On January 29th, the Malaysian newspaper "Guanghua Daily" reported that the Deputy Minister of Youth and Sports, Adam Adli Abd Halim, has announced an investigation into a sports project under the ministry. The project is facing allegations of sponsorship from an e-cigarette company.
In a statement, Adam declared that the policies of the Ministry of Youth and Sports clearly state that any company associated with tobacco or e-cigarette products is prohibited from participating in any activities related to youth or sports under the ministry's jurisdiction. Regarding a comment from user Khairul_Hafidz, Adam responded by saying, "This issue is currently under investigation.
In his original post, Khairul pointed out that an e-cigarette company sponsored the "Food and Football Festival 2024," which he learned from an official promotional poster widely circulating on the internet. The strategic partners list for this event includes the Ministry of Youth and Sports, as well as the support of the Ministry of Tourism, Arts, and Culture. Khairul mentioned two related ministers, Hannah Yeoh and Datuk Seri Tiong King Sing, and questioned, "I see two ministries collaborating with an e-cigarette company as strategic partners, does this violate Section 9 of the Tobacco Control Act?
Khairul refers to the Public Health Smoking Products Control Act passed in 2023, which was approved by the parliament on November 30th of the previous year. This act prohibits any form of e-cigarette product advertisement, promotion, or sponsorship.
The three-day event, which commenced on Friday last week, encompassed a variety of food and beverage vendors, sports competitions, lifestyle programs, children's activities, and even featured a small petting zoo for kids. The unfolding of events has garnered significant attention, and the results of the investigation will determine the subsequent actions to be taken against the e-cigarette company involved, as well as the individuals responsible within the department.
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