Australian Government Faces Opposition Over E-Cigarette Regulation Decision

Regulations by 2FIRSTS.ai
May.27.2024
Australian Government Faces Opposition Over E-Cigarette Regulation Decision
Australia could stand to gain millions in revenue if e-cigarettes are regulated, but the opposition party remains firm on the ban.

According to Australian news outlet YahooNews on May 27, industry experts predict that if Australia were to regulate e-cigarettes, it could bring in millions of dollars in unexpected tax revenue. However, the Labor Party continues to refuse the calls to lift the strict ban on recreational e-cigarettes. Parliament is expected to vote in June on whether to crack down on e-cigarettes, but the government's third anti-e-cigarette bill is facing opposition from the National Party, who are advocating for taxing non-prescription e-cigarette products rather than banning them.

 

Industry models predict that if e-cigarettes are legalized and a consumption tax is implemented, e-cigarettes could potentially generate an additional $600 million in goods and services tax for states such as Victoria and New South Wales within the next four years. National Party MP Barnaby Joyce stated that regulating e-cigarette products like tobacco and alcohol would reduce funds entering the black market, but he also expressed that he does not support regulation of illegal substances like marijuana.

 

According to Joyce, people are benefiting from e-cigarettes, mainly organized crime. If you want to solve this problem, you must strengthen regulation.

 

He mentioned that although he doesn't use e-cigarettes himself, he is aware of the harm they can cause to the body, and even potentially be deadly. However, he also pointed out that traditional tobacco cigarettes also have similar risks, but they are legal. Australian Minister for the Environment, Tanya Plibersek, stated that the government will not change its stance, and said that the nationwide ban is in place to protect the younger generation from the negative health impacts of e-cigarettes.

 

She said, "The only ones hoping to increase e-cigarette sales in Australia are tobacco companies, while their initial consumers are dying from smoking-related health issues." Pruebeixi warned, "We may generate some revenue from taxes, but we may end up spending billions of Australian dollars in the healthcare system to clean up the mess of e-cigarette addiction gripping today's youth.

 

The Labor Party has announced its third set of regulations on vaping, which will ban the domestic manufacturing, advertising, supply, and commercial ownership of non-therapeutic e-cigarettes. Previous regulations, which came into effect in January of this year, have already banned the import of e-cigarettes and increased enforcement activities. The Liberal Party and the Green Party have yet to take a clear stance on the regulations, but Green Party leader Adam Bandt has expressed support for harm reduction rather than prohibition. The Senate is expected to vote on the bill before the end of this session next week or in the next session in June.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

U.S. Court Rules Zyn Marketing Dispute Can Proceed, Rejects Philip Morris International’s Bid to Dismiss
U.S. Court Rules Zyn Marketing Dispute Can Proceed, Rejects Philip Morris International’s Bid to Dismiss
A U.S. federal court in Florida denied Philip Morris International and its subsidiaries’ motion to dismiss, allowing consumers to proceed with claims under the Florida Deceptive and Unfair Trade Practices Act alleging that Zyn nicotine pouches’ “tobacco-free” marketing is misleading. The court held that the allegations do not amount to a fraud claim and may move forward to the merits stage.
Dec.15 by 2FIRSTS.ai
Vietnam Passes Amended Investment Law Banning E-Cigarette and Heated Tobacco Businesses
Vietnam Passes Amended Investment Law Banning E-Cigarette and Heated Tobacco Businesses
On December 11, 2025, Vietnam’s National Assembly passed the amended Investment Law, officially banning investment and business activities related to e-cigarettes and heated tobacco products. The new law also adds several high-risk and socially sensitive sectors to the list of prohibited business activities, including narcotics, wildlife trade, human organs and embryos, sex work, human cloning, fireworks, debt collection, and trade of national treasures.
Dec.11 by 2FIRSTS.ai
PMI’s Smoke-Free Playbook: What Jacek Olczak Really Told Wall Street
PMI’s Smoke-Free Playbook: What Jacek Olczak Really Told Wall Street
At the Morgan Stanley Global Consumer & Retail Conference on December 2, 2025, PMI CEO Jacek Olczak delivered a clear message: the company’s smoke-free shift is now its central strategy. From ZYN’s surge in the U.S. to IQOS’s global momentum and a changing regulatory tone, his remarks sounded less like an earnings update and more like a declaration of PMI’s smoke-free future.
PMI
Dec.03
Special Report|With Charlie’s US Line Online, the US-Filled Vape Supply Chain Model Enters a New Phase
Special Report|With Charlie’s US Line Online, the US-Filled Vape Supply Chain Model Enters a New Phase
Charlie’s Holdings has activated its first US-based manufacturing and filling line, enabling the company’s Pachamama 25K vape series to meet Texas’ new domestic manufacturing requirements. As state-level rules tighten, the move signals a broader industry shift toward US-filled supply chains and marks an inflection point for brands historically reliant on China-based prefilled production.
Industry Insight
Dec.02
2Firsts Observation|VELO at Stockholm Arlanda: Travel-Centric Messaging and Full-Line Flavour Presentation
2Firsts Observation|VELO at Stockholm Arlanda: Travel-Centric Messaging and Full-Line Flavour Presentation
2Firsts observed at Stockholm Arlanda Airport that British American Tobacco’s VELO positions the airport environment as a core marketing scenario, deploying large-format LED displays, a full flavour matrix, and clear nicotine-strength segmentation. The brand also features an instructional “How to Use VELO” section and multi-pack sales strategy, showcasing its systematic merchandising capabilities in the Nordic travel-retail channel.
Nov.19 by 2FIRSTS.ai
Lawmakers Push to Include E-Cigarettes in Vietnam’s Revised Investment Law Ban
Lawmakers Push to Include E-Cigarettes in Vietnam’s Revised Investment Law Ban
Vietnam’s National Assembly has debated amendments to the Investment Law that would include e-cigarettes, heated tobacco, and nitrous oxide (N₂O) in the list of prohibited business activities. Lawmakers supported a total ban consistent with WHO recommendations and previous National Assembly resolutions, citing rising youth addiction rates. Finance Minister Nguyễn Văn Thắng confirmed that the ban would apply comprehensively, with a short transition period for foreign factories.
Nov.27 by 2FIRSTS.ai