Philip Morris Korea launches 'TEREA Black Ruby' to expand IQOS line to 18 varieties

Oct.25.2024

PMI Korea introduces new pod "TEREA Black Ruby" for IQOS ILUMA, expanding "TEREA" series to 8 special blend flavors.

Philip Morris International (PMI) Korea has announced the launch of a new pod called "TEREA Black Ruby" for its "IQOS ILUMA" heated tobacco product (HTP) device, according to a report by N.News on 24 October.

The new product can be purchased at IQOS official stores nationwide, as well as convenience stores in some areas, including Seoul, Incheon, Gyeonggi and Busan. The company said that the launch of this new product brings the total number of special blend flavours in the TEREA" range to 8.

The entire "TEREA" line now includes a total of 18 products, including 8 special blends, 6 tobacco blends and 4 fresh blends.

References:

[1] 한국필립모리스, 아이코스 일루마 스틱 '테리아 블랙 루비' 출시

Also Read:

[1] PMI Italy Launches IQOS iluma i Prime Heating Tobacco Device

[2] PMJ Launches New "TEREA Black Sunshine Menthol" Flavor for IQOS

[3] PMJ to Launch Limited Edition IQOS Iluma i Anniversary Model!

[4] PMI Korea Launches New Pod for IQOS ILUMA

[5] Philip Morris International Launches Terea Pearls to Expand IQOS Flavor Range

#PMI

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn

Notice

1. This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2. The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3. This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4. Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

Copyright

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

AI Assistance Disclaimer

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

5th Circuit Reviews FDA’s Compliance on Small-Business Impact of Vape Rule

A Fifth Circuit panel expressed doubts about whether the U.S. Food and Drug Administration complied with the Regulatory Flexibility Act when issuing its 2021 final rule on premarket tobacco product applications. Vape companies argued the FDA relied on outdated and inaccurate economic data, while the government said the challenged requirements stem from the Tobacco Control Act.

Dec.03 by 2FIRSTS.ai

Malaysia Collected US$50.07 million in Vape Tax Since April 2023

Malaysia collected RM209.5 million(US$50.07 million) in excise duty on nicotine-containing vape liquids and gels from April 2023 to August 2025, according to Finance Ministry data. However, Health Minister Dr Dzulkefly Ahmad said RM223.5 million was spent treating EVALI patients in the past year alone, exceeding the tax revenue.

Nov.06 by 2FIRSTS.ai

10,800 Vape Cartridges Worth USD 175,000 Confiscated in Maldives

The Maldives Customs Service has confiscated the largest single shipment of vapes since the national import ban took effect in November 2024. Officials searched a sea freight shipment on December 4 and seized 10,800 vape cartridges valued at approximately MVR 2.7 million (USD 175,000).

Dec.11 by 2FIRSTS.ai

Call2Recycle Expands Vape Recycling in Canada, Bringing Cannabis Devices Into Quebec-Wide Program

Call2Recycle Canada, the country’s battery stewardship organization, is expanding its vape recycling program in Quebec to include cannabis vape devices, strengthening the safe recovery of embedded batteries and device materials. Backed by government bodies, producers and other stakeholders, the initiative aims to reduce landfill waste and create a scalable model for other Canadian provinces.