
On February 21st, based on information from official brand websites, distributor websites, and other channels, 2FIRSTS compiled the product developments of various well-known brands in the UK following the announcement of the disposable ban.
After sorting through the data, it was found that many popular brands such as LOST MARY and VUSE focus on pod system products. At the same time, leading products in the e-cigarette market in the UK, such as GOLD BAR and IVG2400, continue to maintain their product lines in the same state as before the ban was announced.
The details are as follows:



The flagship product of the UK official website of LOST MARY is the disposable LOST MARY DM600 X2, which contains only two pods, with a maximum of 1200 puffs, priced at £6.99.

In addition, LOST MARY also launched a new disposable product TAPPO last month, which includes one kit and a spare pod, with a selling price of £8.99 on the official website.

The main product promoted on the VUSE UK official website is the VUSE PRO pod system, which includes two pods. Each pod can be used for up to 800 puffs, totaling 1600 puffs.

The official website of SKE promotes its main product, the pod system SKE Crystal 2400, which comes with 4 pods and a total of 2400 puffs.

The official ELFBAR UK website has announced the upcoming release of the e-cigarette product "ELFBAR AF5000", which is capable of delivering up to 5000 puffs. According to information on the website, the AF5000 comes equipped with a 2ml built-in e-liquid tank and an additional 10ml independent refillable oil tank, allowing for a total of 5000 puffs. In addition, the product will offer 29 different flavor options for users to choose from.

2FIRSTS will continue to report on the dynamics of the UK market, stay tuned.
We welcome news tips, article submissions, interview requests, or comments on this piece.
Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn
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