Effects of Flavor Ban on E-Cigarette Users

Dec.02.2022
Effects of Flavor Ban on E-Cigarette Users
Less than 5% of surveyed adult e-cigarette users quit smoking due to bans, with most switching to alternative tobacco products.

A study published in Tobacco Control revealed that out of 3,500 adult e-cigarette users surveyed, less than 5% quit smoking due to bans. Instead, the majority of respondents turned to other tobacco products not covered by the ban or different flavors of e-cigarettes.


An increasing body of literature suggests that the flavorings in e-cigarettes can cause harm when inhaled, making the ban on flavors reasonable," says Deborah J. Ossip, an expert in tobacco research and professor in the Department of Public Health Sciences and Community Center. The University of Rochester Medical Center's Department of Health and Prevention was a co-author of the study. "However, the ban appears to be ineffective. People, including young people, can still obtain flavored products and are still using them.


Dr. Dongmei Li, Associate Professor of Clinical and Translational Research in Obstetrics and Gynecology and Public Health Sciences at URMC, stated that a major concern is that the ban does not cover disposable e-cigarettes and cartridge-based e-cigarettes that use tanks instead of pods.


Other types of flavored e-cigarettes, especially disposable e-cigarettes, have become very popular after the FDA policy," says Li. "The FDA policy also did not ban mint or tobacco-flavored products - our research shows that many people turned to mint-flavored e-cigarettes after the ban. It seems that many people think that menthol is a good taste.


In the survey of respondents, nearly 30% have switched to canned or disposable flavored e-cigarettes, while another 30% have switched to mint or tobacco flavored pods. 14% have switched to combustible products like cigarettes, 5% have switched to smokeless tobacco, and less than 5% have quit using electronic cigarettes since the ban was enacted.


2FIRSTS will continue to track and report on this issue. Further updates will be available on the "2FIRSTS APP". Scan the QR code below to download the app.


This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

JTI reshuffles regional leadership; Gabriella Offeddu to lead Romania, Moldova and Bulgaria
JTI reshuffles regional leadership; Gabriella Offeddu to lead Romania, Moldova and Bulgaria
Japan Tobacco International (JTI) has appointed Gabriella Offeddu as general manager for Romania, Moldova and Bulgaria, effective January 2026.
Jan.22 by 2FIRSTS.ai
KT&G’s Heated Tobacco Brand “lil” Named to Korea’s Brand Hall of Fame for Eighth Consecutive Year
KT&G’s Heated Tobacco Brand “lil” Named to Korea’s Brand Hall of Fame for Eighth Consecutive Year
KT&G said its heated tobacco brand “lil” was selected as an outstanding brand in the heated tobacco category of the “2026 Korea Brand Hall of Fame,” marking its eighth straight year on the list. The awards are organized by the Industrial Policy Research Institute (IPS) and determined through a composite evaluation of customer satisfaction, brand value and market performance.
Jan.26 by 2FIRSTS.ai
Philippine FDA Requires Licenses for Vape Products with Medical Claims
Philippine FDA Requires Licenses for Vape Products with Medical Claims
The Philippine Food and Drug Administration has announced that establishments selling vaporized nicotine and non-nicotine products and novel tobacco products with medicinal or therapeutic claims must secure Licenses to Operate. Such products are also required to be registered as pharmaceutical products through the Center for Drug Regulation and Research. The FDA urged stakeholders to comply with the new requirements to ensure product safety, efficacy and quality.
Dec.22 by 2FIRSTS.ai
UK vape firm Plxsur sold for £76,500 after touting $1 billion revenue target
UK vape firm Plxsur sold for £76,500 after touting $1 billion revenue target
London-based vaping company Plxsur, which had claimed in fundraising materials it could reach $1 billion in annual revenue and capture about 10% of the global vaping market, has been sold out of administration for £76,500. Administrators said the figures were aspirational and depended on acquisitions that were never completed, as the company later ran out of cash and entered insolvency, with a shareholder ultimately buying the business.
Jan.22 by 2FIRSTS.ai
U.S. FDA Posts Final ZYN MRTP Materials, Sets March 4 Deadline for Public Comments
U.S. FDA Posts Final ZYN MRTP Materials, Sets March 4 Deadline for Public Comments
U.S. FDA has released the final batch of materials for ZYN MRTP applications and set March 4 (11:59 p.m. ET) as the deadline for public comments to be considered in the agency’s review.
Feb.03 by 2FIRSTS.ai
New York’s budget plan would apply a 75% wholesale tax to nicotine pouches, raising projected revenue
New York’s budget plan would apply a 75% wholesale tax to nicotine pouches, raising projected revenue
New York Gov. Kathy Hochul is proposing to tax ZYN nicotine pouches and other nicotine products at the same rate as cigarettes, applying a 75% wholesale tax under her proposed $260 billion state budget.
Jan.21 by 2FIRSTS.ai