoke sticks: “EVO Honey Lemon Crystal.” The product will be rolled out in stages, beginning with an early release through official channels in December 2025, followed by a nationwide launch across convenience stores and tobacco retailers in January 2026, priced at JPY 550 (approximately USD 3.7).

Key Points

 

  • New Flavor Release: Ploom expands its EVO lineup with “EVO Honey Lemon Crystal,” featuring a dual-profile flavor combining lemon capsule and honey aroma. 
  • Staged Launch: Early availability starts December 16, 2025 via CLUB JT online and Ploom Shops; full nationwide distribution begins January 16, 2026.  
  • Product Specs: 20 sticks per pack, flavor type, priced at JPY 550 (tax included, ~USD 3.7), compatible with all Ploom heating devices.  
  • Portfolio Expansion: Following recent expansion of the EVO mint flavor range, Ploom’s stick lineup now includes 27 variants to meet diverse consumer preferences.  

 



2Firsts, December 16, 2025 According to PR TIMES, Japan Tobacco (JT) has announced plans to introduce a new smoke stick flavor, EVO Honey Lemon Crystal, under its Ploom brand of heated tobacco products. The product is scheduled for an early release starting December 16, 2025 through the CLUB JT online shop and Ploom Shops across Japan, followed by a nationwide rollout at convenience stores and tobacco retail outlets from January 16, 2026 

 

The new EVO Honey Lemon Crystal is positioned as a dual-profile flavored product that combines the refreshing zest of a lemon flavor capsule with the mellow sweetness of honey, aiming to deliver a balanced sensory experience.  

 

JT stated that with the launch of this new flavor, it remains committed to broadening its product lineup to better meet diverse customer needs and to continually enhance its products and services.  

 

In terms of specifications, EVO Honey Lemon Crystal is designed for use with Ploom devices, contains 20 sticks per pack, and is classified as a flavored type. The suggested retail price is JPY 550 (tax included, approximately USD 3.7), and it is compatible with all Ploom heating devices.  

 

According to 2Firsts earlier reports, the Ploom Aura platform has recently added two new EVO smoke sticks — Evo Black Menthol and Evo Fresh Mint — which were launched in the Japanese market on December 1. Additionally, the existing Evo Cold Menthol underwent a formula upgrade in mid-November, expanding the EVO mint flavor range to three variants.  

 

JT also noted that the Ploom smoke stick lineup now totals 27 different variants, covering a wide range of flavor preferences and strengthening its product portfolio within Japan’s heated tobacco market.

 

Cover image source: NEOSMO

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

PMI to Launch IQOS in Argentina by End-2026 After Regulatory Shift, Targeting About 7 Million Smokers
PMI to Launch IQOS in Argentina by End-2026 After Regulatory Shift, Targeting About 7 Million Smokers
Philip Morris International (PMI) has confirmed plans to bring its IQOS heated tobacco device to Argentina by the end of 2026, after the Argentine government lifted long-standing restrictions and created a regulatory framework for heated tobacco, e-cigarettes and nicotine pouches.
News
Jun.26 by 2Firsts Perspectives
Germany Expands Take-Back Rules for Disposable Vapes From July 1
Germany Expands Take-Back Rules for Disposable Vapes From July 1
Germany has expanded take-back obligations for disposable vapes from July 1, 2026, requiring consumers to be able to return used devices at stores that sell such products, including kiosks, petrol stations and vape shops, as e-cigarette regulation extends from sales to waste management and lithium-battery safety.
Market
Jul.06 by 2Firsts Perspectives
Tobacco Farming in the New Nicotine Era: Why Indian Farmers Struggle to Transition — Contributed by Samrat Chowdhery
Tobacco Farming in the New Nicotine Era: Why Indian Farmers Struggle to Transition — Contributed by Samrat Chowdhery
In this contributed article to 2Firsts, Mumbai-based journalist and harm reduction advocate Samrat Chowdhery examines India’s tobacco transition from the perspective of agriculture, supply chains and regulation. As noted by 2Firsts, India offers a relevant case for understanding how new nicotine technologies may affect not only consumption, trade and policy, but also tobacco farming.
Special Report
May.29
 Arizona Rules Extend Across Alternative Nicotine Supply Chain, With Licensing From 2028
Arizona Rules Extend Across Alternative Nicotine Supply Chain, With Licensing From 2028
Arizona Governor Katie Hobbs has signed HB 4001, bringing alternative nicotine products under a new state regulatory framework that will require maker and distributor licensing from 2028 and ban packaging designs that could appeal to minors.
Regulations
Jun.23
FDA Sued Over Allowing Some Unauthorized Vapes and Nicotine Pouches to Stay on Market
FDA Sued Over Allowing Some Unauthorized Vapes and Nicotine Pouches to Stay on Market
Public health groups, pediatricians and parents sued the U.S. Food and Drug Administration on July 14, 2026, challenging a May enforcement guidance that they say allows unauthorized e-cigarettes and nicotine pouches to remain on the market while applications are under review.
Jul.15
KT&G’s Lil Strengthens Market Lead in Korea as Heated Tobacco Share Reaches 47.4%
KT&G’s Lil Strengthens Market Lead in Korea as Heated Tobacco Share Reaches 47.4%
According to South Korea’s UpKorea, KT&G’s heated tobacco brand Lil reached a 47.4% share of Korea’s heated tobacco stick market in the first quarter of 2026. The company is expanding its next-generation products (NGP) business through product development, technology investment and overseas growth. KT&G reported NGP sales of 890.1 billion won (approximately US$650 million) in 2025, up significantly from 279.3 billion won in 2020. Lil products are now available in 34 markets, while KT&G continues building its technology portfolio through patents and multiple product platforms.
Jul.23