Illicit E-cigarette Sales Rise in UK, Concerns for Youth Heath

Regulations by 2FIRSTS.ai
Apr.17.2024
Illicit E-cigarette Sales Rise in UK, Concerns for Youth Heath
The trading standards team in Radnorshire County, UK, seized over 6000 illegal e-cigarettes in a crackdown operation.

According to a report from the Welsh newspaper "The National Youth Daily" on April 16th, the Trading Standards team of the local government in Reksem County, UK, confiscated over 6,000 illegal e-cigarettes in a crackdown operation in 2023.

 

According to data released by the Rexham Commission under the Freedom of Information Act, a total of 6,339 illegal e-cigarettes were discovered in the county's municipalities in 2023. This marks a 411% increase from the 1,240 e-cigarettes confiscated in 2022, with no previous records of such incidents in the preceding three years.

 

Illegal e-cigarette products have now become the primary item seized in the region. In comparison, only 1,516 packs of illegal cigarettes were seized last year, with the recent 2021 figures skyrocketing to as high as 7,834 packs.

 

A senior official from the local government has stated that they are specifically targeting illegal e-cigarettes due to concerns about their impact on children's health. This is particularly concerning as some illegal e-cigarette products have been found to contain nicotine levels far above what is permitted for sale on the market.

 

Roger Mapleson, trade standards officer at Reckham, stated, "Locally, market regulators have been monitoring the supply of illegal disposable e-cigarettes. These products have been gaining popularity over the past few years, attracting a significant number of non-smokers, especially children.

 

Although e-cigarette products are very effective aids in smoking cessation, a simple recommendation for non-smokers (both children and adults) is, if you do not smoke, do not use e-cigarettes. Disposable e-cigarette products are very popular, and illegal versions are stronger than what the law allows (containing more than 20mg of nicotine per milliliter of e-liquid), for example, exceeding the allowed size (more than 2ml of e-liquid), and versions without labels.

 

He also added, "Illegal e-cigarettes are entering our country through smuggling, completely unregulated, meaning that the content of these products is not controlled at all. Those selling illegal e-cigarettes are unlikely to restrict sales to those over 18 years old, and may sell them to children. Therefore, from a market supervision perspective, monitoring these products is of utmost importance."

 

Despite increased focus on cracking down on the illegal sale of e-cigarettes in recent years, the city council stated that illegal tobacco remains their top priority. Still, over 5,000 people nationwide die prematurely each year due to smoking-related causes.

 

Mr. Mapleson urges people to remain vigilant about the possibility of purchasing illegal products when it comes to e-cigarettes.

 

He said: "As a very rough guide, illegal e-cigarettes can be identified by looking at the number of puffs the product claims to offer. Anything over 600 puffs is suspicious, as illegal e-cigarettes often claim to provide several thousand puffs. In addition, you can check the nicotine strength indicated on the packaging. 20ml/mg is the maximum, usually considered as two percent. Anything higher is likely illegal. E-cigarettes sold on social media, workplaces, or other informal markets such as flea markets may also be illegal. E-cigarettes sold in mainstream high street stores and supermarkets are highly unlikely to be illegal products."

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

FDA Posts Environmental Assessment for Nicotine Pouches, May Influence Future PMTA Reviews
FDA Posts Environmental Assessment for Nicotine Pouches, May Influence Future PMTA Reviews
The U.S. Food and Drug Administration released a programmatic environmental assessment covering nicotine pouches and other oral nicotine products, concluding that their overall environmental impact is generally minimal.
Regulations
May.22
UK Disposable Vape Ban Marks One Year as Adult Use Falls to 8% and Youth Use to 13%
UK Disposable Vape Ban Marks One Year as Adult Use Falls to 8% and Youth Use to 13%
One year after the UK ban on single-use disposable vapes took effect, YouGov data commissioned by Action on Smoking and Health shows that 13% of 11-17-year-old vapers and 8% of adult vapers now mainly use disposable products.
Jun.18
NielsenIQ and Goldman Sachs Data Show Smokeless Was the Only Growing Major U.S. Nicotine Category
NielsenIQ and Goldman Sachs Data Show Smokeless Was the Only Growing Major U.S. Nicotine Category
NielsenIQ and Goldman Sachs data show U.S. smokeless nicotine product sales rose more than 8% year over year in the 52 weeks ended May 30, making it the only major nicotine category to record growth.
Market
Jun.23
2Firsts Interview | InterTabac 2026 Adapts to a More Complex Tobacco and Nicotine Market
2Firsts Interview | InterTabac 2026 Adapts to a More Complex Tobacco and Nicotine Market
As InterTabac 2026 approaches, Sabine Loos, Managing Director of Westfalenhallen Unternehmensgruppe, tells 2Firsts that global tobacco trade fairs are evolving beyond product display. With new nicotine categories, shifting regulation and more complex supply chains reshaping the industry, InterTabac is positioning itself as a platform for market insight, regulatory discussion and global business connection.
Special Report
Jul.02
New West Virginia Vape Law Begins, With Packaging and Ad Restrictions Ahead
New West Virginia Vape Law Begins, With Packaging and Ad Restrictions Ahead
West Virginia’s Vape Safety Act will take effect Thursday, requiring vapor products sold in vape and smoke shops to carry health warnings, legal-age notices, manufacturer information and ingredient disclosures, while introducing new licensing and enforcement rules.
Jun.10
Special Report|Haypp’s Nicotine Pouch Volumes Rise 40%: Who Controls the Digital Shelf for Modern Oral?
Special Report|Haypp’s Nicotine Pouch Volumes Rise 40%: Who Controls the Digital Shelf for Modern Oral?
Haypp Group reported a 40% year-on-year increase in nicotine pouch volumes in the first quarter of 2026, with U.S. and U.K. volumes rising 123% and 102%, respectively. Haypp says around 97% of its consumer traffic is organic and that its Media & Insights business provides brand owners with on-site visibility, trial activation and consumer intelligence. For international tobacco companies, Haypp may be both a growth partner for modern oral products and a new source of channel leverage.
Special Report
May.22