Initiatives from El Salvador, Mexico, and the United States of America recognized with World No Tobacco Day Awards

2Firsts Events
Jun.13.2022

Washington D.C. May 27 2022 (PAHO) – A tobacco control advocate in El Salvador, Violeta de Palomo, the President of Mexico, Andres Manuel Lopez Obrador, and a researcher and academic from the United States of America, Thomas Novotny, received the 2022 World No Tobacco Day (WNTD) Awards.

The winners, selected by the World Health Organization (WHO) from global nominations in response to a public call, have been recognized for their efforts to ensure progress towards tobacco control in their countries.

Initiatives from El Salvador, Mexico, and the United States of America recognized with World No Tobacco Day Awards

In El Salvador, Violeta de Palomo won the award for her work with Fundahabla, an organization she founded in 2014 to provide health care, psychological support, speech therapy, and rehabilitation for people with laryngeal cancer. As a leader of the anti-tobacco movement in El Salvador, Violeta also coordinates the @sumatecontraeltabaco initiative to ensure 100% smoke-free public spaces, support for smoking cessation, and advocacy for increasing taxes on tobacco products.

 

In Mexico, President Andres Manuel Lopez Obrador received the WHO Director-General’s Special Recognition Award for his leadership and unwavering support for strengthening tobacco control measures in his country. His efforts led to the unanimous approval of the reform of the General Law for Tobacco Control in 2021, which has resulted in a complete ban on tobacco advertising, promotion and sponsorship, as well as the creation of smoke-free environments throughout the country. Over the course of the past year, Lopez Obrador has reaffirmed the importance of tobacco control, ensuring that the right to health of all Mexicans supersedes the interests of the tobacco industry.

 

In the United States, Thomas Novotny, Professor Emeritus at San Diego State University School of Public Health, won the award in recognition of his research and advocacy around the environmental impact of tobacco, particularly regarding post-consumer waste such as filters. Novotny is a founding member of the Cigarette Butt Pollution Project (CBPP), an organization that campaigns against the environmental impact of tobacco products, particularly cigarette butts.

World No Tobacco Day was created by WHO Member States in 1987 and is commemorated each year on 31 May. The aim of the day is to raise awareness of the harmful effects of tobacco use and second-hand smoke exposure.

 

The theme of World Not Tobacco Day 2022 is “Poisoning our planet”. Tobacco kills over 8 million people every year and destroys the environment, further harming human health through its cultivation, production, distribution, consumption, and through post-consumer waste.

 

Also read:

Juul Gets Temporary Reprieve to Keep Selling Its E-Cigarettes

Will the new Juul ban help Colorado’s high teen vape use?

2Firsts First Look|China to End VAT Export Rebates on Vape Devices and Nicotine in April 2027, Following Earlier Removal for HTP Devices and Nicotine Vapes
2Firsts First Look|China to End VAT Export Rebates on Vape Devices and Nicotine in April 2027, Following Earlier Removal for HTP Devices and Nicotine Vapes
China's Ministry of Finance and State Taxation Administration announced on October 12, 2026, that value-added tax (VAT) export rebates for vape devices, nicotine and its salts, and certain non-combustible inhalation products will be eliminated from April 1, 2027. The measure adds four tobacco- and nicotine-related customs codes, including 8543400010, which covers vape devices and qualifying empty pods. China previously eliminated rebates for nicotine-containing vaping products and devices under code 8543400090 in April 2026. According to industry classification information held by 2Firsts, the latter currently corresponds to heated tobacco devices. Export excise tax refund and exemption arrangements will remain unchanged.
Special Report
Oct.12
Japan Survey Finds 49.5% Would Cut Tobacco Use if Prices Rise, 64.6% Show Interest in Nicotine-Free Alternatives
Japan Survey Finds 49.5% Would Cut Tobacco Use if Prices Rise, 64.6% Show Interest in Nicotine-Free Alternatives
A September online survey commissioned by Japanese smoking-accessories company Lightec found that 49.5% of respondents would consider reducing tobacco use if prices rose further, while 25.1% would consider switching to cheaper brands and 14.5% would consider using or combining alternatives such as vapes and nicotine-free herbal sticks. Another 64.6% expressed some level of interest in such alternatives. The survey covered 1,088 respondents aged 20 to 70 and was conducted by a company that sells NICOLESS nicotine-free vaping and herbal-stick products, meaning its findings should not be treated as representative of Japan's smoking population.
DATA
Oct.12
2Firsts On-Site | CTIHK Showcases Nicotine Pouches, Heated Tobacco and Chinese Cigars at InterTabac 2026
2Firsts On-Site | CTIHK Showcases Nicotine Pouches, Heated Tobacco and Chinese Cigars at InterTabac 2026
At InterTabac 2026 in Dortmund, China Tobacco International (HK) Company Limited (CTIHK) is exhibiting across two separate booths in Hall 5 and Hall 4. Products observed by 2Firsts include heated tobacco products, nicotine pouches, Chinese cigars and tobacco leaf. Nicotine pouch products on display include TOOP, Shuangxi and Ashima.
Market
Sep.16
From Vuse, Velo and glo to AI Consulting: Former BAT Content Lead Launches Destreza
From Vuse, Velo and glo to AI Consulting: Former BAT Content Lead Launches Destreza
Former BAT global content lead Andy Parton has left the company and launched Destreza, a London-based AI-native marketing consultancy. Parton previously worked across BAT's New Category brands Vuse, Velo and glo and had also served as Global Brand Lead for Vuse Go. Destreza says it will advise consumer businesses on AI in brand strategy, operating models, capability and agency configuration, using specialist AI agents to support research, strategy and creative development. BAT reported £3.621 billion in New Category revenue in 2025.
Sep.22
PMI Expands Its Second Global and First Asian Business Services Hub in the Philippines, Serving 160 Markets and Scaling Up AI Capabilities
PMI Expands Its Second Global and First Asian Business Services Hub in the Philippines, Serving 160 Markets and Scaling Up AI Capabilities
Philip Morris International's PMI Business Solutions Philippines has expanded its global business services hub in Makati and plans to add more than 80 positions. Established in 2021 primarily to provide finance and IT support to about 20 markets, the center now employs 519 professionals delivering roughly 600 services across 160 markets. Its functions now span finance, human resources, IT, commercial operations, data analytics, supply chain and project management. PMI says the hub's next phase will focus on AI-enabled and higher-value work. The company did not disclose the size or investment cost of the expansion.
Sep.24
Product | DOJO Launches 0+6ml BLAST7K Fresh in UK in September, Retaining 2+8ml Pod Compatibility Ahead of October Per-Milliliter Vaping Duty
Product | DOJO Launches 0+6ml BLAST7K Fresh in UK in September, Retaining 2+8ml Pod Compatibility Ahead of October Per-Milliliter Vaping Duty
DOJO officially launched the BLAST7K Fresh on September 17, 2026, introducing a UK-market prefilled pod product with 6ml of e-liquid and a manufacturer-rated capacity of up to 7,000 puffs. The device features a 1000mAh rechargeable battery, the INSTA-JUICED structure and COREX BLAST dual-mesh technology, while retaining compatibility with existing BLAST pods. The launch comes less than two weeks before the UK's Vaping Products Duty takes effect on October 1. At the new duty rate, 6ml of vaping liquid would correspond to £1.32 in VPD. DOJO has not stated that the product's 6ml format was designed in response to the new duty.
Sep.20