Home
Company
Product
Regulation
China
Data
Exhibition
Interview
中文版
Home
Company
Product
Regulation
China
Data
Exhibition
Interview
中文版
Search

FDA-Authorized VUSE E-Cigarettes: Diverse Nicotine Levels in Tobacco Flavors

BAT by 2FIRSTS, edited by Sophia Lv
Jul.19.2024
FDA-Authorized VUSE E-Cigarettes: Diverse Nicotine Levels in Tobacco Flavors
RJ Reynolds Vapor Company's Vuse Alto e-cigarette products gain FDA marketing approval, expanding their tobacco flavor options for consumers.

Special statement:

This article is for internal industry research and exchange only, and does not make any brand or product recommendations; access is prohibited for minors.

 

On July 18, Vuse Alto, one of the 7 e-cigarette products under the American subsidiary of British American Tobacco, RJ Reynolds Vapor Company, received marketing authorization from the U.S. Food and Drug Administration (FDA). To date, RJ Reynolds Vapor Company has obtained FDA marketing authorization for four series of tobacco-flavored products, including Alto, Vibe, Ciro, and Solo.

 

FDA-Authorized VUSE E-Cigarettes: Diverse Nicotine Levels in Tobacco Flavors
The only list of e-cigarette products authorized by the FDA for sale in the United States: Image source: FDA official website

 

  1. Vuse Alto

The Alto series includes the Vuse Alto Power Unit and six closed, pre-filled, non-refillable Vuse Alto tobacco-flavored pods, all of which utilize FEELM black ceramic-coated atomizer core technology.

 

FDA-Authorized VUSE E-Cigarettes: Diverse Nicotine Levels in Tobacco Flavors

 

  • Capacity: 1.8 milliliters.

 

  • Pod: a detachable or self-contained unit, such as a spacecraft or submarine, designed to be launched or deployed from a larger craft.

 

Vuse Alto Pod in Golden Tobacco flavor with a nicotine concentration of 5%.

 

Vuse Alto Pod Rich Tobacco 5% (nicotine concentration of 5%)

 

Vuse Alto Pod in Golden Tobacco flavor with a nicotine concentration of 2.4%.

 

Vuse Alto Pod Rich Tobacco 2.4% (nicotine concentration 2.4%)

 

Vuse Alto Pod Golden Tobacco with 1.8% nicotine concentration.

 

Vuse Alto Pod Rich Tobacco 1.8% (nicotine concentration 1.8%)

 

  • Battery capacity: 350mAh Type-C rechargeable battery

 

  • Suction mode: automatic start system, meaning that activation occurs without the need to press a button.

 

2. Vuse Vibe is a popular electronic cigarette brand.

 

Reynolds's Vibe series, which includes the Vuse Vibe Power Unit (1), Vuse Vibe Power Unit (2), and Vuse Vibe Tank Original 3.0%, received marketing authorization from the U.S. FDA in October 2021.

 

FDA-Authorized VUSE E-Cigarettes: Diverse Nicotine Levels in Tobacco Flavors

 

  • Capacity: 2 milliliters
  • Pod: Vuse Vibe Tank Original 3.0% (nicotine concentration 3%)
  • Battery Capacity: 350mAh Type-C Charging Battery
  • Function: with LED indicator light

 

3. Vuse Ciro

 

The Vuse Ciro series obtained marketing authorization from the US Food and Drug Administration (FDA) in May 2022, including the Vuse Ciro Power Unit (1), Vuse Ciro Power Unit (2), and Vuse Ciro Cartridge Original 1.5%.

 

FDA-Authorized VUSE E-Cigarettes: Diverse Nicotine Levels in Tobacco Flavors

 

  • Capacity: 0.9 milliliters
  • Pod: Vuse Ciro Cartridge Original 1.5% (Nicotine Concentration 1.5%)
  • Battery capacity: 260mAh Type-C charging battery
  • Function: equipped with LED indicator light.

 

4. Vuse Solo

 

Vuse Solo received marketing authorization from the U.S. Food and Drug Administration (FDA) in October 2021, making it the first e-cigarette product in the industry to pass the FDA's Pre-Market Tobacco Product Application (PMTA) review and gain access to the U.S. market. The product includes the Vuse Solo Power Unit and Vuse Replacement Cartridge Original with 4.8% nicotine.

