Vuse E-Cigarette sales widen gap with Juul in monthly and annual comparisons

Jan.13.2023
Vuse E-Cigarette sales widen gap with Juul in monthly and annual comparisons
Vuse e-cigarette sales surpass Juul, with a 41.1% market share compared to Juul's 26.7%.

Renault's best-selling Vuse e-cigarette continues to widen the gap with Juul in monthly and annual comparisons.


According to the latest report, Vuse's market share has increased from 40.7% to 41.1%, while Juul's has decreased from 27% to 26.7%. Throughout 2022, Vuse maintained a market share of 35.7%, while Juul's sat at 30.1%.


NJoy, ranked third, has dropped from 2.8% to 2.7%, while Fontem Ventures' blu eCigs maintains at 1.4%.


According to media reports, Juul's four-week US sales revenue has declined from 50.2% on August 10, 2019, to 23.7% in the latest report.


In contrast, Renault's Vuse increased by 32.7% in the latest report, while NJoy increased by 0.1%. blu eCigs declined by 33.4%, and Japan Tobacco's Logic fell by 15.1%.


As of May 2019, Juul maintained a 74.6% share of the electronic cigarette market in the United States.


On September 30th, Altria Group Inc. cleared the way for re-entry into the electronic cigarette market by choosing to permanently terminate its non-compete agreement with Juul.



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