According to a report by Japanese media Kakaku on January 11th, PMI Japan (Philip Morris Japan) has launched a new pod for IQOS ILUMA called "SENTIA Balanced Gold". The product will be available for purchase starting January 11th at IQOS stores across Japan and also at tobacco retail stores.
As for the IQOS online store, sales will commence from January 19, 2024. The price will be 530 yen (approximately $3.65). Furthermore, with the introduction of "SENTIA Balanced Gold," the SENTIA product lineup will expand to a total of 14 options.
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