Lawsuit Against Philip Morris for Deceptive Zyn Marketing Tactics
According to NBC San Diego on March 13th, the law firm Schmidt National Law Group in San Diego, California has filed a lawsuit against Zyn's manufacturer, Philip Morris, alleging that PMI is using deceptive marketing tactics to addict young people.
Martin Schmidt, owner of the firm, stated that with the introduction of Zyn, all these nicotine products share a common feature: they are targeted towards children, I mean children, middle school students, high school students, getting younger and younger.
Schmidt stated that one must be at least 21 years old to legally purchase the product, but it is still easily accessible to those under 21. The class action lawsuit seeks to obtain damages from PMI, and Schmidt expressed his desire for stricter restrictions on the product.
However, some people claim that Zyn is a safer alternative and it has become popular among college students.
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