 

FDA-Authorized VUSE E-Cigarettes: Diverse Nicotine Levels in Tobacco Flavors

 

Vuse Replacement Cartridge Original 4.8% G2 refers to the original replacement cartridge for the Vuse e-cigarette, containing 4.8% nicotine in G2 flavor.

 

  • Capacity: 1.2 milliliters
  • Pod: a capsule or compartment on a vehicle or spacecraft for people or cargo

Vuse Replacement Cartridge Original 4.8% G1 (Nicotine concentration 4.8%)

Vuse Replacement Cartridge Original 4.8% G2 (nicotine concentration of 4.8%)

  • Battery capacity: 250mAh Type-C charging battery.
  • Feature: Includes LED indicator light

 

Reynolds American's e-cigarette brand Vuse has obtained FDA marketing authorization for four of its tobacco-flavored product lines, offering a variety of nicotine strength options. This aligns with the FDA's restrictions on e-cigarette flavors and meets the needs of a diverse user base.

 

Tadeu Marroco, CEO of British American Tobacco, stated: "At present, we have the largest portfolio of marketed authorized e-cigarettes available to the U.S. market, which will help us provide more potential reduced-risk product options for adult smokers."

 

Also Read:
[1] FDA Authorizes 7 VUSE Tobacco-Flavored E-cigarette Products for Sale in US
[2] Controversy Surrounding Philip Morris International's Reintroduction of IQOS
[3] US Congress Orders FDA Crackdown on Illegal Disposables, Prioritizing Flavored Ones
[4] Bat's 7 Vuse Alto E-Cigarettes Receive FDA Marketing Authorization, Boasting Largest PMTA Combination
#North America#United States#Pod system e-cigarettes#Products#vuse#FDA#Product

