Reduced Risk Alternatives: Exploring Vaping and Heated Tobacco Products

Aug.03.2023
New options such as vaping and heated tobacco offer adult smokers reduced potential health risks compared to traditional cigarettes.

Although the best option is to quit smoking, those who are unable to do so have new options that can help reduce the damage caused to their health by cigarette consumption.

 

In recent years, tobacco companies have embarked on a transformation process, investing in innovation programs, technology, and scientific research to develop products that can offer adult smokers alternatives with reduced potential risk.

 

How they work and how they differ

Among the various options available on the market, vaping, also known as e-cigarettes, and heated or non-combustible tobacco stand out. And although surely all smokers have heard of these alternatives to cigarettes, do they really know about these products? Do they know what they consist of and how they work?

 

On one hand, vaping devices are based on a system that heats a liquid, which may or may not contain nicotine, to generate an inhalable vapor. This system eliminates tobacco combustion and reduces toxic levels by up to 95% compared to conventional cigarettes. The reason? It eliminates the smoke produced by burning traditional cigarettes. Therefore, these products have a potential reduced risk for smokers.

 

Another unique feature is that they eliminate bad odors. Most of the liquids used contain water, propylene glycol, glycerol, and flavors.

 

There are open, closed, and disposable systems. The main difference between the first two is that closed systems already have a pre-established pod, and users can choose from a range of flavors. As for open systems, the user has to manipulate the liquid, which is then filled into the tank, and it can also have different flavors. In the case of disposable devices, everything is integrated into a single unit: mouthpiece, battery, and liquid-heating atomizer.

 

Both vaping and heated tobacco are the result of years of research.

On the other hand, there are heated tobacco or non-combustible tobacco products that use the "heat not burn" technology. These are devices that heat specially designed tobacco units.

 

In this case, the tobacco is only heated to a temperature of up to 400°C without needing to reach high temperatures for burning (there is no combustion). This generates an aerosol that does not contain the solid particles found in cigarette smoke.

 

What do they have in common?

Although both alternatives to cigarettes eliminate tobacco combustion and are classified as options with reduced potential risk, they are not exactly the same products. However, in both cases, there is no combustion, which means there are no ashes or other residues, and they eliminate bad odors.

 

In the case of liquids, most of them contain water, propylene glycol, glycerol, and flavors, so they do not produce the unpleasant smell of traditional cigarettes, and the vapor aroma does not linger on hair or clothes. Similarly, heated tobacco products eliminate cigarette smoke, resulting in fewer persistent odors.

 

But most importantly, both options offer adult smokers alternatives to traditional tobacco consumption that can help, in many cases, to switch from the habit of smoking to the consumption of products with reduced potential risk.

This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

JT launches limited-edition Ploom AURA front panels; two go on sale, three offered via prize draw
JT launches limited-edition Ploom AURA front panels; two go on sale, three offered via prize draw
Japan Tobacco (JT) has rolled out an Ichiro Yamaguchi collaboration under its Ploom AURA “SENSATIONAL” campaign, using a combined marketing push—limited sales, a prize draw, video content distribution and in-store displays—to release five front panels and two branded accessories. Two panels will go on sale from Jan. 27, while the remaining panels and accessories will be distributed through a draw running from Jan. 19 to Feb. 28.
Jan.19 by 2FIRSTS.ai
Wales Passes Law Banning Tobacco Sales to Anyone Born After 2009
Wales Passes Law Banning Tobacco Sales to Anyone Born After 2009
The Welsh Parliament (Senedd) has approved new legislation banning tobacco sales to anyone born on or after January 1, 2009. The law, passed on December 9, 2025, also imposes stricter controls on how vapes and nicotine products are advertised and sold. Designed by the UK Government but voted on separately in Wales, the bill passed with 36 votes in favor, two abstentions, and nine against. It grants stronger enforcement powers to Trading Standards to combat illegal tobacco and vape sales.
Dec.10 by 2FIRSTS.ai
Imperial Brands’ blu adds “Creamy Tobacco” flavour, rolling out across device kits and pod products
Imperial Brands’ blu adds “Creamy Tobacco” flavour, rolling out across device kits and pod products
Imperial Brands’ vaping brand blu has outlined its flavour roadmap for 2026 on its official website, adding a new “Creamy Tobacco” flavour that has been rolled out across the rechargeable blu bar kit and its compatible blu kit pods. The brand describes the flavour as offering a more velvety tobacco taste.
Dec.19
Maldives Customs Report Vape Fines Reach  US$42.8 Million, Mostly from Malaysia Imports
Maldives Customs Report Vape Fines Reach US$42.8 Million, Mostly from Malaysia Imports
Maldives Customs data shows that fines related to illegal vapes have reached MVR 659 million (about US$42.8 million) since the country banned the import and use of electronic cigarettes. Authorities said most seized vapes were brought in by travellers arriving from Malaysia. The largest single case involved 10,800 vapes, resulting in a fine of MVR 108 million (about US$7.02 million).
Dec.23 by 2FIRSTS.ai
Japan Tobacco Expands Ploom Aura EVO Menthol Line With Two New Products and One Upgraded Blend
Japan Tobacco Expands Ploom Aura EVO Menthol Line With Two New Products and One Upgraded Blend
Japan Tobacco Inc. (JT) has added two new EVO sticks, Evo Black Menthol and Evo Fresh Mint, to its Ploom Aura lineup and reformulated Evo Cold Menthol, creating a menthol range with three distinct levels of cooling intensity and flavor profile.
Dec.01 by 2FIRSTS.ai
Scottish retailers call for tougher action as illegal vape black market “deepens,” SGF says
Scottish retailers call for tougher action as illegal vape black market “deepens,” SGF says
Scottish retailers, through the Scottish Grocers’ Federation (SGF), are calling for tougher action and more investment to tackle a “deepening black market” in illegal vapes, including illegal sales to children. SGF warns the problem will worsen, with negative health impacts, if incoming regulations on vaping product sales are not carefully crafted and if shopkeepers’ views are not heard.
Jan.14 by 2FIRSTS.ai