According to a report by South Korea's Economy Daily on January 15, the Korean-British American Tobacco Rosman Company (BAT Rosmans) has announced the nationwide expansion of its e-cigarette product "Vuse Go 800," now available in 30,000 convenience stores and tobacco vendors, including those in Seoul.
According to the Economic Daily, since its launch in convenience stores and smoke shops in Seoul in July 2023, the sales performance has been considerable. Within just a month and a half after the product release, the original four flavors expanded to eight.
Baidu, Alibaba, and Tencent (BAT) have expanded their sales outlets beyond Seoul in order to solidify their leading position in the vape market in South Korea, approximately six months after its release. The company also stated that its product has gained widespread recognition in the global market. Furthermore, the company is committed to meeting the high expectations of adult smokers and providing them with more choices.
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