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn

Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

China Tobacco Regulation Shift：Policy Updates and Market Impact
China Tobacco Regulation Shift：Policy Updates and Market Impact
NATO Executive Director David Spross Sees U.S. Vape Regulation Improving, Calls for More PMTA Authorizations and Warns of 2027 State Tax Pressure
NATO Executive Director David Spross Sees U.S. Vape Regulation Improving, Calls for More PMTA Authorizations and Warns of 2027 State Tax Pressure
The National Association of Tobacco Outlets is calling for more FDA marketing authorizations, greater transparency in the PMTA process and continued enforcement against unauthorized e-cigarettes, even as its executive director, David Spross, points to recent regulatory developments as signs of progress. At the state level, excise taxes, flavor restrictions and vapor product directories remain major issues for tobacco retailers. By August 2026, 17 states had enacted laws establishing state-managed e-cigarette directories or similar systems.
Innovation
Sep.29 by 2Firsts Perspectives
U.S. Expands Illicit Vape Enforcement as ATF Brings PACT Act Powers Into Trade Fraud Task Force
U.S. Expands Illicit Vape Enforcement as ATF Brings PACT Act Powers Into Trade Fraud Task Force
The U.S. Bureau of Alcohol, Tobacco, Firearms and Explosives said on September 23 that it has joined the interagency Trade Fraud Task Force to strengthen enforcement against illegal, misdeclared and smuggled vape and tobacco products. ATF will bring its authority under the Prevent All Cigarette Trafficking Act into the task force, including registration, reporting, shipping and record-inspection requirements covering interstate sales of electronic nicotine delivery systems. ATF said the move will strengthen its ability to trace illicit products from U.S. points of entry through domestic trafficking and distribution networks.
News
Sep.28 by 2Firsts Perspectives
Indiana Halts Sales of Elf Bar, Lost Mary, MR FOG and iJOY Vapes Under Foreign-Adversary Rules; Some Products Return After Compliance Filings
Indiana Halts Sales of Elf Bar, Lost Mary, MR FOG and iJOY Vapes Under Foreign-Adversary Rules; Some Products Return After Compliance Filings
Indiana's Alcohol and Tobacco Commission (ATC) ordered tobacco certificate holders in September to remove certain vaping products marketed under Elf Bar, Lost Mary, MR FOG, iJOY and other brands from inventory under the state's foreign-adversary product law. The agency later listed 257 MR FOG products and 77 Lost Mary product entries as lawful for sale. The Lost Mary revision expressly stated that compliance evidence had been received for 20 additional products. 2Firsts compliance expert Kurt said potential filings could include e-liquid and ingredient-origin records, U.S. nicotine-analog supply-chain documentation and FDA premarket application status.
Regulations
Oct.08
South Korea Fully Reviews Nicotine-Analog and Nicotine-Free Vape Liquid Imports, With Over 99% From China and Chinese Supply-Chain Documents Under Scrutiny
South Korea Fully Reviews Nicotine-Analog and Nicotine-Free Vape Liquid Imports, With Over 99% From China and Chinese Supply-Chain Documents Under Scrutiny
Korea Customs Service has tightened import controls on nicotine-analog and nicotine-free e-cigarette liquids, placing the products under 100% document review and subjecting all e-cigarette liquid import declarations to pre-clearance ingredient analysis. As of September 20, 2026, South Korea had imported about 15 metric tons of nicotine-analog liquids, 99.99% from China, and about 316 metric tons of nicotine-free liquids, including roughly 315 metric tons, or 99.7%, from China. The measures follow South Korea's April expansion of its tobacco definition to include synthetic nicotine products and include new checks on Chinese manufacturing, transaction and export documentation.
Sep.24
On-Site Report | CTP Details PMTA Backlog, 180-Day Review Goal and sPMTA Process
On-Site Report | CTP Details PMTA Backlog, 180-Day Review Goal and sPMTA Process
FDA’s Center for Tobacco Products detailed new PMTA review data and process changes at the 2026 FDLI conference. Pending PMTAs fell from about 450,000 at the start of 2025 to 135,000 by September 2026. CTP also discussed its 180-day review goal, current sPMTA pilot, alternate-supplier planning, more than 50,300 pending SE reports, and lessons from the nicotine pouch pilot already being applied to ENDS review.
Regulations
Oct.07
JTI Proposes 25-Cent Irish Cigarette Tax Increase, Says It Could Raise €45 Million
JTI Proposes 25-Cent Irish Cigarette Tax Increase, Says It Could Raise €45 Million
Japan Tobacco International's Irish business has proposed a €0.25 tax increase on a pack of 20 cigarettes in its pre-Budget 2027 submission, below the €0.50-or-more increases typically imposed in recent Irish budgets. JTI says the proposal could generate around €45 million in additional Exchequer revenue while limiting further movement toward illicit and non-Irish-tax-paid tobacco. Revenue's existing estimate for a comparable €0.25 increase, including pro-rata rises on other tobacco products, is about €18 million for a full year.
JTI
Sep.18 by 2Firsts Perspectives
Related Topics
HEADLINE News Product
Related Read
NATO Executive Director David Spross Sees U.S. Vape Regulation Improving, Calls for More PMTA Authorizations and Warns of 2027 State Tax Pressure
NATO Executive Director David Spross Sees U.S. Vape Regulation Improving, Calls for More PMTA Authorizations and Warns of 2027 State Tax Pressure
2Firsts Perspectives
U.S. Expands Illicit Vape Enforcement as ATF Brings PACT Act Powers Into Trade Fraud Task Force
U.S. Expands Illicit Vape Enforcement as ATF Brings PACT Act Powers Into Trade Fraud Task Force
2Firsts Perspectives
Indiana Halts Sales of Elf Bar, Lost Mary, MR FOG and iJOY Vapes Under Foreign-Adversary Rules; Some Products Return After Compliance Filings
Indiana Halts Sales of Elf Bar, Lost Mary, MR FOG and iJOY Vapes Under Foreign-Adversary Rules; Some Products Return After Compliance Filings
South Korea Fully Reviews Nicotine-Analog and Nicotine-Free Vape Liquid Imports, With Over 99% From China and Chinese Supply-Chain Documents Under Scrutiny
South Korea Fully Reviews Nicotine-Analog and Nicotine-Free Vape Liquid Imports, With Over 99% From China and Chinese Supply-Chain Documents Under Scrutiny
On-Site Report | CTP Details PMTA Backlog, 180-Day Review Goal and sPMTA Process
On-Site Report | CTP Details PMTA Backlog, 180-Day Review Goal and sPMTA Process
JTI Proposes 25-Cent Irish Cigarette Tax Increase, Says It Could Raise €45 Million
JTI Proposes 25-Cent Irish Cigarette Tax Increase, Says It Could Raise €45 Million
2Firsts Perspectives
FOLLOW US ON SOCIAL MEDIA
Contact: info@2firsts.com
Stay up to date.
Submit your email to receive weekly newsletter on the most relevant news of the e-cigarette industry.
© 2026 2FIRSTS. All Right Reserved.
2FIRSTS is only accessible to industry practitioners, researchers, media and other professionals. Access by minors is prohibited.
This website provides services to users outside the Chinese mainland.
English
English
中文