Lost Mary and Urban Tale Launch E-hookah 26K Product in U.S. Market

Nov.11.2024
Lost Mary and Urban Tale Launch E-hookah 26K Product in U.S. Market
Lost Mary and Urban Tale release new disposable e-cigarette, Urban Tale X Lost Mary E-hookah 26K, priced at $15.99 in the US.

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Recently, 2Firsts noted that a disposable hookah-style e-cigarette jointly developed by Lost Mary and Urban Tale—the Urban Tale X Lost Mary E-hookah 26K—has been listed on U.S. e-cigarette distributor websites such as vapesourcing and unishowinc, with a price around $15.99.

 

Lost Mary and Urban Tale Launch E-hookah 26K Product in U.S. Market
Urban Tale X Lost Mary E-hookah 26K|Image source:unishowinc

 

Specifically, the Urban Tale X Lost Mary E-hookah 26K has the following features:

 

Lost Mary and Urban Tale Launch E-hookah 26K Product in U.S. Market
Mapping: 2Firsts

 

 Notably, according to information on distributor websites, the Urban Tale X Lost Mary E-hookah 26K features a user interaction design with a four-level challenge function, allowing users to upgrade from “Bronze” to “Champion.”

 

Compared with recent disposable hookah-style e-cigarettes launched by well-known brands like Oxbar, Kanger, Olit, and HQD, the Urban Tale X Lost Mary E-hookah 26K shares a low nicotine concentration, similar to the products of Oxbar, Kanger, and Olit.

 

Currently, the Urban Tale X Lost Mary E-hookah 26K is listed on U.S. e-cigarette distributor websites such as vapesourcing and unishowinc but has yet to appear on the official websites of Lost Mary and Urban Tale.

 

Lost Mary and Urban Tale Launch E-hookah 26K Product in U.S. Market
Urban Tale brand official website homepage | Image source: Urban Tale

 

It is reported that the Urban Tale brand primarily focuses on e-liquid products, and its official website showcases two e-cigarette models, XPLORE and XPLORE PRO, along with the XPLORE PRO pod. 

 

Through checking various distributor websites, 2Firsts found that the brand's e-liquid products were also jointly launched with Lost Mary. However, no direct connection between Urban Tale and Lost Mary has been identified at this time.

 

Lost Mary and Urban Tale Launch E-hookah 26K Product in U.S. Market
E-liquid products from Urban Tale available on vapesourcing | Image source: vapesourcing

 

According to Tianyancha, the Class 34 tobacco products trademark for Urban Tale was filed by PALMA TERRA LIMITED. In June of this year, Reynolds Tobacco in the United States initiated a "337 investigation" into specific e-cigarette products, issuing a general exclusion order, a limited exclusion order, and a cease-and-desist order, which included this company.

 

Lost Mary and Urban Tale Launch E-hookah 26K Product in U.S. Market
Urban Tale registration information | Image source: Tianyancha

 

2Firsts will continue to monitor the latest products and market trends in disposable hookah-style e-cigarettes, providing the public with accurate and authoritative industry information.

 


 

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