Controversy Surrounding Proposed Ban on Flavored E-cigarette Sales in Utah

Regulations by 2FIRSTS.ai
Feb.23.2024
Controversy Surrounding Proposed Ban on Flavored E-cigarette Sales in Utah
A bill in Utah banning most flavored e-cigarette sales is sparking concerns among opponents, fearing it will "destroy" the industry.

According to a report from Saint George on February 21st, a bill in Utah that would ban the sale of most flavored e-cigarette products is causing concern among opponents who fear it could "destroy" the state's e-cigarette industry. Supporters, however, believe that the ban will help curb nicotine addiction among young people in Utah.

 

Utah State Senator Jen Plumb is advocating for a ban on the sale of flavored e-cigarette products in SB 61. Plumb's proposed bill not only prohibits the sale of flavored e-cigarette products, but also includes a ban on the sale of e-cigarette products that have not received market authorization from the US FDA. Additionally, the bill calls for the creation of a registry listing all e-cigarette products sold in the state.

 

This bill was passed in the Senate vote on February 13 by a vote of 20 to 3, and will now be submitted to the House for a final vote.

 

However, among the senators opposing the bill is Todd Weiler from the Republican Party, who dubbed SB 61 a "anti-business bill" and proposed an alternative bill centered around a suggestion from the Utah State E-Cigarette Industry Association, which does not involve flavored products.

 

The state has around 300 specialty tobacco shops, and Weiler warns that SB 61 "will likely bankrupt some or most of these shops. This is an anti-business bill.

 

E-cigarette store owner Brendon Gunn believes that if the Prop 9 bill is passed, it will destroy his business and many others in Utah.

 

Although the data from 2019 to 2023 showed a decrease in e-cigarette use among teenagers in Utah from 12.4% to 7.4%, many, including Governor Gann, still harbor doubts about this legislation.

 

Gon said, "I believe they (legislators) are using children to do dirty work for big tobacco companies."

 

If SB 61 becomes law, Juan Bravo, the president of the Utah e-cigarette industry association, said they are prepared to sue the Utah government over the matter.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Product | VELO Launches Tomorrowland Limited Edition 2026 as Festival IP Enters Nicotine Pouch Packaging
Product | VELO Launches Tomorrowland Limited Edition 2026 as Festival IP Enters Nicotine Pouch Packaging
BAT’s nicotine pouch brand VELO has introduced the Tomorrowland Limited Edition 2026. Public retail-channel information shows the product has appeared across multiple European online platforms, while Haypp UK has listed related SKUs with a “Coming soon” status. The packaging carries the wording “Official Tomorrowland Partner,” indicating that the collection is part of VELO’s official collaboration with the electronic music festival brand.
Jul.02
Product | APUS Launches Chloe 50K, Bringing Purse-Inspired Design to the U.S. High-Puff Disposable Market
Product | APUS Launches Chloe 50K, Bringing Purse-Inspired Design to the U.S. High-Puff Disposable Market
APUS has introduced the Chloe 50K disposable vape, which has appeared across U.S.-facing online retail channels including Element Vape and Vapesourcing. The device combines a purse-inspired body and chain attachment with a 20ml e-liquid capacity, 1,250mAh rechargeable battery, dual mesh coil, and battery and e-liquid indicators. It is rated for up to 50,000 puffs. The product does not appear on the FDA’s current list of authorized e-cigarettes, and U.S. retail availability does not indicate FDA marketing authorization.
Jul.15
French Vape Distributor Kumulus Vape Yields About 3% as Earnings Growth Stalls
French Vape Distributor Kumulus Vape Yields About 3% as Earnings Growth Stalls
Listed French vape distributor Kumulus Vape will trade ex-dividend on June 26, 2026, and pay an annual dividend of €0.10 per share on June 30, with Simply Wall St saying the payout is covered by profit and free cash flow, while weak earnings growth remains a concern.
Industry InsightMarketNews
Jun.24
Reuters: Shopify May Ban All Vape Sales This Week Amid Illegal Market Crackdown
Reuters: Shopify May Ban All Vape Sales This Week Amid Illegal Market Crackdown
Reuters reported that Shopify may ban all vape products from its platform as soon as this week, signaling that U.S. enforcement against the illegal vape market is expanding from retailers and importers to e-commerce platforms and payment networks.
MarketBAT
Jun.23 by 2Firsts Perspectives
Shopify Requires Merchants to Remove All Vape Products by July 8, Reshaping Online Sales Channels
Shopify Requires Merchants to Remove All Vape Products by July 8, Reshaping Online Sales Channels
Shopify has instructed merchants using its web-hosting services to remove vape products from their online stores by July 8, 2026. The policy expands beyond illegal products and applies to all electronic nicotine delivery systems (ENDS), marking a broader shift in online platform oversight of nicotine sales.
Innovation
Jul.14 by 2Firsts Perspectives
UK Vape Brands Face White-Packaging and Flavour-Name Curbs in Youth-Appeal Crackdown
UK Vape Brands Face White-Packaging and Flavour-Name Curbs in Youth-Appeal Crackdown
The UK government and devolved administrations have launched a 12-week consultation on proposals to make vapes less appealing to children, including plain white packaging, limits on device colours, restrictions on flavour names and changes to how products are displayed in shops.
Jul.10