2023 First Half: Tobacco Market Trends and E-Cigarette Growth

Jul.28.2023
2023 First Half: Tobacco Market Trends and E-Cigarette Growth
South Korea's tobacco market saw a slight decline in cigarette sales during the first half of 2023, while the market share for e-cigarettes increased to over 16%.

According to a report by Yonhap News Agency on July 27th, the South Korean Ministry of Strategy and Finance has released a report on the tobacco market trends for the first half of 2023. The report reveals a slight decline in cigarette sales in the first half of this year compared to the same period last year, while the market share of heated tobacco products (HNB) such as e-cigarettes has continued to grow, reaching over 16% of the overall tobacco market.


According to the report, tobacco sales in the first half of 2023 totaled 1.77 billion units, representing a decrease of 0.6% compared to the same period last year when sales reached 1.78 billion units.


It is worth noting that the market share of the disposable e-cigarette is gradually increasing.


In the first half of this year, the share of cigarette-style e-cigarettes in the overall tobacco sales reached 16.5%, a 1.7 percentage point increase from last year's 14.8%. Starting from 2.2% in 2017, the share has steadily climbed each year, experiencing an approximate eight-fold growth over a span of six years.


However, the tobacco export volume decreased by 0.3% compared to the same period last year, reaching a total of 175 million units.


Due to a decline in export volume, tobacco sales tax revenue has also been affected, decreasing by 0.4%, reaching 57 trillion Korean won.


References:


Cigarette sales in the first half of the year reached 1.77 billion packs, with electronic cigarettes accounting for 16.5% of the market.


We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Coral Springs, Florida Moves to Extend Ban on New Vape Shops as Number of Existing Stores Reaches 23
Coral Springs, Florida Moves to Extend Ban on New Vape Shops as Number of Existing Stores Reaches 23
Coral Springs, Florida is considering extending its six-month moratorium on new smoke and vape shops as it works to finalize zoning rules and regulatory measures in response to a rapid increase in such retailers in recent years. The city is already home to 23 smoke and vape shops.
Dec.01 by 2FIRSTS.ai
British American Tobacco to Open glo™ Ginza Flagship Store in Tokyo on October 18
British American Tobacco to Open glo™ Ginza Flagship Store in Tokyo on October 18
BAT Japan to open two-storey glo™ Ginza flagship on Oct 18, 2025; sales + members’ lounge, promos; near IQOS.
Oct.11 by 2FIRSTS.ai
Opinion | Samrat Chowdhery: Tobacco Price Elasticity—A Convenient Myth?
Opinion | Samrat Chowdhery: Tobacco Price Elasticity—A Convenient Myth?
This opinion piece, submitted by Samrat Chowdhery to 2Firsts, challenges the logic of tobacco price elasticity. It argues that high taxes often harm vulnerable populations and fuel illicit markets rather than reducing smoking.
Oct.21
Belarus to Tighten Vape Regulations, Raise Excise Taxes in 2026
Belarus to Tighten Vape Regulations, Raise Excise Taxes in 2026
Belarusian lawmakers are drafting a new bill to regulate the vape market amid growing concern over youth nicotine use and the spread of illegal products. While a total ban is not planned, the focus will be on stricter licensing, advertising limits, and higher taxes.
Nov.19 by 2FIRSTS.ai
France’s Finance Committee Rejects 2026 Vaping Tax, Backs Online Sales Ban
France’s Finance Committee Rejects 2026 Vaping Tax, Backs Online Sales Ban
France’s National Assembly Finance Committee voted to oppose the government’s plan in Article 23 of the 2026 budget bill to tax vaping products at €0.30/10mL for low-nicotine liquids and €0.50/10mL for others (with typical bottles priced €5–€7). Lawmakers arguing against the tax said vaping is less harmful than combustible cigarettes and can aid cessation; others warned of a gateway effect for youth and sustained nicotine dependence.
Oct.23 by 2FIRSTS.ai
Australia Leads COP11 Seminars as Exploding Illicit Tobacco Market Raises Questions
Australia Leads COP11 Seminars as Exploding Illicit Tobacco Market Raises Questions
Australia sent a delegation to COP11 in Switzerland and is leading three major seminars to showcase its vape and tobacco control policies. But at home, illicit cigarette sales are skyrocketing amid record-high taxes, drawing criticism from the tobacco industry and prompting doubts over policy effectiveness.
Nov.20 by 2FIRSTS.ai