JTI's 'Ploom X' Special Edition Launch Event in Milan

JTI by 2FIRSTS.ai

Feb.22.2024

JTI's 'Ploom X' Special Edition Launch Event in Milan

JTI's "Ploom X Special Edition" heats up in Milan flagship store, featuring designer Greta Liberato's "Golden Honey" collection.

According to the Italian news source Affaritaliani, the launch event of Japan Tobacco International's (JTI) heated tobacco device "Ploom X Special Edition" at the flagship store in Milan received a warm welcome.

In order to celebrate the release of the limited edition device "Copper Glaze," fashion and jewelry designer Greta Liberato was invited to participate in the event. She showcased her jewelry brand Pepper Chocolate's new collection "Golden Honey" at the party.

This event is part of the widespread activities of the Ploom X series, giving participants the opportunity to test the functionality of the equipment.

References:

[1] MFW, JTI presenta la special edition di Ploom X con ospite Greta Liberato

Also Read:

[1] Inclusive World: Breaking Barriers for Change

[2] JTI Italy Celebrates Nationwide Promotion of Ploom X

#Europe #Italy #JTI #Heated tobacco products #Major companies

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn

Notice

1. This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2. The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3. This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4. Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

Copyright

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

AI Assistance Disclaimer

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Canada’s B.C. Passes First Vaping Cost-Recovery Framework, Allowing Government to Sue Manufacturers Over Health Expenses

According to the Nelson Star, British Columbia has passed the Vaping Product Damages and Health Care Costs Recovery Act by a 49–42 vote. The legislation enables the provincial government to seek recovery of future public health costs from vape manufacturers, following models used in opioid and tobacco litigation.

Dec.03

COP11 Update: Deep Divide Over Regulation of E-cigarettes and Nicotine Pouches as EU Pushes Back Against "Total Ban" Draft

At the ongoing COP11 in Geneva,a bloc led by Brazil and the Maldives has submitted a draft proposing "prohibition" as the primary policy path. In response, the European Union has submitted amendments requesting that the wording be adjusted to optional regulation, preserving the right of member states to decide on sales bans based on their own national laws.

Nov.21 by 2FIRSTS.ai

Product | GEEK BAR and Canada’s STLTH Co-Launch 80,000-Puff Vape, Now Available Across Multiple Channels

Canada’s STLTH has teamed up with GEEK BAR to launch the disposable “STLTH X GEEK BAR 80K,” featuring 30 ml of e-liquid and up to 80,000 puffs. The device is now available across multiple retail channels in Canada, priced around C$44.99–48.99.

Oct.30 by 2FIRSTS.ai

PMI Japan Upgrades IQOS ILUMA i One with New Button Layout, Aluminum Base

PMI Japan has refreshed its all-in-one heated tobacco device, IQOS ILUMA i One, with upgraded materials and exterior design. Sales begin October 29 via IQOS stores and the official website. The new model retains core features such as auto-start and continuous use, but is not compatible with accessories from the previous version.