What Products are British E-cigarette Brands Promoting after Disposable Ban?

Business by 2FIRSTS.ai
Feb.22.2024
What Products are British E-cigarette Brands Promoting after Disposable Ban?
2FIRSTS reports UK brands' movements post-disposable ban; LOST MARY, VUSE focus on pod systems, while GOLD BAR, IVG2400 maintain status.

On February 21st, based on information from official brand websites, distributor websites, and other channels, 2FIRSTS compiled the product developments of various well-known brands in the UK following the announcement of the disposable ban.

 

After sorting through the data, it was found that many popular brands such as LOST MARY and VUSE focus on pod system products. At the same time, leading products in the e-cigarette market in the UK, such as GOLD BAR and IVG2400, continue to maintain their product lines in the same state as before the ban was announced.

 

The details are as follows:

 

What Products are British E-cigarette Brands Promoting after Disposable Ban?
LOST MARY DM600 X2 | Image source: LOST MARY UK official website

 

What Products are British E-cigarette Brands Promoting after Disposable Ban?
LOST MARY DM600 X2 | Image source: LOST MARY official website in the UK

 

What Products are British E-cigarette Brands Promoting after Disposable Ban?
LOST MARY TAPPO | Image source: LOST MARY UK official website

 

The flagship product of the UK official website of LOST MARY is the disposable LOST MARY DM600 X2, which contains only two pods, with a maximum of 1200 puffs, priced at £6.99.

 

What Products are British E-cigarette Brands Promoting after Disposable Ban?
VUSE PRO | Image source: VUSE UK official website

 

In addition, LOST MARY also launched a new disposable product TAPPO last month, which includes one kit and a spare pod, with a selling price of £8.99 on the official website.

 

What Products are British E-cigarette Brands Promoting after Disposable Ban?
VUSE PRO | Image source: VUSE UK official website

 

The main product promoted on the VUSE UK official website is the VUSE PRO pod system, which includes two pods. Each pod can be used for up to 800 puffs, totaling 1600 puffs.

 

What Products are British E-cigarette Brands Promoting after Disposable Ban?
SKE Crystal 2400 | Image source: SKE official website in the UK

 

The official website of SKE promotes its main product, the pod system SKE Crystal 2400, which comes with 4 pods and a total of 2400 puffs.

 

What Products are British E-cigarette Brands Promoting after Disposable Ban?
SKE Crystal 2400 | Image source: SKE UK official website

 

The official ELFBAR UK website has announced the upcoming release of the e-cigarette product "ELFBAR AF5000", which is capable of delivering up to 5000 puffs. According to information on the website, the AF5000 comes equipped with a 2ml built-in e-liquid tank and an additional 10ml independent refillable oil tank, allowing for a total of 5000 puffs. In addition, the product will offer 29 different flavor options for users to choose from.

 

What Products are British E-cigarette Brands Promoting after Disposable Ban?
ELFBAR AF5000 | Image source: Official ELFBAR UK website

 

2FIRSTS will continue to report on the dynamics of the UK market, stay tuned.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Imperial Tobacco Canada Responds to Anti-Smoking Groups on Youth Vaping
Imperial Tobacco Canada Responds to Anti-Smoking Groups on Youth Vaping
Imperial Tobacco Canada responded to the April 17 press conference by anti-smoking groups by calling for a more focused, fact-based discussion on youth vaping that targets the illicit market. The company said youth should not be using nicotine products and that it supports strong measures to prevent youth access, but argued that the discussion failed to clearly distinguish between the regulated market and the illicit market that is driving youth access.
Apr.22 by 2FIRSTS.ai
Japan Tobacco Q1 2026 Financial Results: Revenue at $5.914 Billion,RRP Revenue Up 63.8% YoY
Japan Tobacco Q1 2026 Financial Results: Revenue at $5.914 Billion,RRP Revenue Up 63.8% YoY
Japanese Tobacco (JT) reports Q1 2026 revenue of 924 billion yen, a 15.2% increase; operating profit rises 24.7%.
May.08 by 2FIRSTS.ai
Russian Vape GOST Revision Would Limit Capacity, Packaging Design and Warning Labels
Russian Vape GOST Revision Would Limit Capacity, Packaging Design and Warning Labels
Russia is preparing changes to its e-cigarette state standard GOST R 58109–2018. Under a draft order submitted to Rosstandart, the shelf life of vape devices and liquids would be limited to no more than two years, and capacity would be strictly capped at 2 mL for replaceable capsules, 10 mL for disposable systems and 30 mL for refill containers.
Apr.27 by 2FIRSTS.ai
IVG Adds Six New Flavours to Pro Range, Expanding Line-Up to 39
IVG Adds Six New Flavours to Pro Range, Expanding Line-Up to 39
IVG has added six new flavours to its Pro range, taking the total line-up to 39 flavours. The new additions are Cola Frost, Rainbow Burst, Pineapple Tropic, Blueberry Raspberry, Strawberry Raspberry Ice and Raspberry Cherry Blueberry. All six are available only in 20mg nicotine strength, with an RRP of £10.95 for a starter kit and £7.95 for a refill pod.
Apr.21 by 2FIRSTS.ai
EVO NXT 2026 Opens in Prague as Global NGP Industry Gathers for Two-Day Event
EVO NXT 2026 Opens in Prague as Global NGP Industry Gathers for Two-Day Event
2026 — EVO NXT 2026 officially opened today in Prague, bringing together manufacturers, brand owners, retailers, and decision-makers from across the global next-generation products (NGP) industry. As the event’s official media partner for the fourth consecutive year, 2Firsts is reporting on site, tracking key developments across the exhibition floor, forum agenda, and broader industry discussions.
Apr.17 by 2FIRSTS.ai
FDA and NIH Release New Wave 8 Restricted-Use PATH Study Data Files
FDA and NIH Release New Wave 8 Restricted-Use PATH Study Data Files
FDA’s Center for Tobacco Products and NIH’s National Institute on Drug Abuse announced that new Wave 8 restricted-use data files from the PATH Study are now available. The files contain data collected between January 2024 and December 2024, including questionnaire data, location characteristics data, and state identifier data.
Apr.17 by 2FIRSTS.ai