Brazil Plans Public Consultation on E-Cigarette Regulation

Regulations by 2FIRSTS.ai
Jun.28.2023
Brazil Plans Public Consultation on E-Cigarette Regulation
Brazil's National Health Surveillance Agency (Anvisa) plans to begin a public consultation on e-cigarette regulation later this year.

According to Brazilian media outlet Metrópoles, the Brazilian National Health Surveillance Agency (Anvisa) is planning to seek public input regarding the regulation of e-cigarettes in the latter half of this year.

 

Antonio Barra Torres, President of Anvisa, revealed that the public consultation process is still in the formulation stage.

 

Currently, Brazil has imposed a ban on the sale, import, and distribution of e-cigarettes. Those who violate the regulations may face fines of up to 1.5 million Brazilian reais (approximately 2.25 million Chinese yuan).

 

During the public consultation period, various social and economic stakeholders involved in this issue will have the opportunity to submit their opinions, suggestions, and criticisms to the organization.

 

According to a study conducted by research institution Ipec, the number of e-cigarette users in Brazil has grown from 500,000 to 2.2 million. In the capital city of Brasília, approximately 4% of the population now uses e-cigarettes.

 

The Brazilian government loses 2.2 billion Brazilian Real (approximately 3.1 billion Chinese Yuan) annually due to untaxed illegal products, leading to a loss of 110,000 employment opportunities for the country.

 

British American Tobacco (BAT) and Philip Morris International (PMI) have both expressed their views on e-cigarette regulation in Brazil. Lauro Anhezini Jr, the Head of Science and Regulatory Affairs for BAT Brazil, stated:

 

"If more harmful cigarettes can be legally sold, BAT cannot understand why e-cigarettes are banned in this country, considering that over 80 countries have regulated them. Compared to traditional cigarettes, their risk is reduced by 95%."

 

BAT has expressed plans to expand its existing factory to accommodate the production of e-cigarettes, initially using imported components for e-cigarette assembly. PMI representatives have stated that if Brazil's National Health Surveillance Agency lifts the ban on e-cigarettes and heated tobacco products, PMI will plan to build a new factory in Rio Grande do Sul, a city in southern Brazil.

 

Reference:

 

【1】O próximo passo para a Anvisa regular cigarros eletrônicos

 


Disclaimer

This article is provided solely for professional research, industry discussion, and informational purposes. Any references to brands, companies, products, technologies, or policies are made for factual reporting and analytical purposes only, and do not constitute endorsement, recommendation, promotion, or advertising by 2Firsts.

Nicotine-containing products, including but not limited to cigarettes, e-cigarettes, heated tobacco products, and nicotine pouches, carry significant health risks. Readers are responsible for complying with all applicable laws and regulations in their respective jurisdictions, including age restrictions and access limitations.

The information contained in this article should not be regarded as investment, legal, medical, regulatory, or commercial advice. While 2Firsts strives to ensure the accuracy and reliability of its content, it does not assume liability for any direct or indirect loss arising from errors, omissions, inaccuracies, or reliance on the information contained herein.

This article is not intended for individuals below the legal age for accessing tobacco or nicotine-related information in their jurisdiction.

 

Copyright Notice

This article is either original content produced by 2Firsts or content reproduced, translated, summarized, or adapted from third-party sources with attribution where applicable. The intellectual property rights of the original content remain with 2Firsts or the respective original rights holders.

No individual or organization may copy, reproduce, distribute, republish, modify, translate, or otherwise use this content without prior authorization. Any unauthorized use may result in legal action.

For copyright-related inquiries, corrections, or removal requests, please contact: info@2firsts.com.

 

AI-Assisted Translation and Editing Notice

Portions of this article may have been translated, edited, or reviewed with the assistance of artificial intelligence tools to improve efficiency and readability. Due to the limitations of AI-assisted translation and editing, discrepancies, omissions, or inaccuracies may exist when compared with the original source.

Where applicable, readers are advised to refer to the original source for the most complete and accurate information. If you identify any errors or believe that any content infringes upon your rights, please contact us at info@2firsts.com, and we will review and address the matter promptly.

FDA Defines Enforcement Focus for Unauthorized E-Cigarettes and Nicotine Pouches
FDA Defines Enforcement Focus for Unauthorized E-Cigarettes and Nicotine Pouches
The U.S. Food and Drug Administration issued guidance on May 8, 2026, titled “Enforcement Priorities for Certain New Tobacco Products Marketed Without Premarket Authorization.” The document describes FDA enforcement policies for certain electronic nicotine delivery system products and nicotine pouch products marketed without premarket authorization.
May.09 by 2FIRSTS.ai
Argentina Issues Resolution 549/2026 to Regulate Vapes, Heated Tobacco and Nicotine Pouches
Argentina Issues Resolution 549/2026 to Regulate Vapes, Heated Tobacco and Nicotine Pouches
Argentina’s government has created a comprehensive regulatory framework for nicotine products, including vapes, heated tobacco and nicotine pouches, through Resolution 549/2026 published in the Official Gazette. The new regulation ends the previous prohibitive framework and establishes rules to organize the market by requiring traceability, quality standards and mandatory registration for all manufacturers and retailers operating in the country.
May.06 by 2FIRSTS.ai
Nicotine Pouches Lead U.S. Tobacco Growth as Vape Sales Decline
Nicotine Pouches Lead U.S. Tobacco Growth as Vape Sales Decline
New convenience store industry data show nicotine pouches have become the primary growth driver in the tobacco category, with oral nicotine sales rising nearly 30% over the past year while vape sales declined.
Business
Jun.05
Japan Tobacco Q1 2026 Financial Results: Revenue at $5.914 Billion,RRP Revenue Up 63.8% YoY
Japan Tobacco Q1 2026 Financial Results: Revenue at $5.914 Billion,RRP Revenue Up 63.8% YoY
Japanese Tobacco (JT) reports Q1 2026 revenue of 924 billion yen, a 15.2% increase; operating profit rises 24.7%.
May.08 by 2FIRSTS.ai
EU Launches Online Feedback as TPD Revision Enters New Milestone
EU Launches Online Feedback as TPD Revision Enters New Milestone
The European Commission has opened an online call for evidence on revising EU tobacco products and advertising rules, marking a new phase in the TPD/TAD review. Policy options may cover novel products, flavours, packaging, digital marketing and advertising. A 2Firsts review of 855 early submissions shows rapid engagement and recurring debate over differentiated regulation, harm reduction, youth protection, illicit trade and economic impact.
Special Report
May.21
 FDA Begins Review of 22nd Century’s VLN MRTP Renewal Applications
FDA Begins Review of 22nd Century’s VLN MRTP Renewal Applications
The U.S. Food and Drug Administration (FDA) has initiated scientific review of renewal applications for 22nd Century Group’s VLN reduced-nicotine cigarettes under the Modified Risk Tobacco Product (MRTP) pathway, with current authorizations set to expire in December 2026.
News
May.13