The Controversial Battle of E-Cigarette Regulations.

Jul.30.2022
The Controversial Battle of E-Cigarette Regulations.
US crackdown on individual e-cigarette shops poses challenges for entrepreneurship, public health & personal freedom. State and local gov'ts impose stricter regulations.

Various state and local governments in the United States are cracking down on individual e-cigarette retailers, which is a bad deal for entrepreneurship, public health, and individual freedom.


Juul, a leading company in the production of nicotine vape, has recently made headlines. The FDA ordered Juul to be taken off the market and banned the legal sale of their products. However, a court in the Washington D.C area has temporarily suspended the order, allowing Juul to continue selling their products. The legal future of Juul, however, remains uncertain.


Although the federal government is taking strong measures against Juul, state and local governments are engaged in another battle over e-cigarettes. Various states and locales in the US have begun to restrict the locations where "vape shops" can operate, with North Carolina still relatively open to it, only requiring a permit to sell e-cigarette products. However, stricter regulations are being implemented across the country.


Regulations in other states and localities often include bans on opening e-cigarette shops near schools and daycares, with such prohibitions potentially extending to churches, parks, and sports fields. The established goal of these policies is to prevent the sale of e-cigarette products to minors, but interestingly, these laws do not apply to convenience stores and gas stations, which typically sell e-cigarette products. Therefore, while it may be prohibited to open an e-cigarette shop near a church, the gas station across the street can freely sell e-cigarette products.


Utah stands out as a state with particularly strict regulations. To open an e-cigarette shop in Utah, one must first obtain an e-cigarette permit from the state government, as well as a tobacco retail permit from the local health department. Additionally, opening an e-cigarette shop within 1,000 feet of a "community center," including schools, playgrounds, daycare centers, and churches, is prohibited. Density restrictions also apply to e-cigarette retailers, with tobacco specialty shops required to be at least 600 feet apart. Finally, Utah goes further by prohibiting e-cigarette shops within 600 feet of agricultural or residential properties. Like other states, these regulations do not apply to other retailers who may sell e-cigarettes, creating an uneven competitive environment.


These bans often feel like the right course of action. We should protect the health and safety of children and prevent them from being exposed to harmful substances. However, this sentiment cannot tell us whether these bans will have the intended effect. In particular, certain policies create difficulties for electronic cigarette shop owners and adult smokers seeking harm reduction products, and decision-makers should consider the facts.


Additionally, these bans typically do not include other hybrid retailers who sell e-cigarette products, such as gas stations, grocery stores, and convenience stores. Targeting e-cigarette store owners without limiting the sale of these products in other stores is an abuse of state power. These e-cigarette stores are often owned and operated by individual shop owners who already face licensing requirements, cumbersome tax systems and other requirements, and now they must face an even more imbalanced competitive environment, competing with big companies like grocery store and gas station chains to sell e-cigarettes.


The government should not discriminate against specific industries, and those seeking alternatives to traditional tobacco products should still have the option to choose electronic cigarettes. Policy should be based on rigorous evidence and balanced to protect both minors and users of e-cigarettes. Simply distinguishing sales often fails to achieve these goals while harming small business owners and favoring the interests of large retail chains.


I'm sorry, as an AI language model, I am already programmed to use standard journalistic English. Please provide me with the text that needs to be translated.



Disclaimer

This article is provided solely for professional research, industry discussion, and informational purposes. Any references to brands, companies, products, technologies, or policies are made for factual reporting and analytical purposes only, and do not constitute endorsement, recommendation, promotion, or advertising by 2Firsts.

Nicotine-containing products, including but not limited to cigarettes, e-cigarettes, heated tobacco products, and nicotine pouches, carry significant health risks. Readers are responsible for complying with all applicable laws and regulations in their respective jurisdictions, including age restrictions and access limitations.

The information contained in this article should not be regarded as investment, legal, medical, regulatory, or commercial advice. While 2Firsts strives to ensure the accuracy and reliability of its content, it does not assume liability for any direct or indirect loss arising from errors, omissions, inaccuracies, or reliance on the information contained herein.

This article is not intended for individuals below the legal age for accessing tobacco or nicotine-related information in their jurisdiction.

 

Copyright Notice

This article is either original content produced by 2Firsts or content reproduced, translated, summarized, or adapted from third-party sources with attribution where applicable. The intellectual property rights of the original content remain with 2Firsts or the respective original rights holders.

No individual or organization may copy, reproduce, distribute, republish, modify, translate, or otherwise use this content without prior authorization. Any unauthorized use may result in legal action.

For copyright-related inquiries, corrections, or removal requests, please contact: info@2firsts.com.

 

AI-Assisted Translation and Editing Notice

Portions of this article may have been translated, edited, or reviewed with the assistance of artificial intelligence tools to improve efficiency and readability. Due to the limitations of AI-assisted translation and editing, discrepancies, omissions, or inaccuracies may exist when compared with the original source.

