According to a report by Donga on July 10th, the South Korean tobacco company KT&G announced on the same day that it will be launching three new products under the "Granular" brand for their "Lil Able" pod exclusively in convenience stores nationwide. The new products are "Granular Ice Now," "Granular Cupple," and "Granular Bluming.
The addition of this new product expands the Granular product line from the original four options of "Granular Regular," "Granular Ice," "Granular Twice," and "Granular Ice Rush" to a total of seven options.
On September 26th, KT&G unveiled its HNB device "Lil Able 2.0" for the first time at six flagship stores under the brand "Lil Minimalium". A representative from KT&G stated that...
“We quickly responded to increasingly specific consumer demands by introducing three new products under the popular Granular brand. In the future, we will continue to rapidly expand the product lineup of Lil AIBLE specialized pods, aiming to build a super brand and strengthen our leading position in the domestic market.”
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