Special Announcement:
The information contained in this article comes from tips provided by internet users. FIRSTS is unable to verify the authenticity of this information and is simply providing industry trends and information quickly and widely.
If you have any objections to the content of this article or wish to communicate with us, please feel free to contact us via the following email address: info@2firsts.com.
This article is not responsible for the accuracy of the information disclosed. Readers should maintain rational thinking and carefully evaluate the information while reading.
Editor's note: The information disclosed in this article comes from insiders in the e-cigarette industry, involving the operational status of well-known brands in the industry. In the current highly competitive global market environment, companies face operational risks that must be addressed, whether in market expansion or supply chain management. The release of this information aims to alert related companies in the e-cigarette industry, enhance risk management awareness, and take proactive response strategies to avoid similar problems that may arise in the future, ensuring the industry's sustainable development and the stable operation of businesses.
Recently, according to multiple sources familiar with the matter who spoke to 2FIRSTS, the well-known Polish e-cigarette brand AROMA KING may be facing a crisis of financial chain breakdown, causing a large number of pre-ordered goods to be stranded in the factory and unable to be delivered.
The incident involves AROMA KING's OEM factory, suppliers, and logistics partners, with a significant amount of money involved. It is alleged that AROMA KING may have defaulted on approximately 80 million yuan (approximately 11 million USD) owed to a company in Shenzhen. Further revelations indicate that employees of this company have not received their salaries for three consecutive months.
AROMA KING, a brand well-known in Europe and certain regions of the United States, has collaborated with renowned brands such as Bugatti Veyron to launch co-branded products.
In response to this matter, 2FIRSTS has attempted to contact the company executive of AROMA KING in China for verification. However, as of the time of publication, an official response has not been received.
2FIRSTS will continue to closely monitor this matter. We welcome anyone with information to contact us, whether it be to share tips or to discuss the latest developments in the case.
Contact information: info@2firsts.com
We welcome news tips, article submissions, interview requests, or comments on this piece.
Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn
Notice
1. This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.
2. The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.
3. This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.
4. Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.
Copyright
This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.
For copyright-related inquiries, please contact: info@2firsts.com
AI Assistance Disclaimer
This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.
We welcome any corrections or feedback. Please contact us at: info@2firsts.com
