Denver Flavored-Tobacco Ban Spurs Ballot Fight; Former NYC Mayor Donates $1.5 Million to Back Sales Ban

Oct.09.2025
Denver Flavored-Tobacco Ban Spurs Ballot Fight; Former NYC Mayor Donates $1.5 Million to Back Sales Ban
Michael R. Bloomberg donated $1.5M to back Denver’s flavored-tobacco ban ahead of a Nov. 4 referendum, which vape retailers oppose.

Key Points:
 

· Donation & Recipient: Michael R. Bloomberg donated $1.5 million to the pro-ban campaign committee Denver Kids vs Big Tobacco, on top of a prior $73,500 in in-kind support.

 

· Referendum & Ballot Meaning: Denver’s “flavored-tobacco ban” goes to a Nov. 4 referendum; Yes = keep the ban, No = repeal the ban.

 

· Policy Background: In Dec. 2024, the Denver City Council voted to prohibit retail sales of “flavored tobacco products.” In March 2025, e-cigarette retailers submitted about 17,000 signatures to force a referendum, spending roughly $240,000 on the effort.

 

· Fundraising Comparison (as of Oct. 8): Pro-ban side has raised over $2 million; opposition about $468,000 (per city records).

 

· Arguments: Opponents say the ban affects ~550 retailers and could cost $13 million in sales-tax revenue. Supporters and medical experts cite about $22 billion in annual healthcare costs and $44 billion in productivity losses from flavored tobacco, plus $415 million in Medicaid spending.

 


2Firsts, Oct. 9, 2025 — Citing reports from Denver Searchlight and the Denver Gazette, former New York City mayor and Bloomberg LP founder Michael Bloomberg has stepped into Denver’s fight over its flavored-tobacco ban, which faces a repeal bid via referendum.

 

According to the Denver Gazette, Bloomberg contributed $1.5 million to Denver Kids vs Big Tobacco, the campaign supporting the ban’s retention. Known for his anti-tobacco stance and work through Bloomberg Philanthropies, the gift follows $73,500 in earlier in-kind support.

 

In December 2024, the Denver City Council voted to bar retailers from selling or offering any “flavored tobacco products.” In March 2025, e-cigarette retailers—including Phil Guerin—submitted 17,000 signatures, securing a Nov. 4 referendum. Guerin said getting the measure on the ballot cost over $240,000.

 

Under the ballot rules, a Yes vote keeps the ban; a No vote repeals it. City data show the pro-ban camp had raised over $2 million by Oct. 8, versus about $468,000 for opponents.

 

Guerin criticized Bloomberg as being “out of touch with Denver,” arguing that cigarettes—not e-cigarettes—should be targeted. He said the ban affects roughly 550 retailers and could mean $13 million in lost sales-tax revenue.

 

Meanwhile, city officials and medical experts estimate flavored tobacco leads to $2.2 billion in annual healthcare costs, $4.4 billion in productivity losses, and $415 million in Medicaid spending—an estimated $772 tax burden per household.

 

 

Cover image: denvergazette

 

 

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Charlie’s Plans Q3 2026 Pilot of America’s First Age-Gated Flavored Disposable Vape
Charlie’s Plans Q3 2026 Pilot of America’s First Age-Gated Flavored Disposable Vape
U.S. vape company Charlie’s Holdings announced plans to pilot its age-gated flavored disposable vape products in hundreds of retail stores during the third quarter of 2026. The company said the products will utilize AI- and blockchain-powered age-verification technology designed to address FDA concerns over youth access and potentially create a new compliance pathway for flavored vape products.
Jun.15
FDA Tobacco Center Pushes Review-Efficiency Statement After Commissioner’s Exit
FDA Tobacco Center Pushes Review-Efficiency Statement After Commissioner’s Exit
FDA CTP issued a May 7 statement on accelerating product review and improving PMTA efficiency, but did not push it via official X and newsletter until May 13, one day after FDA Commissioner Marty Makary’s resignation was confirmed. FDA has not explained the delay, and no public evidence links it directly to the leadership change. The timing is notable given CTP’s usual 24-hour distribution practice.
Special Report
May.14
EU Launches Online Feedback as TPD Revision Enters New Milestone
EU Launches Online Feedback as TPD Revision Enters New Milestone
The European Commission has opened an online call for evidence on revising EU tobacco products and advertising rules, marking a new phase in the TPD/TAD review. Policy options may cover novel products, flavours, packaging, digital marketing and advertising. A 2Firsts review of 855 early submissions shows rapid engagement and recurring debate over differentiated regulation, harm reduction, youth protection, illicit trade and economic impact.
Special Report
May.21
ATF Cancels Webloc Contract, Raising Questions Over Commercial Location Data in Enforcement
ATF Cancels Webloc Contract, Raising Questions Over Commercial Location Data in Enforcement
The U.S. Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF) has stopped using Webloc, a commercial phone-tracking tool, after lawmakers, a prosecutor and a judge raised legal and privacy concerns over warrantless use of ad-tech location data, a development that may affect data-use boundaries in U.S. enforcement against illicit tobacco, nicotine products and cross-border distribution networks.
Jun.29
InterTabac 2026: First conference program highlights now available online
InterTabac 2026: First conference program highlights now available online
With three months to go before the international tobacco and nicotine industry gathers again in Dortmund, InterTabac, together with NUBIZ and InterSupply, is set to bring around 800 exhibitors from across the globe to eleven exhibition halls. The three events will showcase innovation, market trends and industry networking, while the first conference program highlights are now online, offering trade visitors keynotes, panel discussions and masterclasses to support business decision-making.
Events
Jun.22
From Brands to Supply Chains: 2Firsts Builds a PMTA Compliance Service System for the U.S. Market
From Brands to Supply Chains: 2Firsts Builds a PMTA Compliance Service System for the U.S. Market
2Firsts supports new tobacco and nicotine companies entering the U.S. market with full-chain PMTA compliance services.
Jun.04