Declining Smoking Rates in UK Due to E-Cigarettes: Report

Sep.02.2022
Declining Smoking Rates in UK Due to E-Cigarettes: Report
The use of e-cigarettes in the UK has led to a significant decline in smoking rates, according to a new report.

The smoking rate in the UK is rapidly declining, mainly due to adults who want to quit smoking being able to turn to significantly less harmful electronic cigarettes," said Nancy Loucas, Executive Coordinator of CAPHRA (Coalition of Asia-Pacific Tobacco Harm Reduction Advocates).


As she made her statement, the UK's Action on Smoking and Health (ASH) released a report indicating that there has been an "e-cigarette revolution" over the past decade. The report is based on ASH's annual survey, conducted by YouGov, which comprised over 13,000 adults in the UK.


As we say in the world of tobacco harm reduction (THR), the consumers are the evidence. The results of these surveys in the UK are shocking and, frankly, represent a strong motivation for other countries to follow suit," said Ms. Lucas.


The latest survey by ASH confirms that the main reason for using electronic cigarettes among users is to quit smoking and prevent them from returning to the deadly habit. Former smokers also say that they like using e-cigarettes as it can save them money.


Subsequently, smoking became less popular in the UK. The number of adult smokers in England has decreased from 20% in 2011 to 14% in 2019. Additionally, an ASH survey found that in 2017 alone, 70,000 former smokers in England were affected by vaping.


The Asia-Pacific region is witnessing a trend of countries legalizing and regulating e-cigarettes, as bans have proven ineffective. Countries such as the UK and New Zealand are adopting a gradual approach towards tobacco harm reduction (THR), which has been successful according to data. "If adult smokers are allowed to use e-cigarette products in a reasonable manner, they will change, they will survive," she said.


A statement from CAPHRA relayed that the latest ASH survey in the United Kingdom has dispelled the ongoing international panic regarding electronic cigarettes being a gateway to smoking, rather than an exit from it.


Compared to the 800,000 electronic cigarette users ten years ago, there are now approximately 4.3 million in the UK, of which around 2.4 million are former smokers, 1.5 million are current smokers, and 350,000 have never smoked.


More than 90% of e-cigarette users in the UK are either former or current smokers, with over 8% of users having never smoked before. This suggests that almost every person who uses e-cigarettes does so to quit smoking or reduce their smoking. Few non-smokers use e-cigarettes, and those that do usually only experiment with them or use them infrequently, with even fewer continuing to use them long-term. This provides important evidence for the effectiveness of e-cigarettes," she said.


Although the Action on Smoking and Health (ASH) in the UK described this discovery as good news, its CEO called on the government to take greater action to address smoking issues and pointed out that the recent increase in young people smoking e-cigarettes.


Teenage vaping is a global phenomenon, and CAPHRA continues to call on parents to take responsibility while urging stronger enforcement in areas where e-cigarettes are regulated. Retailers selling to minors must feel the full force of the law. No one wants minors to vape. Meanwhile, adults looking to quit smoking require access to safer nicotine products.


The revolution of e-cigarettes is in full swing, but we need to ensure that underage smokers do not become revolutionaries. The latest survey from the UK shows that they are mostly at a disadvantage, but as usual, there is still work to be done," said Nancy Loucas.


Statement:


This article is compiled from information from third-party sources, intended for industry-related communication and learning purposes.


This article does not represent the views of 2FIRSTS, and 2FIRSTS cannot confirm the authenticity or accuracy of the article's content. The compilation of this article is only intended for industry exchange and research purposes.


Due to limitations in translation skills, the translated article may not fully reflect the original text. Please refer to the original article for accuracy.


2FIRSTS maintains complete alignment with the Chinese government on any domestic, Hong Kong, Taiwan, or international issues and positions.


Information compiled here belongs to the original media and author. If there is any infringement, please contact us for removal.



Disclaimer

This article is provided solely for professional research, industry discussion, and informational purposes. Any references to brands, companies, products, technologies, or policies are made for factual reporting and analytical purposes only, and do not constitute endorsement, recommendation, promotion, or advertising by 2Firsts.

Nicotine-containing products, including but not limited to cigarettes, e-cigarettes, heated tobacco products, and nicotine pouches, carry significant health risks. Readers are responsible for complying with all applicable laws and regulations in their respective jurisdictions, including age restrictions and access limitations.

The information contained in this article should not be regarded as investment, legal, medical, regulatory, or commercial advice. While 2Firsts strives to ensure the accuracy and reliability of its content, it does not assume liability for any direct or indirect loss arising from errors, omissions, inaccuracies, or reliance on the information contained herein.

This article is not intended for individuals below the legal age for accessing tobacco or nicotine-related information in their jurisdiction.

 

Copyright Notice

This article is either original content produced by 2Firsts or content reproduced, translated, summarized, or adapted from third-party sources with attribution where applicable. The intellectual property rights of the original content remain with 2Firsts or the respective original rights holders.

No individual or organization may copy, reproduce, distribute, republish, modify, translate, or otherwise use this content without prior authorization. Any unauthorized use may result in legal action.

For copyright-related inquiries, corrections, or removal requests, please contact: info@2firsts.com.

