2Firsts Analyzes UK's 2025 Purchasing Guide: Top 5 Products by Retail Sales & Profitability Parameters Revealed

Aug.12.2025
2Firsts Analyzes UK's 2025 Purchasing Guide: Top 5 Products by Retail Sales & Profitability Parameters Revealed
According to the UK's 2025 Purchasing Guide report, 2Firsts has compiled the top five product SKUs in terms of convenience store sales rankings and the top five with the highest average weekly profit per store, along with a summary of their specifications.

Special announcement:

1. This article is intended for internal industry communication only and does not make any recommendations for specific brands or products.

2. The images presented in this article are only used to depict the facts and are not intended as advertisements for any products.

3. This article is prohibited for minors to access.

 


 

A recent report by the UK's "2025 Buying Guide" analyzed the retail performance of the four main sub-categories of "next-generation nicotine products (novel tobacco products)," including e-cigarette e-liquids, pod refills, nicotine pouches and heated tobacco, and open and closed systems. The report compiled and analyzed sales and profit data for the best-selling products in each sub-category. (Read more)

 

Firsts has collected and compiled product information from the report showcasing the "top five next-generation nicotine products in convenience store sales" and the "top five next-generation nicotine products with the highest average weekly single store profits". The aim is to assist industry professionals in gaining a better understanding of the sales trends and profitability of next-generation nicotine products in the UK market. (The highlighted sections are the product SKUs mentioned in the report)

 

The UK's "2025 Purchasing Guide" reveals the next generation nicotine products ranked among the top five in convenience store sales.

 

Top ranking products in the market include Elux Legend Nic Salts Triple Mango 10ml 20mg with a sales rate of 5.67, followed by Liberty Flights Dot 20mg Menthol Pods Pro 2ml 2pk with a sales rate of 2.23. In third place is Oxva Xlim Replacement Top Fill Pods 0.6ohm 3pk with a sales rate of 1.97, fourth place goes to Aspire Gotek Replacement Pods 0.8ohm 4.5ml 2pk with a sales rate of 1.89, and finally, in fifth place is Iqos Terea Blue 20s with a sales rate of 1.73.

 

2Firsts Analyzes UK's 2025 Purchasing Guide: Top 5 Products by Retail Sales & Profitability Parameters Revealed
Specifications | Packaging: 2 firsts

 

2Firsts Analyzes UK's 2025 Purchasing Guide: Top 5 Products by Retail Sales & Profitability Parameters Revealed
Liberty Flights Dot 20mg Menthol Pods Pro 2ml 2pk Specifications | Drawing: 2Firsts

 

2Firsts Analyzes UK's 2025 Purchasing Guide: Top 5 Products by Retail Sales & Profitability Parameters Revealed
Oxva Xlim Replacement Top Fill Pods 0.6ohm 3pk Specifications | Drafting: 2Firsts

 

2Firsts Analyzes UK's 2025 Purchasing Guide: Top 5 Products by Retail Sales & Profitability Parameters Revealed
Specifications of Aspire Gotek Replacement Pods 0.8ohm 4.5ml 2pk | Design: 2Firsts

 

2Firsts Analyzes UK's 2025 Purchasing Guide: Top 5 Products by Retail Sales & Profitability Parameters Revealed
IQOS Terea Blue 20s Parameters | Diagram: 2Firsts

 

The "2025 Buying Guide" in the UK reveals the top five next-generation nicotine products with the highest average weekly store profits.

 

Ranking first is e-liquid: "Elux Legend Nic Salts Triple Mango 10ml 20mg" tops the list at £7.49 per week. 

Coming in second is pod: "SKE Crystal 4in1 Pod Blue Edition 2ml 20mg 4pk" with a profit of £3.15. 

In third place is pod: "SKE Crystal 4in1 Pod Rose Edition 2ml 20mg 4pk" with a profit of £2.52. 

Fourth on the list is e-liquid: "Edge e-liquid Very Menthol 10ml 6mg" with a profit of £2.34. 

Finally, in fifth place is nicotine pouches: "Velo Freezing Peppermint 17mg 20s" with a profit of £2.22.

 

2Firsts Analyzes UK's 2025 Purchasing Guide: Top 5 Products by Retail Sales & Profitability Parameters Revealed
Elux Legend Nic Salts Triple Mango 10ml 20mg Specifications | Cartography: 2Firsts

 

2Firsts Analyzes UK's 2025 Purchasing Guide: Top 5 Products by Retail Sales & Profitability Parameters Revealed
SKE Crystal 4in1 Pod Blue Edition 2ml 20mg 4pk Specifications | Illustration: 2Firsts

 

2Firsts Analyzes UK's 2025 Purchasing Guide: Top 5 Products by Retail Sales & Profitability Parameters Revealed
SKE Crystal 4in1 Pod Rose Edition 2ml 20mg 4pk specifications | Design: 2Firsts

 

2Firsts Analyzes UK's 2025 Purchasing Guide: Top 5 Products by Retail Sales & Profitability Parameters Revealed
Edge e-liquid Very Menthol 10ml 6mg Specifications | Mapping: 2Firsts

 

2Firsts Analyzes UK's 2025 Purchasing Guide: Top 5 Products by Retail Sales & Profitability Parameters Revealed
Velo Freezing Peppermint 17mg 20s Specifications | Diagram: 2Firsts

 

It is worth noting that the Elux Legend Nic Salts Triple Mango 10ml 20mg e-liquid product ranks first in both sales and profits.

 


 

As a leading global NGP media and think tank, 2Firsts is committed to providing the latest product and technology information and insights for practitioners around the world in various categories such as e-cigarettes, heated tobacco products, and modern oral products. This is in order to promote technological change and innovation in global NGP products, ultimately bringing safer products and lifestyles to global tobacco consumers.

 

With information sources covering the Chinese supply chain and global markets, 2Firsts' product reports have become one of the most influential global platforms for new product and technology releases.

 

Please feel free to contact 2Firsts for the following: 1. to provide leads on new products and technologies; 2. to offer comments on products and technologies; 3. to seek media coverage for your products; 4. to gather information on sales channels for products; ...

 

Contact information: Email: info@2firsts.com

 

Connect with 2Firsts CEO Alan Zhao on LinkedIn.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

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AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

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