RELX Launches New Disposable Product Pixel in Indonesia

Nov.01.2022
RELX Launches New Disposable Product Pixel in Indonesia
RELX launches new disposable product Pixel with 4 flavors, priced at 100,000 Indonesian Rupiah (about 46 yuan).

According to sources at Indonesian RELX vape shops, after releasing their new product RELX Infinity Plus on October 26th of this year, RELX has now announced another new product - one-time-use disposable product RELX Pixel. On November 1st, RELX Pixel was officially launched for sale both online and in physical stores in the Indonesian market.


A new product priced at 100,000 Indonesian rupiahs (approximately 46 yuan in Chinese currency) is now available in four flavors: Ludou Lce, Lemon Zest, Watermelon Ice, and Tangy Crape. The product is manufactured by SOMO and features FEELM ceramic cores.


The PR head of RELX Southeast Asia told 2FIRSTS that their product is globally launched in Indonesia, and will be introduced in other countries in the future, but the timeline is unspecified. The price of 100,000 Indonesian rupiahs is carefully chosen to be competitive in the local market.


On November 1st, the 2FIRSTS frontline staff visited several RELX Yueke offline flagship stores and found that the product had great first-day sales. One flagship store sold out of its inventory of one thousand units by the morning.


Product details. Photo source: Luofeng from 2FIRSTS. Product details. Photo source: Luofeng from 2FIRSTS. Product details. Photo source: Luofeng from 2FIRSTS. Product details. Photo source: Luofeng from 2FIRSTS.


RELX Pixel comes in 4 different flavors, one of which is Tangy Crape4. Image source: Official RELX website.


RELX YS has four different flavors of their Pixel product, with Lemon Zest being one of them. Image source: RELX YS official website.


The RELX Pixel has four flavors, including Watermelon Ice and Ludou Lce, according to sources on the company's official website.


This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

Indonesian Parliament Reviews Narcotics Law Draft, May Include Vape Ban Proposal
Indonesian Parliament Reviews Narcotics Law Draft, May Include Vape Ban Proposal
According to Beritasatu, Commission III of the Indonesian House of Representatives is reviewing the Draft Law on Narcotics and Psychotropics and considering including a proposal from the National Narcotics Agency (BNN) to ban vapes.
Apr.10 by 2FIRSTS.ai
Fifth Circuit Hears Challenge to FDA’s Standard for Reviewing Flavored Vape Applications
Fifth Circuit Hears Challenge to FDA’s Standard for Reviewing Flavored Vape Applications
A three-judge panel of the U.S. Court of Appeals for the Fifth Circuit heard oral arguments on Tuesday in a case brought by seven small vape-liquid companies challenging the Food and Drug Administration’s denial of marketing authorization for their flavored electronic nicotine products.
Apr.30 by 2FIRSTS.ai
OLAF and Customs Authorities From 30 Countries Seize More Than 94 Million Illicit Vape and Heated Tobacco Items
OLAF and Customs Authorities From 30 Countries Seize More Than 94 Million Illicit Vape and Heated Tobacco Items
The European Anti-Fraud Office said on April 17 that its “JCO VAPE” operation, carried out together with customs authorities from 30 countries, successfully targeted the illicit trade in e-cigarettes and heated tobacco products. The operation, conducted from November 14 to December 15, 2025, resulted in seizures of more than 94 million items and more than 2,500 kg/l of tobacco products, e-cigarettes, devices, and related goods.
Apr.20 by 2FIRSTS.ai
FDA Warns Retailers Over Unauthorized Nicotine Pouches Resembling Candy and Everyday Products
FDA Warns Retailers Over Unauthorized Nicotine Pouches Resembling Candy and Everyday Products
The FDA issued warning letters to eight retailers selling unauthorized nicotine pouches and dissolvable tobacco products resembling candy, breath strips and cough drops. The action highlights rising scrutiny of packaging, youth appeal and accidental ingestion risks, as the agency clarifies enforcement priorities for unauthorized ENDS and nicotine pouch products while maintaining PMTA as the legal market pathway.
Special Report
May.21
Poland to Discuss Revised E-Cigarette Definitions With Focus on Induction Technology
Poland to Discuss Revised E-Cigarette Definitions With Focus on Induction Technology
According to the agenda published by Poland’s Council of Ministers on Monday, the government is set to consider a draft amendment to the Excise Tax Act on Tuesday.
Apr.14 by 2FIRSTS.ai
 Bangladesh Approves Amended Tobacco Control Law Expanding Ad Bans and Smoke-Free Areas
Bangladesh Approves Amended Tobacco Control Law Expanding Ad Bans and Smoke-Free Areas
Bangladesh’s new government has approved a broad tobacco control amendment that bans tobacco advertising, promotion and display across print, electronic, digital and social media, entertainment platforms and points of sale. The law does not cover newer products such as vapes, heated tobacco products, electronic nicotine delivery systems or nicotine pouches.
Apr.22 by 2FIRSTS.ai