New Zealand Seeking Feedback on Proposed E-Cigarette Regulations

Jan.09.2023
New Zealand Seeking Feedback on Proposed E-Cigarette Regulations
New Zealand seeks feedback on proposed measures to combat youth vaping, including flavor and packaging regulations and location restrictions.

The New Zealand government is seeking feedback on proposed measures to combat the use of electronic cigarettes by teenagers.


These measures include new regulations pertaining to packaging, flavor names, nicotine salt concentration, and safety of disposable products, as well as restrictions on the location of electronic cigarette specialty stores.


Dr. Ayesha Verrall, Deputy Minister of Health in New Zealand, has stated that the number of young people vaping is on the rise. Despite never having smoked before, many are choosing to use e-cigarettes.


She stated, "In addition to our efforts to reduce smoking, we also hope to ensure the safety and regulation of electronic cigarette products, and that they are only used for their intended purpose of smoking cessation.


Electronic cigarettes can play a role in ensuring that smokers who wish to quit smoking can use e-cigarette products.


However, the proportion of young people vaping is too high, and we need to achieve a better balance.


What proposals are there?


Location restrictions: The new regulations regarding the location of exclusive electronic cigarette stores prohibit them from being situated near schools and athletic fields. This restriction does not apply to general electronic cigarette retailers such as dairy shops and gas stations, which have already been limited to selling only three flavors of electronic cigarettes.


Flavor Names: Restrictions on e-cigarette flavor names in order to reduce their appeal to young people. For example, flavor names such as "cotton candy" and "gummy bear" may no longer be allowed and generic terms such as "candy" must be used instead.


Packaging: Restrict electronic cigarette liquid and product packaging to descriptions of the product's flavor.


Specific requirements for disposable/disposable electronic cigarettes:


The concentration of nicotine salts has been reduced from 50mg/mL to 35mg/mL. People can choose to use lower concentrations of nicotine in reusable devices, but disposable devices have a fixed concentration. The devices are marked with serial numbers for tracking in case of safety issues and to prevent children from using them. The proposed regulations for tobacco control also require feedback on proposals to significantly reduce the availability, attractiveness, and addictiveness of tobacco.


The opinion paper has been made accessible to the public with a deadline of March 15th.


This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

KT&G Q3 Net Profit Up 73%; Overseas NGP Revenue Nearly Doubles, Nicotine Pouch Expansion Set to Launch Globally
KT&G Q3 Net Profit Up 73%; Overseas NGP Revenue Nearly Doubles, Nicotine Pouch Expansion Set to Launch Globally
KT&G reported its Q3 2025 financial results, posting revenue of KRW 1.83 trillion (≈USD 1.31 billion) and a 73.4% year-over-year surge in net profit—marking the company’s highest operating profit in five years. The Next Generation Product (NGP) segment performed strongly, generating KRW 279.1 billion (≈USD 199 million) in revenue, with overseas NGP sales more than doubling year-over-year.
Nov.06
Product | HQD launches the new HQD GO in the U.S., featuring three power levels and a ~$30 price tag.
Product | HQD launches the new HQD GO in the U.S., featuring three power levels and a ~$30 price tag.
HQD has listed the disposable HQD GO on its official site and U.S. channels. The device touts 35,000 puffs, three power levels with adjustable airflow, and a 30 mg/ml nicotine strength. On U.S. retail websites, it’s priced at about $29.99.
Oct.24 by 2FIRSTS.ai
 Australia NSW Police Crack Down on Illicit Tobacco Syndicate Under Strike Force Franklin
Australia NSW Police Crack Down on Illicit Tobacco Syndicate Under Strike Force Franklin
NSW Police, together with NSW Health and the Australian Border Force, seized more than 18,000 vapes, 1.9 million cigarettes, 74kg of loose-leaf tobacco and five unregistered firearms during a week of action under Strike Force Franklin. Four people were charged following coordinated raids on the Far North Coast. Police said the operation targeted organised crime networks profiting from illicit tobacco sales, with an estimated street value exceeding $2.35 million(1.54 million US dollars)..
Nov.03 by 2FIRSTS.ai
Mexico moves to advance reforms regulating e-cigarettes and vapes
Mexico moves to advance reforms regulating e-cigarettes and vapes
Mexico’s Chamber of Deputies Health Committee is expected to vote next week on reforms to the General Health Law that would regulate the prohibition, distribution, and sale of electronic cigarettes, vapes, and certain toxic substances, including fentanyl. Lawmakers from Morena insist the legislation must avoid loopholes and resist pressure from the tobacco industry.
Nov.21 by 2FIRSTS.ai
Bremen Sees Active Illicit Trade in E-Cigarettes and Nicotine Pouches; Regulators Say ‘Nearly Every Inspection Finds Violations’
Bremen Sees Active Illicit Trade in E-Cigarettes and Nicotine Pouches; Regulators Say ‘Nearly Every Inspection Finds Violations’
Bremen’s state government warns of increasingly active illicit trade in e-cigarettes, snus, and nicotine pouches. Enforcement reports “violations in nearly every inspection,” with some disposable vapes exceeding Germany’s 2 ml e-liquid cap. Since 2024, authorities have recorded 54 violations in 255 checks, concentrated around the central station district and city center.
Oct.10 by 2FIRSTS.ai
2Firsts Interview with IBVTA: UK Vape Tax May Weaken Harm Reduction Efforts
2Firsts Interview with IBVTA: UK Vape Tax May Weaken Harm Reduction Efforts
As the UK prepares to introduce its first-ever vape tax in 2026, questions are growing about how the measure will reshape the country’s harm reduction landscape. IBVTA tells 2Firsts that while it was not in favour of the new duty, it accepts that it is being implemented and is working with regulators to ensure a smooth rollout — warning, however, that higher costs could slow smokers’ transition to safer alternatives.
Oct.07