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A recent report by the UK's "2025 Buying Guide" analyzed the retail performance of the four main sub-categories of "next-generation nicotine products (novel tobacco products)," including e-cigarette e-liquids, pod refills, nicotine pouches and heated tobacco, and open and closed systems. The report compiled and analyzed sales and profit data for the best-selling products in each sub-category. (Read more)
Firsts has collected and compiled product information from the report showcasing the "top five next-generation nicotine products in convenience store sales" and the "top five next-generation nicotine products with the highest average weekly single store profits". The aim is to assist industry professionals in gaining a better understanding of the sales trends and profitability of next-generation nicotine products in the UK market. (The highlighted sections are the product SKUs mentioned in the report)
The UK's "2025 Purchasing Guide" reveals the next generation nicotine products ranked among the top five in convenience store sales.
Top ranking products in the market include Elux Legend Nic Salts Triple Mango 10ml 20mg with a sales rate of 5.67, followed by Liberty Flights Dot 20mg Menthol Pods Pro 2ml 2pk with a sales rate of 2.23. In third place is Oxva Xlim Replacement Top Fill Pods 0.6ohm 3pk with a sales rate of 1.97, fourth place goes to Aspire Gotek Replacement Pods 0.8ohm 4.5ml 2pk with a sales rate of 1.89, and finally, in fifth place is Iqos Terea Blue 20s with a sales rate of 1.73.
The "2025 Buying Guide" in the UK reveals the top five next-generation nicotine products with the highest average weekly store profits.
Ranking first is e-liquid: "Elux Legend Nic Salts Triple Mango 10ml 20mg" tops the list at £7.49 per week.
Coming in second is pod: "SKE Crystal 4in1 Pod Blue Edition 2ml 20mg 4pk" with a profit of £3.15.
In third place is pod: "SKE Crystal 4in1 Pod Rose Edition 2ml 20mg 4pk" with a profit of £2.52.
Fourth on the list is e-liquid: "Edge e-liquid Very Menthol 10ml 6mg" with a profit of £2.34.
Finally, in fifth place is nicotine pouches: "Velo Freezing Peppermint 17mg 20s" with a profit of £2.22.
It is worth noting that the Elux Legend Nic Salts Triple Mango 10ml 20mg e-liquid product ranks first in both sales and profits.
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