 

AI-Assisted Translation and Editing Notice

Portions of this article may have been translated, edited, or reviewed with the assistance of artificial intelligence tools to improve efficiency and readability. Due to the limitations of AI-assisted translation and editing, discrepancies, omissions, or inaccuracies may exist when compared with the original source.

Where applicable, readers are advised to refer to the original source for the most complete and accurate information. If you identify any errors or believe that any content infringes upon your rights, please contact us at info@2firsts.com, and we will review and address the matter promptly.

NATO Executive Director David Spross Sees U.S. Vape Regulation Improving, Calls for More PMTA Authorizations and Warns of 2027 State Tax Pressure
NATO Executive Director David Spross Sees U.S. Vape Regulation Improving, Calls for More PMTA Authorizations and Warns of 2027 State Tax Pressure
The National Association of Tobacco Outlets is calling for more FDA marketing authorizations, greater transparency in the PMTA process and continued enforcement against unauthorized e-cigarettes, even as its executive director, David Spross, points to recent regulatory developments as signs of progress. At the state level, excise taxes, flavor restrictions and vapor product directories remain major issues for tobacco retailers. By August 2026, 17 states had enacted laws establishing state-managed e-cigarette directories or similar systems.
Innovation
Sep.29 by 2Firsts Perspectives
On-Site Report | After FDA Announces Review of PMTA Framework, CTP Director Details Reform Priorities
On-Site Report | After FDA Announces Review of PMTA Framework, CTP Director Details Reform Priorities
FDA CTP Director Bret Koplow used his FDLI keynote in Washington to outline how the agency is rethinking the PMTA framework. He discussed category-specific review, nicotine pouch and sPMTA pilots, AI-assisted review, a 70% reduction in pending applications, and a major staffing constraint: CTP currently has only nine scientific review teams. He also reaffirmed tobacco harm reduction while stressing youth protection, flavored products, risk communication, and the challenge of unauthorized e-cigarettes.
Regulations
Oct.06
GSTHR Estimates 200 Million People Use Non-Combustible Nicotine Products as 28 Countries Show Rising Use Alongside Falling Smoking Rates
GSTHR Estimates 200 Million People Use Non-Combustible Nicotine Products as 28 Countries Show Rising Use Alongside Falling Smoking Rates
The Global State of Tobacco Harm Reduction, a project operated by Knowledge·Action·Change, estimates that about 200 million people worldwide use non-combustible nicotine products including vapes, heated tobacco, nicotine pouches and snus. Its 2026 report says use of these products rose alongside declining smoking rates in 28 countries it analyzed. The data do not establish that all 200 million users have quit smoking, nor do they prove a direct causal relationship. GSTHR also says regulatory restrictions on the products continue to expand in many markets.
Sep.10
2Firsts Interview | Cigarette Sales Fall as Smokeless Alternatives Gain in U.S. Convenience Stores, NACS Says
2Firsts Interview | Cigarette Sales Fall as Smokeless Alternatives Gain in U.S. Convenience Stores, NACS Says
Ahead of the 2026 NACS Show, 2Firsts interviewed Chris Rapanick, NACS managing director of research, on changes reshaping the U.S. convenience-store tobacco and nicotine market. NACS data show cigarette sales declining while smokeless alternatives, including nicotine pouches, continue to grow. The interview also examines higher OTP margins, shifting backbar space, weaker store traffic, regulatory uncertainty and NACS’ outlook for 2027, offering a retailer-side view of one of the world’s largest nicotine markets.
Interview
Oct.03
Pennsylvania Vape Directory Enforcement Starts Oct. 19, Barring Retail Sales of Unlisted Products
Pennsylvania Vape Directory Enforcement Starts Oct. 19, Barring Retail Sales of Unlisted Products
Pennsylvania's Act 57 vape directory regime will reach the end of its 120-day inventory transition period on Oct. 19. Nicotine-containing e-cigarettes intended for retail sale in the state that are not listed on the Attorney General's ENDS directory will then be barred from retail sale and treated as contraband subject to seizure, forfeiture and destruction. Manufacturers face annual product certification, brand- and style-based fees and a minimum $50,000 surety bond, while retailers and wholesalers must source through licensed channels and monitor the directory.
Regulations
Oct.08
FDA Appoints Former Tobacco Enforcement Deputy Jessica Zeller as Director as Agency Weighs PMTA Framework Changes
FDA Appoints Former Tobacco Enforcement Deputy Jessica Zeller as Director as Agency Weighs PMTA Framework Changes
The U.S. Food and Drug Administration (FDA) has named Jessica Zeller director of the Center for Tobacco Products' (CTP) Office of Compliance and Enforcement (OCE), effective November 1, 2026. Zeller, the office's inaugural deputy director, returns from medical device manufacturer Edwards Lifesciences with more than 20 years of regulatory and legal experience. The appointment follows CTP leadership changes and adjustments to tobacco regulation. Bret Koplow became permanent CTP director in September; the FDA revised enforcement priorities for unauthorized e-cigarettes and nicotine pouches in May and announced faster PMTA review procedures. On September 28, the agency said it would evaluate changes to the existing PMTA regulatory framework, including potential rulemaking to replace it.
FDA
Oct.20 by 2Firsts Perspectives