UKVIA to Host B2B Conference on E-Cigarette Industry

Jul.05.2022
UKVIA hosts a B2B conference in London to address challenges in the e-cigarette industry and maximize its impact.

The UK Vaping Industry Association (UKVIA) will be holding a B2B conference at the QEII Centre in London in September.


Participants of the electronic cigarette industry forum and exhibition will discuss the challenges of tackling illegal e-cigarette traders, preventing minors from accessing e-cigarettes, and creating a sustainable e-cigarette industry.


A conference titled "A Brighter Future for E-cigarettes" will also explore how the industry can maximize its public health, economic and societal impact.


The first-ever economic impact report of the industry, conducted by the Economic and Business Research Center, will also be unveiled during the event.


Confirmed speakers and members of the group include Vice Chairman of the Vaping All Party Parliamentary Group, Member of Parliament Adam Afriyie, Chief Executive of the Convenience Stores Association James Lowman, IPSOS Mori's Manager of Climate Change and Sustainability Practices Pippa Bailey, Director-General of VapeClub Dan Marchant, Director of VPZ Doug Mutter, and Siyang Yu, Global Marketing Manager of SMOK.


Earlier, the government commissioned an independent review of tobacco control policies, which recommended electronic cigarettes as a tool to achieve England's smoke-free goal by 2030.


John Dunne, the Director General of UKVIA, stated in a release that "this year's electronic cigarette industry forum will be the biggest to date." He added that "following the very positive Khan Review, the conference and exhibition come at an exciting time for the electronic cigarette industry, which the review describes as a crucial player in replacing traditional cigarettes. This also occurs ahead of the highly anticipated new tobacco control plan release.


Although the e-cigarette industry presents significant opportunities for public health, economy, and society, it must confront several challenges. The Khan Review trusts in the e-cigarette industry to play a crucial role in harm reduction strategies, but it is essential to demonstrate a high level of responsibility and not disappoint the government's expectations.


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