Key Points:
- PMI has launched a limited edition "IQOS ILUMA i Mineral Model" heated tobacco product in Japan, with three different styles available.
- This product will be gradually released for sale starting on March 26th at four IQOS physical stores and the official online store, and will be available at nationwide tobacco stores and convenience stores starting on April 15th.
- The "ILUMA i" priced at 6,980 yen (46 USD), "PRIME" at 9,980 yen (66 USD), and "ONE" at 3,980 yen (27 USD).
According to Sanspo on March 26th, PMI has announced the launch of a limited edition "IQOS ILUMA i Mineral Model" series of its heated tobacco product in Japan. The product comes in three styles and will be released in batches starting on the 26th at four IQOS physical stores and the official online store nationwide. It will also be available for sale at tobacco shops and convenience stores nationwide starting on April 15th.
The slogan for the "IQOS ILUMA i Mineral Model" is "Hold the silent brilliance in your hand". The prices of the new products are the same as existing models. The price of "ILUMA i" is 6,980 yen (46 USD), "PRIME" is 9,980 yen (66 USD), and "ONE" is 3,980 yen (27 USD), all prices including tax.
We welcome news tips, article submissions, interview requests, or comments on this piece.
Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn
Notice
1. This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.
2. The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.
3. This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.
4. Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.
Copyright
This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.
For copyright-related inquiries, please contact: info@2firsts.com
AI Assistance Disclaimer
This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.
We welcome any corrections or feedback. Please contact us at: info@2firsts.com
