Alabama Convenience Store Group Sues Over New E-Cigarette Law, Citing Discrimination and Youth Access Concerns

Main Points：

1.Recently, the state of Alabama in the United States passed a law that prohibits convenience stores from selling most e-cigarette products, instead moving their sales to adult-only e-cigarette shops.

2.Representatives within the industry have criticized the new law for significantly impacting small businesses and posing a major threat to the revenue of convenience stores.

3.The convenience store industry in Alabama has filed two legal lawsuits to request the suspension and termination of the enforcement of the new law.

4.Supporters believe that this law aims to prevent young people from purchasing flavored e-cigarette products, but age restrictions in convenience stores are more effective.

According to Convenience, on May 29th, the state of Alabama in the United States signed a law that will prohibit convenience stores from selling most e-cigarette products, and instead restrict the sales to age-restricted e-cigarette shops. The law specifies that all flavors except for tobacco and mint menthol will be banned for sale, unless in age-restricted e-cigarette shops where only individuals aged 21 and above are allowed to enter. An industry representative pointed out that this proposal will severely impact small businesses, as e-cigarettes, as alternative nicotine products, make up about 30% of convenience store sales.

The industry has filed two lawsuits against this harmful and discriminatory law, arguing that it is based on misinformation about the convenience store industry and is pushing consumers towards e-cigarette shops with bad age restriction sales records.

According to a statement from the Petroleum and Convenience Store Association of Alabama (P&CMA), the industry has filed lawsuits in federal and state courts against the Alabama ABC Board (Alabama Alcoholic Beverage Control Board, responsible for issuing permits or licenses to the alcohol and e-cigarette industry participants) and its members, seeking temporary restraining orders and further injunctive relief. P&CMA has filed a lawsuit with Young Oil Inc. in the U.S. District Court for the Middle District of Alabama, while P&CMA member Home Oil Company, Inc. has filed a similar legal lawsuit in the Montgomery County Circuit Court.

Supporters of the new law claim that it aims to prevent young people from purchasing flavored e-cigarette products, assuming that specialized e-cigarette stores will check identification at the door.

However, Doug Kantor, the chief legal counsel for the National Association of Convenience Stores, notes that the issue is that these stores are often the worst at ensuring that minors do not purchase products. Convenience stores have a much better compliance record in selling age-restricted products, so their actions essentially undermine their own goal.

Doug Canto also stated that tobacco products remain one of the biggest driving factors in the convenience industry, and the potential loss of income from these products and related purchases could have a negative impact on retail businesses. The entire industry is concerned about this law, and if similar laws are implemented in the future, it is something that should be taken into consideration.

While Alabama is the first state to implement such statewide regulations, Anna Ready Blom, a strategic advisor for the national convenience store association, pointed out that there is always a risk of bad ideas gaining traction and being adopted by other states.

When asked about the root cause of the illegal e-cigarette problem, Bloom stated that the key issue lies in the gray area of whether tobacco products are legally sold. She mentioned that the lack of clear guidance from the US FDA has led to a surge in illegal products from China, and enforcement efforts against illegal sales are also insufficient.

Thousands of products are waiting for approval, and convenience stores selling only FDA-approved e-cigarette products are at a disadvantage in terms of responsible sales due to the lack of clear guidance from the FDA. Doug Kantor said, "There is a grey area of products that are unapproved but not illegal, which anyone, including convenience stores, can sell. Additionally, many e-cigarette shops are willing to sell products that convenience stores do not sell, putting them at a competitive disadvantage in terms of responsible sales.

Recently, Alabama Governor Kay Ivey officially signed HB8 legislation, which imposes strict regulations on e-cigarettes and alternative nicotine products. The law requires that beginning on October 1, 2025, any new e-cigarette liquids, e-cigarettes (ENDS), or alternative nicotine products added to the directory must be manufactured, packaged, and labeled in the United States unless they have obtained FDA approval for market authorization.