HQD Launches '2+10' and '4-in-1' Hybrid New Products with Adjustable Flavor and Sweetness/Ice Levels

Dec.05.2024
HQD Launches '2+10' and '4-in-1' Hybrid New Products with Adjustable Flavor and Sweetness/Ice Levels
E-cigarette brand HQD recently launched its new product, the HQD FLEX, on its official website. The product features a combination of "2+10" and "4-in-1" designs, allowing users to adjust the sweetness or ice level when switching flavors. The product is now available on the HQD official website.

Disclaimer

 

  • This article is intended solely for internal industry communication and does not constitute an endorsement of any brand or product.
  • The images presented in this article are for factual illustration purposes only and should not be interpreted as advertisements for any product.
  • Access to this article is prohibited for minors.

 

Recently, 2Firsts noticed that the e-cigarette brand HQD has released a new product on its official website - HQD FLEX. This product combines the features of "2+10" products and "4-in-1" e-cigarettes, allowing users to adjust the sweetness or coolness while switching between flavors.

 

Specifically, the product specifications for HQD FLEX are as shown in the table below:

 

HQD Launches '2+10' and '4-in-1' Hybrid New Products with Adjustable Flavor and Sweetness/Ice Levels
HQD FLEX Parameter Information | Image source: 2Firsts

 

The key feature of HQD FLEX lies in its combination of the "2+10" product and "4-in-1" e-cigarette design, allowing for both flavor switching and adjustment functions.

 

According to the product rendering image released on the HQD official website, the HQD FLEX e-cigarette is equipped with a 2ml e-liquid cartridge on one side and a 10ml pre-filled e-liquid refill tank. The text style "SWEETNESS" suggests that this built-in e-liquid portion may contain either sweet or icy e-liquid for adjusting sweetness or coolness levels, allowing users to change the product flavor based on different power settings.

 

HQD Launches '2+10' and '4-in-1' Hybrid New Products with Adjustable Flavor and Sweetness/Ice Levels
HQD FLEX | Image source: HQD official website

 

On the other side of the HQD FLEX e-cigarette, it adopts a "4-in-1" e-cigarette design, with four individual pre-filled e-liquid pods containing four different flavors of e-liquid. Users can change the product flavor by rotating a knob.

 

According to information on the official website, the HQD FLEX e-cigarette's "2+10" section allows for a choice between "Sweetness" or "Coolness," while the "4-in-1" section offers a total of six flavors to choose from.

 

HQD Launches '2+10' and '4-in-1' Hybrid New Products with Adjustable Flavor and Sweetness/Ice Levels
HQD FLEX | Image source: HQD official website

 

At the British e-cigarette exhibition held in October this year, 2Firsts found that HQD showcased their innovative e-cigarette device, HQD FLEX. According to booth staff, this product made its first appearance at the British e-cigarette exhibition and will soon be available for sale in the market. (Read more: "HQD Innovative E-Cigarette Device Unveiled at Birmingham Expo 2024")

 

HQD Launches '2+10' and '4-in-1' Hybrid New Products with Adjustable Flavor and Sweetness/Ice Levels
HQD launched the HQD FLEX at the e-cigarette exhibition in the UK | Image source: 2Firsts

 

It is worth noting that the HQD FLEX showcased at the exhibition is being touted as a "5-in-1 e-cigarette," which differs in design from the product featured on the official website. The latter combines the design of the "2+10" product and the "4-in-1" e-cigarette.

 

Currently, there are several e-cigarette products on the market that have sweetness or cooling adjustment features, such as the Adjust Mysweet 40K("Lost Mary Launches Adjust Mysweet 40K with 4 Level Sweetness") from the Lost Mary brand and the SPACEMAN SP40000 from the SMOK sub-brand SPACEMAN("SMOK SPACEMAN sub-brand launches SP40000 e-cigarette in US market"). However, e-cigarettes like the HQD FLEX, which allow users to adjust sweetness or cooling while switching flavors, have not yet appeared on the market. (Read more: "Flavor-adjustable e-cigarettes trend as ELFBAR, SMOK launch new models")

 

At the time of writing, the HQD FLEX e-cigarette is currently available on the HQD brand's official website, but has not yet been widely featured on e-cigarette retailer websites or social media platforms.

 

2Firsts will continue to track trends and developments in the disposable vape product market, ensuring the public receives accurate and authoritative industry updates.

 


 

2Firsts' product column remains committed to delivering readers the latest product updates in the new tobacco field. We invite readers to submit insights and news on e-cigarette developments.