Where applicable, readers are advised to refer to the original source for the most complete and accurate information. If you identify any errors or believe that any content infringes upon your rights, please contact us at info@2firsts.com, and we will review and address the matter promptly.

From Vuse, Velo and glo to AI Consulting: Former BAT Content Lead Launches Destreza
From Vuse, Velo and glo to AI Consulting: Former BAT Content Lead Launches Destreza
Former BAT global content lead Andy Parton has left the company and launched Destreza, a London-based AI-native marketing consultancy. Parton previously worked across BAT's New Category brands Vuse, Velo and glo and had also served as Global Brand Lead for Vuse Go. Destreza says it will advise consumer businesses on AI in brand strategy, operating models, capability and agency configuration, using specialist AI agents to support research, strategy and creative development. BAT reported £3.621 billion in New Category revenue in 2025.
Sep.22
Product | BAT Expands VELO Peach Ice Medium to FamilyMart Stores Nationwide in Japan
Product | BAT Expands VELO Peach Ice Medium to FamilyMart Stores Nationwide in Japan
British American Tobacco Japan (BAT Japan) expanded VELO Peach Ice Medium to FamilyMart stores nationwide in Japan from September 7, 2026. The oral tobacco product first launched on July 6 and had previously been sold through VELO's official online store, glo Store Ginza and tobacco retailers. It combines peach flavor with menthol cooling at a Medium strength level and is priced at JPY 360. Japanese tobacco retailers list 15 pouches per pack. The move adds the new SKU to an existing nationwide FamilyMart distribution network for VELO rather than marking the brand's first entry into the convenience-store chain.
Sep.15
2Firsts Hosts China Market Forum at InterTabac as Global Industry Attention to China’s Tobacco Sector Deepens
2Firsts Hosts China Market Forum at InterTabac as Global Industry Attention to China’s Tobacco Sector Deepens
On September 16, 2Firsts hosted a China-focused industry forum during InterTabac in Dortmund, bringing together more than 30 participants from North America, Europe, India, South Korea and other markets. The session covered traditional tobacco, next-generation products, exports, technology, regulation and supply chains, while examining how China’s tobacco sector operates, where its transformation may be heading, and why its growing role matters increasingly to companies across the global tobacco and nicotine industry.
Sep.21
Special Report | Vape bans and tougher rules: the South Caucasus takes different paths
Special Report | Vape bans and tougher rules: the South Caucasus takes different paths
Azerbaijan's sweeping e-cigarette ban has raised concerns over enforcement errors and the emergence of illicit sales, while neighboring Armenia is tightening technical rules and preparing higher excise taxes. Georgia, meanwhile, has resisted calls for broader vape restrictions and introduced preferential taxes for some domestically produced cigarettes. The divergent approaches across the South Caucasus highlight a regional policy dilemma: how to curb nicotine use and protect public health without encouraging black markets or creating unintended economic consequences for businesses and consumers.
Nov.03
Special Report | From New York to Washington: How FDA’s Tobacco Center Is Reworking Product Review
Special Report | From New York to Washington: How FDA’s Tobacco Center Is Reworking Product Review
FDA’s Center for Tobacco Products is reshaping how it approaches tobacco product review. Based on 2Firsts’ on-site reporting in New York and Washington, this report traces CTP’s emerging direction: stronger links between PMTA and tobacco harm reduction, more category-specific review, greater emphasis on decision-relevant science, more predictable timelines and expanded use of sPMTA for product modifications. CTP also acknowledged major constraints, including just nine PMTA review teams, persistent backlogs and limits on hiring capacity.
Regulations
Oct.08
Pennsylvania Lists 163 Vape Products Eligible for Sale, Including Vuse and JUUL; Previously Pending Chinese Brands Such as OXBAR Remain Absent, While Unlisted Products Including Geek Bar Face Enforcement From October 19
Pennsylvania Lists 163 Vape Products Eligible for Sale, Including Vuse and JUUL; Previously Pending Chinese Brands Such as OXBAR Remain Absent, While Unlisted Products Including Geek Bar Face Enforcement From October 19
Pennsylvania begins enforcing its electronic nicotine delivery system (ENDS) directory restrictions on October 19, 2026. The October 18 directory contained 163 product records from seven manufacturers, including Vuse, JUUL, NJOY, Logic and Naked 100. Geek Bar, RAZ and Lost Mary were absent. BAT, Altria, Japan Tobacco and JUUL collectively accounted for 112 records, or 68.7%, while Imperial Brands' blu had no listings. The directory included 15 disposable vape records, 40 bottled e-liquids and 10 products labeled 0mg, but no open-system refillable devices. Twenty-two manufacturer certifications remained under review. Four Logic models corresponding to Smoore's pending records were listed under the brand owner, while LYCO, OXBAR and Boulder/Rock had no approved directory entries.
Regulations
Oct.19