New York to Implement Marketing Rules for E-Cigarettes and Vaping

Regulations by 2FIRSTS.ai
Dec.20.2023
New York to Implement Marketing Rules for E-Cigarettes and Vaping
Starting in 2024, New York state will implement marketing rules for e-cigarettes and vaping products similar to tobacco products.

According to Spectrumlocalnews report, starting from 2024, the state of New York in the United States will begin implementing market regulations for e-cigarettes and vaporizers similar to those for other tobacco products.

 

According to the regulations, manufacturers and distributors will no longer be allowed to print brand names, logos, or other identifiers on any products other than actual e-cigarettes. They will not be able to offer gifts related to the purchase of e-cigarettes, and brands are also prohibited from sponsoring various team activities and events, such as sports competitions and concerts.

 

He stated, "This is a societal declaration. While the conclusion of the sponsored event may not completely eradicate tobacco smoking or e-cigarette behaviors, it is one element of it, serving as a demonstration to the public.

 

The New York State Convenience Store Association has expressed its support for this new law, as well as other similar laws, but has raised concerns regarding its impact. Kent Sopris, the association's chairman, highlighted that many products to be regulated, such as flavored e-cigarettes, are already deemed illegal at both the state and federal levels.

 

Spending time on marketing tricks and strategies may seem beneficial, but it doesn't actually yield true effectiveness. The real solution to the problem, as Sopris pointed out, lies in shutting down the stores that sell these products.

 

He doesn't believe that the new law will have a significant impact on his association members, as his store does not frequently sell illegal products targeted at teenagers. He pointed out that the stores selling such products don't seem to be concerned about legal sanctions.

 

Sopris highlighted his stance by emphasizing, "I urge the sponsors of the bills, governors, and other voters to seriously consider how to eradicate these products from the streets. We have engaged in extensive discussions with them, and we are eager for the upcoming budget year, hoping to see progress in this regard.

 

The new law will also revoke contract clauses that suppress research on the health consequences of e-cigarettes.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

HSSP INTL signs agreement with COTY to expand e-cigarette business in Middle East and Australia
HSSP INTL signs agreement with COTY to expand e-cigarette business in Middle East and Australia
HSSP INTL(03626.HK) partners with COTY to establish e-cigarette venture in UAE, expand distribution of Heaven Gifts brand.
Oct.30 by 2FIRSTS.ai
JTI launches Ploom AURA new heated tobacco device device in Romania
JTI launches Ploom AURA new heated tobacco device device in Romania
Japan Tobacco International(JTI) introduces Ploom AURA in Romania, combining SMART HEATFLOW technology to preserve tobacco flavor, aiming at high-end consumers.
Oct.17 by 2FIRSTS.ai
Washington Policy Media Flags Surge: China’s Monthly Vape Exports Jump from 2.2M Kg to 14.8M Kg; Crackdown Effectiveness Questioned
Washington Policy Media Flags Surge: China’s Monthly Vape Exports Jump from 2.2M Kg to 14.8M Kg; Crackdown Effectiveness Questioned
The Washington Examiner on December 9, 2025, reported: China's vape export volume to the U.S. rebounded sharply from 2.2 million kilograms to 14.8 million kilograms despite the crackdown. This volatility, confirming the annual multi-billion dollar trade gap, is the "Bullwhip Effect" in action. It transfers massive inventory to the U.S. market, putting the working capital of Chinese manufacturers and the supply chain at severe risk of lock-up and failure. Regulatory escalation is now imminent.
News
Dec.11
Product | AutoFresh Lock + Transparent Tank: SKE’s MEMERS VAPE Launches New Device
Product | AutoFresh Lock + Transparent Tank: SKE’s MEMERS VAPE Launches New Device
SKE-owned MEMERS has listed the disposable FRESA 40K on its website, featuring a transparent e-liquid chamber and a battery level display, with a claimed up to 40,000 puffs. The device uses Fresh Lock+ auto oil-lock to isolate e-liquid from the coil; brand materials cite two trigger timings—6 seconds after each puff or after 5 minutes of inactivity. It includes a 900mAh rechargeable battery, Type-C charging, and comes in 10 flavors.
Nov.05 by 2FIRSTS.ai
PMI Japan Upgrades IQOS ILUMA i One with New Button Layout, Aluminum Base
PMI Japan Upgrades IQOS ILUMA i One with New Button Layout, Aluminum Base
PMI Japan has refreshed its all-in-one heated tobacco device, IQOS ILUMA i One, with upgraded materials and exterior design. Sales begin October 29 via IQOS stores and the official website. The new model retains core features such as auto-start and continuous use, but is not compatible with accessories from the previous version.
Oct.30 by 2FIRSTS.ai
Philip Morris International and an Italian Design Brand Launch Limited-Edition IQOS Collaboration, Debuting in Japan Before Expanding to 13 Travel Retail Markets
Philip Morris International and an Italian Design Brand Launch Limited-Edition IQOS Collaboration, Debuting in Japan Before Expanding to 13 Travel Retail Markets
Philip Morris International (PMI) has partnered with Italian design brand Seletti on a limited-edition IQOS collaboration, unveiled at Milan’s Pirelli HangarBicocca. The collection features two models, launching first in Japan before rolling out to 13 global travel retail markets. PMI says the partnership leverages design and cultural storytelling to advance its smoke-free transition.
Oct.28 by 2FIRSTS.ai