 

For unique perspectives or information, please get in touch with us at info@2firsts.com.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Reuters Tracks Big Tobacco’s Shift Beyond Cigarettes as Nicotine Pouches Vie for the Next Growth Curve
Reuters Tracks Big Tobacco’s Shift Beyond Cigarettes as Nicotine Pouches Vie for the Next Growth Curve
As cigarette markets face long-term pressure, major tobacco companies are increasingly turning to nicotine pouches in search of growth beyond combustible tobacco. Reuters has examined whether nicotine pouches can become the next strategic growth platform for companies including Philip Morris International, British American Tobacco and Japan Tobacco. PMI strengthened its position through the acquisition of Swedish Match and its ZYN brand, while BAT and JTI continue expanding their own nicotine pouch portfolios. The category has gained attention because of its smoke-free, device-free format, but regulation, youth-use concerns and market scale will determine whether it can become a long-term growth engine.
Regulations
Aug.18 by 2Firsts Perspectives
Charlie’s Says 30 PACHA Vape SKUs Tentatively Identified for FDA’s Non-Priority Enforcement Public List
Charlie’s Says 30 PACHA Vape SKUs Tentatively Identified for FDA’s Non-Priority Enforcement Public List
Charlie’s Holdings said the U.S. Food and Drug Administration notified the company on June 23, 2026, that 30 PACHA vape SKUs with submitted PMTAs had been tentatively identified for inclusion on a planned public-facing FDA webpage. Under enforcement guidance issued by FDA in May, the webpage is intended to identify certain unauthorized products for which the agency generally does not intend to prioritize enforcement of premarket authorization requirements. Charlie’s disclosed the development alongside second-quarter revenue of $3.8 million, up 116% year over year.
Aug.25
Imperial Brands Acquires Helwit Owner Yoik Group for SEK 515 Million, More Than Doubling Swedish Nicotine Pouch Share
Imperial Brands Acquires Helwit Owner Yoik Group for SEK 515 Million, More Than Doubling Swedish Nicotine Pouch Share
Imperial Brands has agreed to acquire 100% of Swedish modern oral nicotine company Yoik Group AB for an initial SEK515 million, equivalent to about US$53.9 million, plus a deferred payment linked to performance over the next two years. Yoik owns nicotine pouch brand Helwit, which held about 3.4% of Sweden’s modern oral nicotine market over the past 12 months. Imperial says the acquisition will more than double its existing share of the Swedish market. Helwit is also sold elsewhere in the Nordics, through European online channels and in selected UK retail outlets.
Sep.08
South Korea Extends Vape Rules to Unmanned Stores After Bringing Synthetic Nicotine Under Tobacco Law
South Korea Extends Vape Rules to Unmanned Stores After Bringing Synthetic Nicotine Under Tobacco Law
South Korea's Ministry of Gender Equality and Family said on September 14 that it plans to designate unmanned e-cigarette stores as businesses where minors are prohibited from entering or working. Operators would be required to verify customers' ages and display notices restricting access by minors. The proposal is open for public comment through October 6. The move follows an April expansion of South Korea's statutory tobacco definition that brought products made with natural or synthetic nicotine under the Tobacco Business Act. Nicotine-free liquids and products using nicotine analogues such as 6-methylnicotine, however, remain an emerging regulatory issue.
Sep.21
BAT CFO Dragos Constantinescu Takes Office, Returning After Seven Years and Former Asahi Europe Leadership Role
BAT CFO Dragos Constantinescu Takes Office, Returning After Seven Years and Former Asahi Europe Leadership Role
Dragos Constantinescu has officially taken up his role as Chief Financial Officer and Executive Director at British American Tobacco (BAT). He previously spent 16 years at BAT across finance and general management roles in Europe before joining Asahi in 2019 and becoming CEO of Asahi Europe & International in 2025. His return comes as BAT continues to advance its “A Better Tomorrow” transformation.
BAT
Sep.01
Product | JT Refreshes Ploom CUBE Design and Expands Japan Retail Distribution, Targeting Younger Men and Female Users
Product | JT Refreshes Ploom CUBE Design and Expands Japan Retail Distribution, Targeting Younger Men and Female Users
Japan Tobacco (JT) launched a refreshed Ploom CUBE design in Japan on September 8, 2026, with broader convenience-store and tobacco-retail distribution planned from October 13. The updated device retains the existing Rounded Cube form and heating platform while replacing four previous body colors with Pebble White and Cobalt Black. JT is also introducing new Front Panels and Fabric Back Covers, although the new accessories are not compatible with the previous Ploom CUBE design. The company says the update is intended to broaden appeal among younger male and female users.
Sep.09