Key Points:
ELFBAR's "Ice King" e-cigarette won the gold prize at the 2025 MUSE Design Competition.
Equipped with five levels of cooling adjustment, three modes, and adjustable airflow, the design is inspired by a cracked ice surface.
The product has been launched in global markets such as the Middle East, Peru, South Korea, and South Africa.
According to a report from Prnewswire on April 2nd, ELFBAR announced that its first e-cigarette "Ice King" with five adjustable cooling levels won the gold prize in the 2025 MUSE Design Competition.
The "Ice King" features five levels of cooling adjustment, with three modes and adjustable airflow. The product has been launched in global markets such as the Middle East, Peru, South Korea, and South Africa. Its design inspiration comes from cracked ice surfaces and cool adjustment buttons with jagged ice cube-like shapes.
The "Ice King" comes with a side screen that displays battery and e-liquid levels, as well as selected modes and cooling settings. The screen shows interactive effects, with ice building up when the device is in use or side buttons are pressed, with the amount of ice reflecting the level of cooling.
The product manager of 'Ice King', Lvis Zhang, stated that...
From the aesthetics of ice-inspired beauty to intuitive control, every detail of Ice King is carefully designed to provide a customizable experience that caters to the unique preferences of adult users for a cool sensation.
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